Universidad de Málaga
CEI Andalucía TECH. 77 Grados y Dobles Grados, 78 Másteres y Dobles Títulos de Máster Universitario, 22 Programas de Doctorado y titulaciones propias.
123,458
Followers
2,753
Following
33,025
Tweets
6.6
Avg Engagement
972
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @InfoUMA's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2010-03-09
- Verification:No
- Location:Málaga
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:4.3
- Avg Retweets per Tweet:2.4
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsThe account has moderate engagement, with an average of 74 likes and 34 retweets per tweet. The engagement is likely driven by institutional announcements and significant academic events.
4.3
Avg Likes/Tweet
2.4
Avg Retweets/Tweet
13,821
Total Likes
7,649
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
3
Median Likes
1
Median Retweets
8
75th Percentile
212
Top Tweet
0.05
Engagement per 1K Followers
Normalized influence metric
Long Tail
Engagement Pattern
Mix of hits and regular posts
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
78.2%
Original
2.4%
Replies
13.2%
Retweets
6.2%
Quotes
0.0%
Threads
0.0%
With Media
83.2%
With Links
68.2%
With #Tags
73.0%
With @Mentions
25.0%
With Emojis
236
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.03
Reply/Original Ratio
0.47
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
98.4%
Weekday Posts
1.6%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 430 retweets (13% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience includes students, faculty, and alumni of the University of Málaga, as well as educational institutions and the general public interested in academic developments. It also targets potential applicants and collaborators.
Average
Audience Quality
27.5%
Suspicion Index
42.9%
Low-Quality %
13
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
51.5%
Empty Bio
43.5%
<10 Tweets
6.0%
Mass Following (>2K)
0.0%
New (<90 days)
46.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
82.4%
No URL
34.4%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
31,168,126
Total Potential Reach
13
Median Follower Reach
145
75th Percentile Reach
5.4%
>1K followers
0.6%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
40.6%
Creators
20,287 accounts
15.9%
Consumers
7,965 accounts
43.5%
Dormant
21,748 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
77
Verified Followers
0.08% of total
6,846
Protected Accounts
6.78% of total
8 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @BeatsByAssassin | 2,261,086 | Multitalented | Actor, Director, Rapper |
| @guardiacivil | 1,982,547 | Law enforcement | Law enforcement, Spain, Official profile |
| @DiarioTalCual | 1,580,343 | News Outlet | Noticias, reportajes, análisis |
| @20m | 1,506,426 | News Outlet | Not provided. |
| @Teleton | 849,647 | Non-profit | rehabilitation, inclusion, disability |
| @copano | 843,982 | Journalist | Periodista, Contenidos, Proyectos |
| @museoreinasofia | 775,551 | Museum | Art, culture, history |
| @nonprofitorgs | 773,842 | Nonprofit Advocate | Nonprofits, Digital Marketing, Fundraising |
| @antoniobanderas | 762,925 | Actor | Actor, director, producer |
| @MalagaCF | 656,953 | Football Club | Football, Málaga, Updates |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
45,977
Followers With Bio
55,019
Followers Without Bio
45.52%
% With Bio
54.48%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed672
Combined Engagement
385
Total Likes
287
Total Retweets
134
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
60%
With Hashtags
20%
With @Mentions
80%
With Links
Topical Analysis:
Comunicado de rectores y rectoras de las Universidades Públicas de Andalucía sobre la aprobación por el Consejo de Gobierno de la Junta de Andalucía de los anteproyectos de ley para el reconocimiento de dos nuevas universidades privadas. https://t.co/X4JMexCzHd
El 18 de agosto de 1972 se aprobó la creación de la UMA. 50 años después, nos esforzamos por cumplir con las ilusiones de la sociedad malagueña, a la que agradecemos el apoyo recibido. Hoy renovamos el compromiso por un futuro mejor basado en el conocimiento. #50aniversarioUMA ht
Queremos compartir contigo nuestro 50 aniversario, fruto del trabajo constante y eficiente del profesorado, estudiantado y del personal de administración y servicios. #50aniversarioUMA #presenteentumañana https://t.co/GtyTxtmprx
RT @UMAAntequera: ⏰ | FINAL DEL PARTIDO EN EL ARGÜLLES. @besoccer_ES #CDUMAAntequera 💚 3-2 @AtlBenavente🤍 ¡SOMOS DE PRIMERA! 📺⬇️ https:…
La Universidad de Málaga condena firmemente la invasión militar de la Federación Rusa al Estado de Ucrania. Reclamamos el cese inmediato de los ataques a un país soberano y trasladamos toda nuestra solidaridad al pueblo ucraniano. Comunicado➡️ https://t.co/Z5Ow7Ny3mQ https://t.c
Key Insights & Takeaways
The account frequently shares institutional news and academic milestones, which helps in maintaining a professional image. It highlights the university's history and achievements, reinforcing its credibility and legacy. The content is well-structured and informative, catering to an academic and educational audience.
Strengths
- + Established follower base of 123,458
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @InfoUMA reveals an growing Twitter presence with 123,458 followers. The account demonstrates a content-creator strategy, averaging 6.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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