James Horncastle

James Horncastle

@JamesHorncastle

Serie A for @TheAthleticFC, Champions League Goals Show and Golazzo Live for BT Sport

Europe https://jameshorncastle.com/ Joined 2009-07-29 Date of Analysis: Dec 16, 2025

182,844

Followers

4,769

Following

69,756

Tweets

667.1

Avg Engagement

3,536

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @JamesHorncastle's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-07-29
  • Verification:No
  • Location:Europe

Data Summary

  • Tweets Analyzed:3,244
  • Avg Likes per Tweet:76.6
  • Avg Retweets per Tweet:590.4
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,244 tweets

His tweets typically receive a high number of likes and retweets, indicating strong audience interaction. The content is often shared widely, reflecting its relevance and appeal to football fans.

76.6

Avg Likes/Tweet

590.4

Avg Retweets/Tweet

248,620

Total Likes

1,915,341

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

3

Median Likes

5

Median Retweets

123

75th Percentile

299,061

Top Tweet

3.65

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

31.8%

Original

27.1%

Replies

34.6%

Retweets

6.6%

Quotes

0.0%

Threads

0.2%

With Media

30.5%

With Links

11.5%

With #Tags

64.5%

With @Mentions

12.8%

With Emojis

112

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.85

Reply/Original Ratio

0.19

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

67.0%

Weekday Posts

33.0%

Weekend Posts

Top Hashtags

#juventus (36) #ita (36) #mufc (33) #euro2020 (25) #ucl (19) #cfc (17) #inter (16) #milan (13) #thfc (13) #roma (11)

Most Mentioned

@theathleticuk (165) @jameshorncastle (109) @theathleticfc (66) @adamcrafton_ (62) @laurensjulien (60) @jackpittbrooke (50) @acjimbo (49) @david_ornstein (42) @btsportfootball (41) @patrickendrick (38)

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Content Strategy Analysis

Based on 3,244 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,030 (32%)
Replies 879 (27%)
Retweets 1,122 (35%)
Quote Tweets 213 (7%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 1,122 retweets (35% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,244 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

His audience primarily consists of football enthusiasts, particularly those interested in European leagues and in-depth tactical analysis. He also attracts followers who are keen on sports commentary and analysis.

Average

Audience Quality

23.1%

Suspicion Index

26.4%

Low-Quality %

64

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

40.1%

Empty Bio

19.2%

<10 Tweets

15.1%

Mass Following (>2K)

0.0%

New (<90 days)

50.9%

Low Ratio (<0.1)

0.0%

New (<180 days)

88.8%

No URL

12.6%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

66,094,223

Total Potential Reach

64

Median Follower Reach

230

75th Percentile Reach

7.0%

>1K followers

1.0%

>10K followers

0.3%

>50K followers

0.2%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

62.5%

Creators

31,261 accounts

18.3%

Consumers

9,153 accounts

19.2%

Dormant

9,586 accounts

228

Verified Followers

0.46% of total

7.8%

Professional Bios

founder, dev, analyst, etc.

0.1

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

London, England (1,102) London (684) United Kingdom (431) England, United Kingdom (325) Manchester, England (256) Lagos, Nigeria (229) Glasgow, Scotland (197) Nigeria (190) Ireland (178) Liverpool, England (160)

355

Verified Followers

0.35% of total

12,628

Protected Accounts

12.5% of total

8 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,100,592 Wrestler Wrestling, Motivation, Self-promotion
@GaryLineker 8,927,483 Football Pundit BBC Sport, Walkers, @goalhangerfilms
@WaelGomaa 4,007,890 Footballer Football, Analysis, Al Ahly
@SteveNash 2,518,800 Basketball Player Basketball, Philanthropy, Community
@UEFA 2,333,300 Football Football, EqualGame, Official
@talkSPORT 2,198,293 Sports broadcaster Sports, Radio, Station
@zlj517 1,984,770 Spokesman Geopolitics, Diplomacy, Communication
@empireofthekop 1,928,704 Football Fan Liverpool, football, fans
@utdreport 1,388,770 Sports News Football, Manchester United, News
@MichelleDBeadle 1,362,879 Sports Commentator Sports, Entertainment, Pop Culture

Top Keywords in Follower Bios

football (6,925) sports (3,192) love (2,076) views (1,983) fc (1,847) arsenal (1,569) music (1,558) united (1,546) life (1,512) sport (1,225)

Top Hashtags in Follower Bios

#mufc (365) #lfc (276) #ynwa (234) #coys (214) #fpl (124) #football (112) #cfc (105) #glazersout (99) #lufc (94) #arsenal (86)

60,845

Followers With Bio

40,152

Followers Without Bio

60.24%

% With Bio

39.76%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,244 analyzed

924,244

Combined Engagement

0

Total Likes

924,244

Total Retweets

184,849

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

100%

With @Mentions

60%

With Links

Topical Analysis:

Football Analysis Serie A Champions League Tactical Discussions Player Performance Managerial Decisions

Key Insights & Takeaways

He frequently discusses player performances and team strategies, providing in-depth analysis. He highlights key moments and controversies in football, such as player selections and managerial decisions. His content often includes links to additional resources, suggesting a focus on detailed and comprehensive coverage.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 182,844
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @JamesHorncastle reveals an well-established Twitter presence with 182,844 followers. The account demonstrates a content-creator strategy, averaging 667.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025