Jonathan Silver Scott

Jonathan Silver Scott

@JonathanScott

Property Brother. Dog Dad. Big kid at heart. Feverishly attempting to make the world a better place. @JonathanScott on all socials.

Los Angeles, CA https://jonathan.thescottbrothers.com/ Joined 2011-01-07 Date of Analysis: Dec 16, 2025

1,003,643

Followers

586

Following

32,588

Tweets

396.9

Avg Engagement

1,363

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @JonathanScott's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mega Influencer (1M+)
  • Account Age:2011-01-07
  • Verification:No
  • Location:Los Angeles, CA

Data Summary

  • Tweets Analyzed:3,247
  • Avg Likes per Tweet:363.3
  • Avg Retweets per Tweet:33.5
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,247 tweets

His tweets typically receive a high number of likes and retweets, indicating strong audience interaction. He often addresses his followers directly, fostering a sense of community and connection.

363.3

Avg Likes/Tweet

33.5

Avg Retweets/Tweet

1,179,691

Total Likes

108,889

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

179

Median Likes

22

Median Retweets

542

75th Percentile

12,622

Top Tweet

0.4

Engagement per 1K Followers

Normalized influence metric

Long Tail

Engagement Pattern

Mix of hits and regular posts

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

43.4%

Original

28.9%

Replies

17.6%

Retweets

10.0%

Quotes

0.0%

Threads

0.9%

With Media

59.2%

With Links

54.9%

With #Tags

65.9%

With @Mentions

25.8%

With Emojis

129

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.67

Reply/Original Ratio

0.57

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

82.9%

Weekday Posts

17.1%

Weekend Posts

Top Hashtags

#propertybrothers (274) #brovsbro (193) #scottliving (107) #fanfriday (89) #mondaymotivation (79) #insidethedesign (78) #tbt (72) #fridayfeeling (68) #interiordesign (66) #brothersathome (65)

Most Mentioned

@mrdrewscott (867) @hgtv (300) @propertybrother (188) @mrsilverscott (184) @mrjdscott (97) @zooeydeschanel (59) @hgtvcanada (59) @williamshatner (47) @dancingabc (46) @lindaland (43)

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Content Strategy Analysis

Based on 3,247 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,410 (43%)
Replies 940 (29%)
Retweets 572 (18%)
Quote Tweets 325 (10%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 572 retweets (18% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,247 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

His audience includes fans of his TV show, followers of his social media presence, and people interested in his personal life and advocacy. The audience is likely to be engaged and supportive of his messages.

Average

Audience Quality

26.8%

Suspicion Index

33.2%

Low-Quality %

19

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

44.1%

Empty Bio

32.3%

<10 Tweets

9.7%

Mass Following (>2K)

0.0%

New (<90 days)

57.2%

Low Ratio (<0.1)

0.0%

New (<180 days)

89.0%

No URL

22.3%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

31,309,702

Total Potential Reach

19

Median Follower Reach

102

75th Percentile Reach

4.2%

>1K followers

0.5%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

46.6%

Creators

23,287 accounts

21.1%

Consumers

10,539 accounts

32.3%

Dormant

16,174 accounts

350

Verified Followers

0.7% of total

5.2%

Professional Bios

founder, dev, analyst, etc.

0.08

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (449) Canada (169) California, USA (150) Florida, USA (146) Los Angeles, CA (144) USA (140) Texas, USA (121) Toronto, Ontario (111) Chicago, IL (106) Houston, TX (97)

569

Verified Followers

0.56% of total

12,975

Protected Accounts

12.85% of total

7 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@Starbucks 11,060,680 Barista Coffee, Friday, Café
@ZooeyDeschanel 5,611,322 Actress Actress, Singer, Mom
@PBS 2,231,610 Media Education, Exploration, Conversation
@etnow 1,938,417 Entertainment Entertainment, ET, News
@violadavis 1,867,222 Actress Acting, Philanthropy, Production
@KameronBennett 1,810,632 DJ Music, DJing, Booking
@AndrewYang 1,701,140 Entrepreneur Entrepreneur, UBI, Human-Centered Economy
@RachaelRayShow 1,122,952 Chef Cooking, Food, Entertainment
@funder 1,106,298 Journalist Politics, Journalism, Music
@MilesSTEREOS 861,779 Musician Guitarist, Writer, Producer

Top Keywords in Follower Bios

love (5,648) life (3,374) mom (3,278) wife (2,565) lover (2,077) family (1,646) mother (1,597) music (1,499) home (1,300) god (1,150)

Top Hashtags in Follower Bios

#blm (116) #resist (103) #1 (86) #blacklivesmatter (80) #maga (52) #voteblue (49) #clearthelist (41) #realestate (37) #nft (31) #bitcoin (29)

57,376

Followers With Bio

43,623

Followers Without Bio

56.81%

% With Bio

43.19%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,247 analyzed

41,608

Combined Engagement

28,801

Total Likes

12,807

Total Retweets

8,322

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

60%

With Hashtags

60%

With @Mentions

100%

With Links

Topical Analysis:

Personal Reflection Community Responsibility Online Engagement

Key Insights & Takeaways

He frequently addresses online negativity and trolls, showing his frustration with toxic interactions. He uses his platform to promote public health and community responsibility, especially during crises. He maintains a personal and relatable tone, often sharing heartfelt messages and personal milestones.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 1,003,643
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @JonathanScott reveals an well-established Twitter presence with 1,003,643 followers. The account demonstrates a content-creator strategy, averaging 396.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025