KE
Official account of K-Electric Ltd., Pakistan’s largest power utility, impacting 20+ million lives.
183,306
Followers
105
Following
534,958
Tweets
0.3
Avg Engagement
165
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @KElectricPk's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2012-03-28
- Verification:No
- Location:Karachi
Data Summary
- Tweets Analyzed:3,247
- Avg Likes per Tweet:0.3
- Avg Retweets per Tweet:0.0
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,247 tweetsThe account sees an average of 39 likes and 8 retweets per tweet, indicating moderate engagement. The content is primarily informational and service-oriented, which may influence engagement levels.
0.3
Avg Likes/Tweet
0.0
Avg Retweets/Tweet
812
Total Likes
158
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
0
Median Retweets
0
75th Percentile
130
Top Tweet
Posting Behavior
Content style and format preferences
Conversationalist
Highly engaged in discussions
1.1%
Original
98.9%
Replies
0.0%
Retweets
0.0%
Quotes
0.0%
Threads
0.0%
With Media
16.7%
With Links
0.1%
With #Tags
98.6%
With @Mentions
0.1%
With Emojis
189
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
91.74
Reply/Original Ratio
0.0
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
71.8%
Weekday Posts
28.2%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,247 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 1 retweets (0% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,247 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience is K-Electric customers in Pakistan, particularly those in urban areas like Karachi. The account also reaches individuals interested in utility services and public announcements.
Average
Audience Quality
34.2%
Suspicion Index
45.2%
Low-Quality %
3
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
54.4%
Empty Bio
52.2%
<10 Tweets
3.5%
Mass Following (>2K)
0.0%
New (<90 days)
72.1%
Low Ratio (<0.1)
0.0%
New (<180 days)
95.4%
No URL
36.1%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
7,437,269
Total Potential Reach
3
Median Follower Reach
20
75th Percentile Reach
1.6%
>1K followers
0.2%
>10K followers
0.0%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
23.2%
Creators
11,612 accounts
24.6%
Consumers
12,298 accounts
52.2%
Dormant
26,090 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
87
Verified Followers
0.09% of total
7,195
Protected Accounts
7.12% of total
4 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @MaizaHameedMNA | 692,353 | Politician | Youth, Women Leadership, Minorities |
| @CapitalTVLive | 687,724 | News Channel | News, Analysis, Pakistan |
| @S_KhursheedShah | 493,429 | Politician | Water Resources, Lawyer, Pakistan |
| @DennisCricket_ | 464,966 | Comedian | Cricket, Jokes, Pakola |
| @mohammedhanif | 399,944 | Author | Fiction, Novels, Writing |
| @zhang_heqing | 321,134 | Counsellor | Counselling, Director, Personal |
| @MuzzammilAslam3 | 263,040 | Spokesperson | Finance, Spokesperson, Economics |
| @bdnews24 | 223,426 | News Aggregator | Bangladesh, News, Independent |
| @AmberRShamsi | 174,605 | Journalist | Journalism, Media, Fellowships |
| @ZiauddinY | 151,085 | Teacher | Peace, Women's Rights, Education |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
49,648
Followers With Bio
51,349
Followers Without Bio
49.16%
% With Bio
50.84%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,247 analyzed339
Combined Engagement
278
Total Likes
61
Total Retweets
68
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
0%
With @Mentions
100%
With Links
Topical Analysis:
Attention customers! The due date for electricity bills originally due on April 25th has been extended to April 26th with no late payment surcharges, in honor of the upcoming Eid holidays. Enjoy the added flexibility and convenience! https://t.co/k7koMxfnln
کراچی کے علاقے گارڈن میں کےالیکٹرک کی ٹیمز نے تقریباً 40 کلو سے زائد کنڈا کنکشنز کی تاروں کو ہٹایا جوکہ نائٹ میچز اور دیگر غیر قانونی سرگرمیوں میں استعمال ہورہے تھے۔ (1/2) https://t.co/12cbPdcBzm
Please be informed that all bills with due date of 25th April 2023 have been extended to 26th April 2023 without any late payment surcharge. https://t.co/kj4dIg9A77
کے الیکٹرک کی جانب سے پچھلے ایک ہفتے میں 85,385 نادہندگان کے بجلی کے کنکشنز منقطع کردیے گۓ۔ بلوں کی عدم ادائیگی سے علاقے میں نقصان کی شرح بڑھتی ہے جس کے باعث بل ادا کرنے والے صارفین کو دشواری کا سامنا کرنا پڑتا ہے۔ https://t.co/3Mhfr4RDec
KE wishes you & your loved ones a blessed Eid. #EidMubarak https://t.co/YjUeIe3aiE
Key Insights & Takeaways
The account frequently shares updates about bill due dates and service improvements, indicating a focus on customer service. Content often includes local details, such as specific areas in Karachi, which helps build community trust. There is a noticeable emphasis on resolving issues like illegal connections, showing a commitment to infrastructure and compliance.
Strengths
- + Established follower base of 183,306
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @KElectricPk reveals an growing Twitter presence with 183,306 followers. The account demonstrates a conversation-first approach, averaging 0.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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