Las Vegas Sun

Las Vegas Sun

@LasVegasSun

Southern Nevada’s award-winning source for news, sports, politics, entertainment and opinion; locally owned and independent since 1950

Las Vegas, NV https://lasvegassun.com/ Joined 2008-01-10 Date of Analysis: Dec 16, 2025

250,250

Followers

19,002

Following

118,709

Tweets

5.9

Avg Engagement

2,225

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @LasVegasSun's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2008-01-10
  • Verification:No
  • Location:Las Vegas, NV

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:4.4
  • Avg Retweets per Tweet:1.5
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account averages 297 likes and 58 retweets per tweet, indicating a moderate level of engagement. Verified accounts make up 0.5% of its followers, suggesting a mix of public figures and regular users.

4.4

Avg Likes/Tweet

1.5

Avg Retweets/Tweet

14,332

Total Likes

4,829

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

2

Median Likes

1

Median Retweets

6

75th Percentile

1,097

Top Tweet

0.02

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

93.2%

Original

0.2%

Replies

6.5%

Retweets

0.1%

Quotes

0.0%

Threads

0.2%

With Media

94.1%

With Links

1.1%

With #Tags

6.8%

With @Mentions

0.5%

With Emojis

146

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.0

Reply/Original Ratio

0.01

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

76.7%

Weekday Posts

23.3%

Weekend Posts

Top Hashtags

#raiders (6) #nye2023 (5) #sunstandout (5) #superseven (3) #superbowl (2) #fastalert (2) #vegasborn (2) #1s (1) #1 (1) #stopdrivingimpaired (1)

Most Mentioned

@mikegrimala (130) @casey_harrison1 (21) @casekeefer (21) @lasvegassun (16) @raybrewer21 (12) @_katieann13_ (6) @lvmpd (5) @lvsunsports (3) @lvaces (2) @rtcsnv (2)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 3,028 (93%)
Replies 8 (0%)
Retweets 211 (6%)
Quote Tweets 3 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 211 retweets (6% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The audience primarily consists of residents of Southern Nevada interested in local news and events. They are likely politically engaged and interested in entertainment and sports.

Average

Audience Quality

28.0%

Suspicion Index

34.3%

Low-Quality %

19

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

44.8%

Empty Bio

34.0%

<10 Tweets

12.0%

Mass Following (>2K)

0.0%

New (<90 days)

58.1%

Low Ratio (<0.1)

0.0%

New (<180 days)

83.9%

No URL

23.9%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

51,024,631

Total Potential Reach

19

Median Follower Reach

114

75th Percentile Reach

5.2%

>1K followers

0.8%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

44.4%

Creators

22,192 accounts

21.6%

Consumers

10,791 accounts

34.0%

Dormant

17,017 accounts

427

Verified Followers

0.85% of total

6.0%

Professional Bios

founder, dev, analyst, etc.

0.08

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Las Vegas, NV (7,050) Las Vegas (900) United States (786) Henderson, NV (659) Nevada, USA (589) Las Vegas, Nevada (314) Los Angeles, CA (272) North Las Vegas, NV (230) California, USA (213) USA (175)

542

Verified Followers

0.54% of total

9,137

Protected Accounts

9.05% of total

6 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,101,229 Wrestler Wrestling, Motivation, Self-promotion
@KendraWilkinson 2,182,053 Entrepreneur mother, author, real estate
@6BillionPeople 2,034,933 - -
@toddcarey 1,685,415 Musician Music, Collaboration, Community
@maggieNYT 1,656,189 Journalist Politics, Journalism, Analysis
@RepSwalwell 1,503,383 Politician Politics, Family, California
@soledadobrien 1,318,033 Journalist working, mom, journalist
@hollymadison 1,131,174 Author books, writing, lifestyle
@likemike 1,066,238 Music Producer Music, Lil Baby, Collaboration
@TherealRVD 1,064,319 Wrestler Wrestling, Entertainment, Subscription

Top Keywords in Follower Bios

vegas (3,969) love (2,892) life (2,177) music (1,220) sports (1,173) mom (952) news (912) world (906) nevada (891) live (880)

Top Hashtags in Follower Bios

#lasvegas (183) #vegasborn (123) #vegas (118) #1 (111) #resist (91) #blm (85) #maga (82) #vegasstrong (77) #raidernation (68) #bitcoin (60)

41,884

Followers With Bio

59,109

Followers Without Bio

41.47%

% With Bio

58.53%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

2,895

Combined Engagement

2,266

Total Likes

629

Total Retweets

579

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

40%

With @Mentions

80%

With Links

Topical Analysis:

Local News Politics Entertainment Sports Elections Community Events

Key Insights & Takeaways

The account frequently shares high-impact news such as election results and political developments, which likely drive engagement. It emphasizes local events and culture, such as New Year's celebrations, to connect with its audience. The use of verified links suggests a focus on credible and timely reporting.

Strengths

  • + Established follower base of 250,250
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @LasVegasSun reveals an growing Twitter presence with 250,250 followers. The account demonstrates a content-creator strategy, averaging 5.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025