La Voix du Nord

La Voix du Nord

@lavoixdunord

Le compte officiel du quotidien régional La Voix du Nord. Retrouvez-nous aussi sur Facebook, Instagram et Tik Tok.

Nord - Pas-de-Calais https://www.lavoixdunord.fr/ Joined 2008-11-13 Date of Analysis: Dec 16, 2025

386,594

Followers

2,048

Following

186,092

Tweets

7.2

Avg Engagement

2,128

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @lavoixdunord's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2008-11-13
  • Verification:No
  • Location:Nord - Pas-de-Calais

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:4.7
  • Avg Retweets per Tweet:2.4
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

Les tweets suscitent un engagement modéré, avec un nombre moyen de likes et de retweets. Les sujets politiques et sociaux attirent particulièrement l'attention des followers.

4.7

Avg Likes/Tweet

2.4

Avg Retweets/Tweet

15,366

Total Likes

7,932

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

2

Median Likes

1

Median Retweets

6

75th Percentile

2,822

Top Tweet

0.02

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

96.8%

Original

0.3%

Replies

2.8%

Retweets

0.1%

Quotes

0.0%

Threads

0.2%

With Media

99.0%

With Links

30.0%

With #Tags

3.9%

With @Mentions

3.9%

With Emojis

132

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.0

Reply/Original Ratio

0.04

Quote/RT Ratio

Posting Rhythm

Consistent

Regular posting cadence

81.7%

Weekday Posts

18.3%

Weekend Posts

Top Hashtags

#retraites (90) #lille (58) #réformedesretraites (26) #vdnune (23) #ukraine (20) #lavoixvousrépond (19) #reformedesretraites (17) #calais (14) #palmade (13) #nord (10)

Most Mentioned

@lavoixdunord (15) @vdnlille (12) @fildesinfox (8) @festseriesmania (5) @mmzellefrenchie (4) @lavoixdessports (4) @vdnlens (4) @patrickbruel (4) @stphaniezorn (4) @batriceq (4)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 3,145 (97%)
Replies 11 (0%)
Retweets 90 (3%)
Quote Tweets 4 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 90 retweets (3% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

Le public principal est composé de lecteurs du quotidien régional, intéressés par des informations locales et nationales. Les followers sont probablement des habitants du Nord-Pas-de-Calais et des régions voisines.

Below Average

Audience Quality

40.0%

Suspicion Index

64.5%

Low-Quality %

1

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

69.9%

Empty Bio

68.7%

<10 Tweets

3.2%

Mass Following (>2K)

0.0%

New (<90 days)

71.0%

Low Ratio (<0.1)

0.0%

New (<180 days)

95.3%

No URL

59.2%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

23,705,117

Total Potential Reach

1

Median Follower Reach

8

75th Percentile Reach

1.8%

>1K followers

0.3%

>10K followers

0.1%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

18.2%

Creators

9,106 accounts

13.1%

Consumers

6,545 accounts

68.7%

Dormant

34,349 accounts

140

Verified Followers

0.28% of total

1.8%

Professional Bios

founder, dev, analyst, etc.

0.02

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Lille, France (1,138) France (1,028) Paris, France (398) Nord-Pas-de-Calais, France (380) Lille (241) Nord, Nord-Pas-de-Calais (218) Paris (167) Arras, France (120) Valenciennes, France (116) Ile-de-France, France (90)

340

Verified Followers

0.34% of total

8,249

Protected Accounts

8.17% of total

4 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,103,643 Wrestler Wrestling, Motivation, Self-promotion
@raphaelvarane 7,531,890 Footballer Football, Manchester United, France
@cauetofficiel 2,517,866 Radio host Youtube, OneMan, Mix
@brutofficiel 807,895 Media Films, séries, docs
@indochinetwitt 659,332 Musician Music, Touring, Festival
@alexandreruiz 593,492 Entrepreneur Space, FairPlay, Innovation
@Senat 508,709 Government politics, legislation, governance
@UniversalFR 460,479 Film Producer Movies, James Bond, Universal Pictures
@CJuridiques 429,652 Legal Content Law, Curiosities, Legal humor
@SamuelEtienne 371,273 Journalist Journalisme, animation, streaming

Top Keywords in Follower Bios

journaliste (1,104) lille (1,057) vie (1,016) france (827) cest (731) tout (727) compte (631) jaime (471) monde (446) politique (434)

Top Hashtags in Follower Bios

#e (104) #lille (94) #communication (92) #digital (73) #innovation (70) #sante (60) #hautsdefrance (60) #emploi (58) #de (57) #culture (48)

33,792

Followers With Bio

67,207

Followers Without Bio

33.46%

% With Bio

66.54%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

5,850

Combined Engagement

3,570

Total Likes

2,280

Total Retweets

1,170

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

0%

With @Mentions

100%

With Links

Topical Analysis:

Politique Société Actualité Régional Médias

Key Insights & Takeaways

Les tweets politiques et sociaux génèrent un engagement plus élevé Les sujets locaux et nationaux sont privilégiés Le compte utilise des liens pour compléter les informations

Strengths

  • + Established follower base of 386,594
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @lavoixdunord reveals an growing Twitter presence with 386,594 followers. The account demonstrates a content-creator strategy, averaging 7.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025