MacRumors.com
Apple, iPhone, iPad and Mac rumors, news, tips and videos. Tap Follow! Message us with questions / comments.
1,260,425
Followers
120
Following
55,981
Tweets
334.6
Avg Engagement
18,539
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @MacRumors's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mega Influencer (1M+)
- Account Age:2008-05-21
- Verification:Yes
- Location:Virginia, USA
Data Summary
- Tweets Analyzed:3,249
- Avg Likes per Tweet:306.9
- Avg Retweets per Tweet:27.7
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,249 tweetsMacRumors maintains a high level of engagement with its followers, as evidenced by the average likes and retweets. The content is well-received and often shared within the community.
306.9
Avg Likes/Tweet
27.7
Avg Retweets/Tweet
997,101
Total Likes
90,130
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
214
Median Likes
20
Median Retweets
405
75th Percentile
12,029
Top Tweet
0.27
Engagement per 1K Followers
Normalized influence metric
Long Tail
Engagement Pattern
Mix of hits and regular posts
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
95.9%
Original
2.3%
Replies
0.6%
Retweets
1.1%
Quotes
0.0%
Threads
1.0%
With Media
98.1%
With Links
0.3%
With #Tags
97.8%
With @Mentions
0.6%
With Emojis
133
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.02
Reply/Original Ratio
1.76
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
92.6%
Weekday Posts
7.4%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,249 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 21 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,249 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience includes Apple users, tech enthusiasts, and those interested in product rumors and updates. The followers are likely to be active on social media and engaged with Apple news.
Average
Audience Quality
33.3%
Suspicion Index
45.0%
Low-Quality %
8
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
53.7%
Empty Bio
48.2%
<10 Tweets
6.6%
Mass Following (>2K)
0.0%
New (<90 days)
68.8%
Low Ratio (<0.1)
0.0%
New (<180 days)
88.5%
No URL
36.3%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
13,576,351
Total Potential Reach
8
Median Follower Reach
49
75th Percentile Reach
2.2%
>1K followers
0.3%
>10K followers
0.1%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
29.8%
Creators
14,915 accounts
21.9%
Consumers
10,968 accounts
48.2%
Dormant
24,117 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
1,332
Verified Followers
1.33% of total
11,590
Protected Accounts
11.59% of total
4 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,105,461 | Wrestler | Wrestling, Motivation, Self-promotion |
| @deray | 970,076 | Activist | Activism, Organizing, Education |
| @NOH8Campaign | 801,924 | Activism | equality, bullying, discrimination |
| @Lance210 | 795,864 | Influencer | pranks, vlogs, challenges |
| @Reflog_18 | 537,267 | - | - |
| @Scobleizer | 442,351 | Music Producer | Music, Metaverse, Dolby Atmos |
| @UpliftingQuotes | 431,945 | Inspirational Speaker | Inspirational, Motivational, Positive |
| @Moreno | 430,214 | Influencer | Business, Manager, Serious |
| @DrBeniRusani | 379,752 | Cardiologist | Cardiology, Heart Institute, Apolitical |
| @JacquelineRLine | 367,273 | Influencer | Fashion, Beauty, Lifestyle |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
45,728
Followers With Bio
54,272
Followers Without Bio
45.73%
% With Bio
54.27%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
Buy Follower Data
Export full follower list with profile details, bios, locations, and follower counts as CSV.
Buy Followers - from $15Buy Tweet Data
Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,249 analyzed25,127
Combined Engagement
23,049
Total Likes
2,078
Total Retweets
5,025
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
80%
With @Mentions
100%
With Links
Topical Analysis:
#AppleEvent Like this tweet to see something pretty cool 🌌✨ https://t.co/Aa7UAAgqvQ
EU Passes Law to Switch iPhone to USB-C in 2024 https://t.co/dyCSFhAOnv by @hartleycharlton https://t.co/YKfuD6WYJI
iOS 16 Beta 5: Battery Percentage Now Displayed in iPhone Status Bar https://t.co/TXHHjaCKem by @julipuli https://t.co/xo7bB4lBf5
Apple Announces September 7 iPhone 14 Event https://t.co/dXzeeL4EwU by @julipuli https://t.co/UDgNgaqEc4
Twitter Officially Bans All Third-Party Apps https://t.co/UhWDrKHVA0 by @julipuli https://t.co/lhh6VjQzn2
Key Insights & Takeaways
The account frequently shares breaking news and updates on Apple products, which drives engagement. It collaborates with other verified accounts and journalists to provide credible information. The use of links and multimedia content enhances user interaction and shares.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 1,260,425
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @MacRumors reveals an well-established Twitter presence with 1,260,425 followers. The account demonstrates a content-creator strategy, averaging 334.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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