Turismo Mar del Plata

Turismo Mar del Plata

@mardelplata

ℹ️ Sitio oficial de Turismo Mar del Plata. 👉🏼 Aquí podrás conocer las propuestas que la ciudad tiene para quienes viven y la visitan 😍🏖️🌊⛵️❤️

Mar del Plata, Argentina https://www.turismomardelplata.gob.ar/ Joined 2010-10-12 Date of Analysis: Dec 16, 2025

60,159

Followers

3,367

Following

35,265

Tweets

175

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @mardelplata's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2010-10-12
  • Verification:No
  • Location:Mar del Plata, Argentina

Data Summary

  • Followers Analyzed:50,000

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Audience Demographics

Based on 50,000 followers

The primary audience includes tourists interested in visiting Mar del Plata and residents who want to explore local activities. The content is tailored to appeal to those who enjoy beaches, water activities, and cultural experiences.

Average

Audience Quality

28.3%

Suspicion Index

40.3%

Low-Quality %

12

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

51.7%

Empty Bio

39.6%

<10 Tweets

6.9%

Mass Following (>2K)

0.0%

New (<90 days)

54.6%

Low Ratio (<0.1)

0.0%

New (<180 days)

89.9%

No URL

28.8%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

74,080,449

Total Potential Reach

12

Median Follower Reach

97

75th Percentile Reach

4.9%

>1K followers

0.7%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

41.3%

Creators

20,636 accounts

19.1%

Consumers

9,563 accounts

39.6%

Dormant

19,801 accounts

85

Verified Followers

0.17% of total

3.0%

Professional Bios

founder, dev, analyst, etc.

0.08

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Mar del Plata, Argentina (5,649) Argentina (1,764) Buenos Aires, Argentina (1,468) Mar del Plata (1,122) Ciudad Autónoma de Buenos Aire (734) mar del plata (385) Buenos Aires (342) Mar del plata (312) argentina (247) La Plata, Argentina (223)

109

Verified Followers

0.18% of total

6,300

Protected Accounts

10.55% of total

8 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,178,214 Wrestler Wrestling, Motivation, Self-promotion
@vazqueznico 3,242,518 Actor Samurai, Actor, Productor
@C5N 3,022,101 News Outlet Travel, Photography, News
@Flordelav 2,837,685 Performer LGBTQ+, Activism, Transgender
@balfederico 2,302,375 Entertainer TV, Film, Music
@VarskySports 2,081,135 - -
@Intrusos 2,040,976 Entertainment TV gossip, television, entertainment
@laufer4 2,032,799 Entertainer Music, Dance, Theater
@6BillionPeople 2,008,511 - -
@miguelhotero 1,942,296 Journalist Politics, Journalism, Leadership

Top Keywords in Follower Bios

vida (1,574) plata (1,459) amo (1,098) argentina (1,076) musica (865) turismo (865) hincha (815) siempre (753) mama (750) periodista (676)

Top Hashtags in Follower Bios

#mardelplata (67) #turismo (58) #argentina (50) #riverplate (22) #river (17) #viajes (15) #marketing (15) #travel (14) #mdq (14) #viajar (11)

30,545

Followers With Bio

29,187

Followers Without Bio

51.14%

% With Bio

48.86%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Key Insights & Takeaways

The account is focused on promoting tourism and local attractions It has a strong follower base but lacks engagement metrics The content is likely visual and highlights coastal and recreational activities

Strengths

  • + Established follower base of 60,159
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @mardelplata reveals an growing Twitter presence with 60,159 followers. The account demonstrates a content-creator strategy, averaging engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025