MDR SACHSEN-ANHALT
Alle wichtigen Nachrichten aus Sachsen-Anhalt | Impressum: https://www.mdr.de/s
56,443
Followers
316
Following
71,368
Tweets
7.9
Avg Engagement
410
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @MDR_SAN's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2012-01-15
- Verification:No
- Location:Magdeburg, Germany
Data Summary
- Tweets Analyzed:3,223
- Avg Likes per Tweet:5.3
- Avg Retweets per Tweet:2.6
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,223 tweetsThe account maintains a steady level of engagement with an average of 197 likes and 50 retweets per tweet. While not highly interactive, the engagement is consistent across its content.
5.3
Avg Likes/Tweet
2.6
Avg Retweets/Tweet
17,073
Total Likes
8,343
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
3
Median Likes
1
Median Retweets
8
75th Percentile
614
Top Tweet
0.14
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
81.7%
Original
5.9%
Replies
12.0%
Retweets
0.3%
Quotes
0.0%
Threads
0.1%
With Media
94.6%
With Links
8.1%
With #Tags
24.8%
With @Mentions
3.8%
With Emojis
194
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.07
Reply/Original Ratio
0.03
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
80.0%
Weekday Posts
20.0%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,223 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 388 retweets (12% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,223 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience is likely residents of Saxony-Anhalt and individuals interested in local news and events. The account also attracts sports fans due to its coverage of local sports teams.
Below Average
Audience Quality
37.5%
Suspicion Index
100.0%
Low-Quality %
1
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
100.0%
Empty Bio
100.0%
<10 Tweets
0.0%
Mass Following (>2K)
0.0%
New (<90 days)
0.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
92.8%
No URL
100.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
1,784,288
Total Potential Reach
1
Median Follower Reach
11
75th Percentile Reach
2.1%
>1K followers
0.3%
>10K followers
0.1%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
0.0%
Creators
0 accounts
0.0%
Consumers
0 accounts
100.0%
Dormant
10,000 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
0
Verified Followers
0.0% of total
715
Protected Accounts
7.15% of total
3 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @Volker_Beck | 93,837 | Politician | human rights, LGBT, Israel |
| @JeremyCliffe | 92,724 | Journalist | Politics, Journalism, Europe |
| @BR24 | 92,311 | News Editor | News, Bayern, Podcasts |
| @polenz_r | 82,485 | Politician | KlimaUnion, Außenpolitik, EU |
| @manaf12hassan | 62,050 | - | - |
| @Jochen | 58,179 | Editor | journalism, media, podcast |
| @parents4future | 55,987 | Activists | Climate activism, Parenting, System change |
| @MartinSelmayr | 46,276 | EU Representative | EU law, Austria, European Commission |
| @raulde | 44,690 | - | - |
| @hoyer_kat | 37,664 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
3,214
Followers With Bio
6,786
Followers Without Bio
32.14%
% With Bio
67.86%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,223 analyzed1,573
Combined Engagement
1,308
Total Likes
265
Total Retweets
315
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
60%
With @Mentions
100%
With Links
Topical Analysis:
Jetzt offiziell: Sachsen-Anhalt regelt nicht mehr per Verordnung Umgang mit Corona. Regelung läuft morgen aus und wird nicht verlängert. https://t.co/gjLC3w3Vo0
Zwei Personenschützer aus dem direkten Umfeld von Ministerpräsident Reiner Haseloff sind nach Informationen von @mdr_san offenbar vom Dienst abgezogen worden. Sie stehen im Verdacht, sich an rechtsextremen Chats beteiligt zu haben. https://t.co/hksOzMyVvk
EIL: Halle soll Standort für das #Zukunftszentrum Deutsche Einheit werden. Das hat nach Informationen von @MDR_SAN eine Jury am Abend entschieden. Damit hat sich die Stadt gegen zahlreiche Konkurrenten durchgesetzt. https://t.co/dxYzQzcgXn
Der @scmagdeburg gewinnt das Finale in der Champions League mit 30:29 gegen KS Kielce! Herzlichen Glückwunsch! https://t.co/ztLpcalsra
Das Land Sachsen-Anhalt will die "Letzte Generation" an den Kosten für Polizeieinsätze wegen Straßenblockaden beteiligen. Einige Verfahren laufen schon. https://t.co/RX61lPghXn
Key Insights & Takeaways
The account frequently shares news about local governance and policy changes It covers significant local sports events, such as the Champions League final The content is primarily focused on Saxony-Anhalt, with a mix of news and sports updates
Strengths
- + Established follower base of 56,443
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @MDR_SAN reveals an growing Twitter presence with 56,443 followers. The account demonstrates a content-creator strategy, averaging 7.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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