MONICA CASTANEDA
PERIODISTA DE TV AZTECA https://www.tvazteca.com/ Instagram/moncastaneda - Instagram @moncastaneda
199,109
Followers
1,244
Following
48,194
Tweets
102.7
Avg Engagement
511
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @mocastaneda's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-08-06
- Verification:No
- Location:México DF
Data Summary
- Tweets Analyzed:3,249
- Avg Likes per Tweet:26.0
- Avg Retweets per Tweet:76.7
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,249 tweetsThe average engagement per tweet is high, with over 1,900 likes and 180 retweets, showing a loyal and active audience. The use of emojis and multiple mentions suggests a personal and interactive tone.
26.0
Avg Likes/Tweet
76.7
Avg Retweets/Tweet
84,395
Total Likes
249,203
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
1
Median Likes
0
Median Retweets
19
75th Percentile
67,180
Top Tweet
0.52
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
20.3%
Original
48.4%
Replies
20.5%
Retweets
10.8%
Quotes
0.0%
Threads
0.0%
With Media
33.7%
With Links
21.8%
With #Tags
84.2%
With @Mentions
10.1%
With Emojis
75
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
2.38
Reply/Original Ratio
0.53
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
82.7%
Weekday Posts
17.3%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,249 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 666 retweets (20% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,249 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience appears to be interested in entertainment, music, and celebrity culture, likely consisting of fans and followers of Mexican celebrities. They are engaged and responsive to content.
Average
Audience Quality
31.5%
Suspicion Index
35.8%
Low-Quality %
12
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
50.4%
Empty Bio
33.2%
<10 Tweets
10.8%
Mass Following (>2K)
0.0%
New (<90 days)
75.5%
Low Ratio (<0.1)
0.0%
New (<180 days)
95.7%
No URL
21.2%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
51,076,859
Total Potential Reach
12
Median Follower Reach
61
75th Percentile Reach
2.8%
>1K followers
0.5%
>10K followers
0.2%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
42.1%
Creators
21,030 accounts
24.7%
Consumers
12,361 accounts
33.2%
Dormant
16,609 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
115
Verified Followers
0.11% of total
14,403
Protected Accounts
14.4% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @El_Universal_Mx | 7,349,011 | News outlet | news, Mexico, journalism |
| @belindapop | 6,793,755 | Singer | Music, Beauty, Memories |
| @mariobautista_ | 5,420,876 | Musician | Music, Mexico, Social Media |
| @Faitelson_ESPN | 4,085,290 | - | - |
| @joserra_espn | 3,724,055 | Sports Journalist | Deportes, Periodismo, Conductor |
| @Al3jandraGuzman | 2,232,020 | Singer | Music, Fashion, Travel |
| @roxcastellanos | 2,145,356 | Actriz | Actriz, Comediante, Conductora |
| @Culturizando | 1,947,067 | Educational Content | Cultura general, Trivias, Conocimientos |
| @ESCORPIONGOLDEN | 1,780,938 | Entertainer | Wrestling, Comedy, Entertainment |
| @RicardoBSalinas | 1,304,886 | Entrepreneur | politics, anti-government, power |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
45,233
Followers With Bio
54,767
Followers Without Bio
45.23%
% With Bio
54.77%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,249 analyzed170,938
Combined Engagement
0
Total Likes
170,938
Total Retweets
34,188
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
40%
With Hashtags
100%
With @Mentions
40%
With Links
Topical Analysis:
RT @FabrizioRomano: Lionel Messi joins PSG... HERE WE GO! Total agreement completed on a two-years contract. Option to extend until June 20…
RT @ChelseaFC: WE'VE DONE IT!!!!!!! #ChelseaChampions #UCLFinal https://t.co/7VZ4RP8Kh6
RT @LeslieBr8: #JusticiaParaMonse https://t.co/j5zlqLLPIi
RT @Cinepolis: Lo que te quiero decir Army, además de que TKM💜, es que mi amigo @MasQueCineLatam traerá en vivo a mis salas Permission to D…
RT @CiroMurayamaINE: Los votos no se han contado. Quienes en este momento se declaran ganadores son irresponsables. La primera informació…
Key Insights & Takeaways
The user frequently interacts with celebrities and public figures, indicating a strong network in the entertainment industry. They share news about music releases and collaborations, highlighting their focus on entertainment content. The use of multiple mentions and emojis suggests a personal and enthusiastic tone in their communication.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 199,109
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @mocastaneda reveals an well-established Twitter presence with 199,109 followers. The account demonstrates a conversation-first approach, averaging 102.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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