Monster Energy Japan

Monster Energy Japan

@MonsterEnergyJP

#UnleashTheBeast https://www.facebook.com/unsupportedbrowser https://www.facebook.com/unsupportedbrowser https://www.youtube.com/MonsterEnergy

Japan https://www.monsterenergy.com/ Joined 2011-10-04 Date of Analysis: Dec 16, 2025

477,068

Followers

2,196

Following

6,378

Tweets

943.8

Avg Engagement

763

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @MonsterEnergyJP's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2011-10-04
  • Verification:Yes
  • Location:Japan

Data Summary

  • Tweets Analyzed:3,249
  • Avg Likes per Tweet:546.6
  • Avg Retweets per Tweet:397.2
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,249 tweets

The account has a high average number of likes and retweets, showing strong audience interaction. It uses promotional content and calls to action to drive engagement and sales.

546.6

Avg Likes/Tweet

397.2

Avg Retweets/Tweet

1,775,913

Total Likes

1,290,403

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

198

Median Likes

52

Median Retweets

591

75th Percentile

94,836

Top Tweet

1.98

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

80.3%

Original

2.2%

Replies

12.7%

Retweets

4.8%

Quotes

0.0%

Threads

0.3%

With Media

95.1%

With Links

85.2%

With #Tags

71.2%

With @Mentions

53.5%

With Emojis

137

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.03

Reply/Original Ratio

0.38

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

83.2%

Weekday Posts

16.8%

Weekend Posts

Top Hashtags

#monsterenergy (1559) #motogp (293) #f1 (181) #xgames (153) #skateboarding (138) #snowboarding (106) #マンゴーロコ (90) #モンスターエナジー (88) #unleashthebeast (78) #vr46 (58)

Most Mentioned

@xgames (158) @lewishamilton (145) @monsterenergyjp (129) @motogp (127) @mercedesamgf1 (122) @valeyellow46 (117) @d1grandprix (108) @ayumub (100) @f1 (65) @valtteribottas (62)

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Content Strategy Analysis

Based on 3,249 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,609 (80%)
Replies 73 (2%)
Retweets 412 (13%)
Quote Tweets 155 (5%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 412 retweets (13% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,249 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience is likely young adults and teenagers in Japan who are interested in energy drinks, music, and trending culture. The account also targets fans of collaborations with artists like KOHH.

Good

Audience Quality

17.8%

Suspicion Index

21.4%

Low-Quality %

42

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

34.1%

Empty Bio

14.5%

<10 Tweets

9.4%

Mass Following (>2K)

0.0%

New (<90 days)

40.1%

Low Ratio (<0.1)

0.0%

New (<180 days)

88.7%

No URL

8.8%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

16,217,763

Total Potential Reach

42

Median Follower Reach

193

75th Percentile Reach

4.7%

>1K followers

0.3%

>10K followers

0.0%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

70.1%

Creators

35,051 accounts

15.4%

Consumers

7,680 accounts

14.5%

Dormant

7,269 accounts

162

Verified Followers

0.32% of total

0.4%

Professional Bios

founder, dev, analyst, etc.

0.18

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

日本 (1,634) Japan (400) 日本 東京 (275) 東京 (220) 大阪 (149) Tokyo-to, Japan (135) 日本 大阪 (106) 東京都 (104) Tokyo (91) 福岡 (86)

254

Verified Followers

0.25% of total

13,689

Protected Accounts

13.69% of total

5 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@ONEOKROCK_japan 1,732,873 Musician Music, Band, Official
@rayssaleal 498,096 Skateboarder skateboarding, SLS Championship, Olympics
@bnam_jp 497,486 Entertainment games, entertainment, updates
@madeintyo 403,665 Rapper Music, Tokyo, Yokohama
@AliceProject_mb 342,006 Idol Music, Idol, Performance
@kimuti_X 252,239 VTuber VTuber, キヨさん, TOP4
@thesecond1372 214,880 Entertainer Business, Contact, Booking
@gurume_2022 155,849 Food Blogger Food, Gourmet, Local specialties
@WesternDigiJPN 155,622 Technology Company Technology, Events, News
@ta1yo_tv 145,254 Streamer Gaming, Streaming, Collaboration

Top Keywords in Follower Bios

apex (1,390) rock (1,388) valorant (994) twitter (835) rt (777) dm (659) youtube (643) pc (484) oorer (451) love (442)

Top Hashtags in Follower Bios

#ホ (234) #oneokrock (221) #ハ (164) #フ (159) #apex (128) #懸賞 (118) #フォロハ (109) #valorant (94) #ラリファミリー (94) #カ (92)

68,325

Followers With Bio

31,675

Followers Without Bio

68.33%

% With Bio

31.67%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,249 analyzed

300,525

Combined Engagement

146,550

Total Likes

153,975

Total Retweets

60,105

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

100%

With Hashtags

60%

With @Mentions

100%

With Links

Topical Analysis:

Energy Drinks Music Collaborations Product Launches Trending Culture Promotions Brand Partnerships
Monster Energy Japan
@MonsterEnergyJP

#パイプラインパンチ #再上陸 #UnleashtheBeast https://t.co/RryJ12hT0U

2020-02-03
Retweets: 32,553 Likes: 62,283 Engagement: 94,836
Monster Energy Japan
@MonsterEnergyJP

#モンスターウルトラ 日本上陸5周年記念キャンペーン ! ウルトラ1ケースと、ウルトラ仕様のクージーが当たる! @MonsterEnergyJPをフォロー&この投稿をRTして応募完了。 0カロリー、0シュガーの #モンスターウルトラ でリフレッシュしよう。 詳しくは&gt;&gt;https://t.co/3nMQv9BuFr #MonsterEnergy https://t.co/oHB0En7jfj

2020-09-07
Retweets: 46,475 Likes: 20,123 Engagement: 66,598
Monster Energy Japan
@MonsterEnergyJP

#ウルトラパラダイス 発売記念キャンペーン🌴 1,000名にNEWフレーバーが当たる! @MonsterEnergyJP をフォロー&この投稿をRTして、応募完了。 発売前にゲットできるこのチャンスを見逃すな。 詳しくはコチラ&gt;&gt;https://t.co/iKgZMOQeN9 #ウルトラパラダイス #MonsterEnergy #upjpcp https://t.co/ffWYuBgKHN

2020-06-09
Retweets: 42,387 Likes: 17,637 Engagement: 60,024
Monster Energy Japan
@MonsterEnergyJP

ハワイアンモンスター、#パイプラインパンチ が4月23日から新発売🌺 発売を記念して、KOHH @kohh_t20 の書き下ろし曲『I think I'm falling』とのコラボ映像を公開! 本アカウントをフォロー&この投稿をRTして、新商品を発売前にゲットしよう。 詳細を今すぐチェック &gt;&gt; https://t.co/kSXuVkH2VJ https://t.co/cVwEYZImRD

2019-04-08
Retweets: 20,672 Likes: 20,538 Engagement: 41,210
Monster Energy Japan
@MonsterEnergyJP

米国で人気沸騰中のウルトラシリーズ、#ウルトラパラダイス が登場。 リフレッシュ+0カロリー 🌴 #6月30日新発売 #MonsterEnergy #UltraParadise https://t.co/Yl7RrYlrnn

2020-06-01
Retweets: 11,888 Likes: 25,969 Engagement: 37,857

Key Insights & Takeaways

The account frequently uses trending hashtags and promotional content to increase visibility. Collaborations with influencers and artists help drive engagement and brand loyalty. Promotional tweets often include limited-time offers and exclusive content to encourage immediate action.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 477,068
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @MonsterEnergyJP reveals an well-established Twitter presence with 477,068 followers. The account demonstrates a content-creator strategy, averaging 943.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025