MTN Nigeria
This is the official twitter page for MTN Nigeria. The Network of Life! Here for you, Here for life. #StayConnected WhatsApp channel-https://api.whatsapp.com/send/?phone=2349033000001&text&type=phone_number&app_absent=0
1,339,085
Followers
2,172
Following
57,573
Tweets
83.6
Avg Engagement
1,115
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @MTNNG's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mega Influencer (1M+)
- Account Age:2009-08-27
- Verification:Yes
- Location:MTN Plaza, Lagos, Nigeria
Data Summary
- Tweets Analyzed:3,241
- Avg Likes per Tweet:67.1
- Avg Retweets per Tweet:16.4
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,241 tweetsThe account maintains a consistent level of engagement with average likes and retweets, indicating a loyal and active follower base.
67.1
Avg Likes/Tweet
16.4
Avg Retweets/Tweet
217,615
Total Likes
53,291
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
11
Median Likes
3
Median Retweets
44
75th Percentile
31,633
Top Tweet
0.06
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
40.8%
Original
41.8%
Replies
15.5%
Retweets
1.9%
Quotes
0.0%
Threads
0.2%
With Media
55.0%
With Links
58.5%
With #Tags
48.5%
With @Mentions
18.9%
With Emojis
148
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
1.02
Reply/Original Ratio
0.12
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
82.2%
Weekday Posts
17.8%
Weekend Posts
Top Hashtags
Most Mentioned
Want This Report as PDF?
We're building PDF export for these analytics reports. Register your interest to get early access.
Content Strategy Analysis
Based on 3,241 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 502 retweets (15% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,241 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience includes MTN customers and potential users interested in connectivity solutions and 5G technology.
Average
Audience Quality
25.6%
Suspicion Index
29.3%
Low-Quality %
16
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
43.7%
Empty Bio
31.4%
<10 Tweets
3.8%
Mass Following (>2K)
0.0%
New (<90 days)
60.2%
Low Ratio (<0.1)
0.0%
New (<180 days)
93.6%
No URL
14.9%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
6,471,868
Total Potential Reach
16
Median Follower Reach
57
75th Percentile Reach
1.8%
>1K followers
0.1%
>10K followers
0.0%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
30.2%
Creators
15,077 accounts
38.4%
Consumers
19,201 accounts
31.4%
Dormant
15,722 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
71
Verified Followers
0.07% of total
3,944
Protected Accounts
3.94% of total
2 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @ZimEye | 417,726 | Journalist | Zimbabwe, Africa, Journalism |
| @iyoba4u | 224,765 | Student | Education, Dreaming, Advocacy |
| @GitobuImanyara | 196,794 | Politician | politics, law, activism |
| @CarlosMaizOK | 87,146 | Entrepreneur | Entrepreneur, Digital Communication, Bitcoin |
| @WorldOfMercek | 83,746 | Marketer | Alpha Content, Web3 Marketing, Community Building |
| @Toluwa____ | 82,360 | Influencer | fun, friends, tweets |
| @samrateeeh | 61,965 | Influencer | Allah, Love, Dreams |
| @Tegadeyforyou | 59,813 | Sports Analyst | Football, Lifestyle, Learning |
| @CerseiBenitalee | 56,187 | - | - |
| @realbitcoinlord | 55,995 | Entrepreneur | Bitcoin, Jetpay Africa, Philanthropy |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
59,667
Followers With Bio
40,333
Followers Without Bio
59.67%
% With Bio
40.33%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
Buy Follower Data
Export full follower list with profile details, bios, locations, and follower counts as CSV.
Buy Followers - from $15Buy Tweet Data
Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,241 analyzed68,428
Combined Engagement
54,767
Total Likes
13,661
Total Retweets
13,686
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
80%
With Hashtags
40%
With @Mentions
80%
With Links
Topical Analysis:
Y’ello!!!! We are back🤩🤩🥳🥳💃🏾💃🏾🕺🏼🕺🏼
As the year begins, be unbreakable and unstoppable! Fix that challenge and turn that fear into victory!! So, what are we doing today? #BeInspiredToAchieve https://t.co/CqXt3osvLG
No be juju be that? 😳 #MTN5G https://t.co/Vc7IyIDgG9
MTN Pulse is all about being true to who you are and what makes you unique. If you can’t blend in, stand out. Dial *406# to get started. #MTNPulseDoYou #DoYou Can you spot @nengiofficial , @joeboyofficial @ozo_chukwu? https://t.co/PO9f818apx
RT @TheO2: 📣 @davido has officially sold out at #TheO2 👏👏👏 #DavidoatTheO2 https://t.co/II5DOdY5e3
Key Insights & Takeaways
The account uses emojis and trending hashtags to create a vibrant and relatable brand image. It highlights the importance of resilience and overcoming challenges, aligning with motivational messaging. The inclusion of a WhatsApp channel suggests a multi-channel approach to customer interaction and support.
Strengths
- + Established follower base of 1,339,085
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @MTNNG reveals an growing Twitter presence with 1,339,085 followers. The account demonstrates a conversation-first approach, averaging 83.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
Need Programmatic Access?
We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.
Register Interest for API Access