Cybersecurity @ NIST

Cybersecurity @ NIST

@NISTcyber

Official handle covering all things cybersecurity at NIST

Gaithersburg, MD https://www.nist.gov/cybersecurity-and-privacy Joined 2012-05-03 Date of Analysis: Dec 16, 2025

68,995

Followers

542

Following

7,636

Tweets

10.1

Avg Engagement

1,523

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @NISTcyber's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2012-05-03
  • Verification:No
  • Location:Gaithersburg, MD

Data Summary

  • Tweets Analyzed:3,248
  • Avg Likes per Tweet:4.2
  • Avg Retweets per Tweet:5.9
  • Followers Analyzed:10,999

Engagement Analysis

Based on 3,248 tweets

The account has an average of 59 likes and 39 retweets per tweet, indicating moderate engagement. The content is often shared and liked, suggesting relevance to its audience.

4.2

Avg Likes/Tweet

5.9

Avg Retweets/Tweet

13,530

Total Likes

19,293

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

1

Median Likes

4

Median Retweets

12

75th Percentile

335

Top Tweet

0.15

Engagement per 1K Followers

Normalized influence metric

Long Tail

Engagement Pattern

Mix of hits and regular posts

Posting Behavior

Content style and format preferences

Curator

Amplifies others content frequently

47.5%

Original

1.8%

Replies

47.0%

Retweets

3.7%

Quotes

0.0%

Threads

0.1%

With Media

95.6%

With Links

81.2%

With #Tags

79.2%

With @Mentions

16.2%

With Emojis

225

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.04

Reply/Original Ratio

0.08

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

97.6%

Weekday Posts

2.4%

Weekend Posts

Top Hashtags

#cybersecurity (674) #nccoe (395) #becybersmart (269) #nistcyber50th (227) #niceatnist (188) #cybercareerweek (162) #iot (158) #mycyberjob (118) #privacy (85) #nistcyber (79)

Most Mentioned

@nist (1326) @nistcyber (924) @nicecybercon (208) @staysafeonline (196) @commercegov (114) @ikeepsafe (77) @uscybergames (69) @fiu (65) @nist_events (55) @gordoninstitute (54)

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Content Strategy Analysis

Based on 3,248 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,544 (48%)
Replies 57 (2%)
Retweets 1,528 (47%)
Quote Tweets 119 (4%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 1,528 retweets (47% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,248 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,999 followers

The primary audience includes cybersecurity professionals, policymakers, and organizations interested in cybersecurity standards. Followers are likely looking for updates on NIST guidelines and frameworks.

Average

Audience Quality

31.3%

Suspicion Index

42.9%

Low-Quality %

11

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

51.3%

Empty Bio

45.5%

<10 Tweets

7.4%

Mass Following (>2K)

0.0%

New (<90 days)

62.3%

Low Ratio (<0.1)

0.0%

New (<180 days)

84.4%

No URL

34.5%

<3 Tweets

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

16,578,789

Total Potential Reach

11

Median Follower Reach

56

75th Percentile Reach

3.0%

>1K followers

0.3%

>10K followers

0.1%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

32.1%

Creators

3,529 accounts

22.4%

Consumers

2,460 accounts

45.5%

Dormant

5,010 accounts

185

Verified Followers

1.68% of total

9.1%

Professional Bios

founder, dev, analyst, etc.

0.07

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (118) India (51) Washington, DC (44) USA (42) United Kingdom (41) Nigeria (36) Lagos, Nigeria (32) London, England (31) London (27) Earth (24)

185

Verified Followers

1.68% of total

1,502

Protected Accounts

13.66% of total

5 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,075,862 Wrestler Wrestling, Motivation, Self-promotion
@stealthmole_int 125,907 - -
@HeatherNauert 98,550 Diplomat Foreign policy, Diplomacy, Media
@ForcepointSec 69,757 Cybersecurity cybersecurity, people's intent, critical data
@kelly2277 61,276 Venture Capitalist Venture Capital, Research, Support
@ASCETweets 58,751 Civil Engineer Engineering, Infrastructure, Legislation
@VickerySec 53,500 Cybersecurity Data breaches, InfoSec, Cybersecurity
@tarah 50,141 - -
@MikeElgan 43,797 Tech Journalist tech, food, travel
@KoddosServices 36,143 - -

Top Keywords in Follower Bios

security (774) cybersecurity (607) cyber (474) technology (201) engineer (190) tech (182) enthusiast (176) professional (160) digital (149) student (144)

Top Hashtags in Follower Bios

#cybersecurity (99) #infosec (34) #ai (23) #security (14) #cyber (13) #technology (13) #osint (12) #cloud (11) #cybersec (10) #dfir (9)

5,360

Followers With Bio

5,639

Followers Without Bio

48.73%

% With Bio

51.27%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,248 analyzed

946

Combined Engagement

157

Total Likes

789

Total Retweets

189

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

80%

With Hashtags

100%

With @Mentions

100%

With Links

Topical Analysis:

Cybersecurity Nist Frameworks Privacy Standards Policy Engagement Updates
Cybersecurity @ NIST
@NISTcyber

RT @NIST: As we prepare for the possible assault of a future quantum computer, NIST has chosen the first group of tools for our post-quantum cryptographic standard: 🔒 CRYSTALS-Kyber 🔒 CRYSTALS-Dilithium 🔒 FALCON 🔒 Sphincs+ Learn more: https://t.co/9dXynKmZLO https://t.co/jn44H2

2022-07-05
Retweets: 335 Likes: 0 Engagement: 335
Cybersecurity @ NIST
@NISTcyber

RT @AdCouncil: If you’re a job seeker or a career changer, building new skills can help you #FindSomethingNew. Our newest campaign helps Americans of all ages and backgrounds explore their education and training paths at https://t.co/hcAUnedKgE https://t.co/4EBvqiDywn

2020-07-14
Retweets: 176 Likes: 0 Engagement: 176
Cybersecurity @ NIST
@NISTcyber

RT @StaySafeOnline: It's officially National Cybersecurity Awareness Month! Follow along the #BeCyberSmart conversations this October and get tips and advice for protecting your identity, accounts, data and more. #CyberAware → https://t.co/fqPP1JZrUt https://t.co/wTXAdZKxfl

2019-10-01
Retweets: 155 Likes: 0 Engagement: 155
Cybersecurity @ NIST
@NISTcyber

HOT OFF THE PRESS: We’ve just released Version 1.0 of the voluntary @NIST #Privacy Framework! Check it out and consider adopting today. https://t.co/dinB3kuoG0 https://t.co/9oY7E7k5ax

2020-01-16
Retweets: 65 Likes: 80 Engagement: 145
Cybersecurity @ NIST
@NISTcyber

Breaking news: @NIST unveiled a historic update to its #security and privacy controls catalog that will provide a solid foundation for protecting organizations and systems—including the personal privacy of individuals. Read more on the blog: https://t.co/nzvdWphRLu

2020-09-23
Retweets: 58 Likes: 77 Engagement: 135

Key Insights & Takeaways

The account frequently shares major updates on NIST frameworks, which highlights its role in disseminating critical cybersecurity information. It uses links to direct followers to detailed resources, indicating a focus on providing actionable information. The content is often timely and highlights new releases, showing a commitment to keeping the audience informed.

Strengths

  • + Established follower base of 68,995
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @NISTcyber reveals an growing Twitter presence with 68,995 followers. The account demonstrates a content-creator strategy, averaging 10.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025