Pandora

Pandora

@pandoramusic

Find the music you love, and let the music you love find you. 🎶 #PandoraMusic #PandoraPodcasts #PandoraLIVE Tech questions: @pandorasupport

https://www.pandora.com/ Joined 2007-05-05 Date of Analysis: Dec 16, 2025

584,577

Followers

113,042

Following

182,901

Tweets

512.8

Avg Engagement

5,594

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @pandoramusic's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2007-05-05
  • Verification:Yes
  • Location:Not specified

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:338.7
  • Avg Retweets per Tweet:174.1
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account has a strong engagement rate, with high average likes and retweets, indicating a loyal and active audience. The use of links and hashtags helps drive traffic and interaction.

338.7

Avg Likes/Tweet

174.1

Avg Retweets/Tweet

1,100,656

Total Likes

565,881

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

17

Median Likes

6

Median Retweets

124

75th Percentile

133,638

Top Tweet

0.88

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

73.0%

Original

16.8%

Replies

9.5%

Retweets

0.7%

Quotes

0.0%

Threads

0.0%

With Media

74.4%

With Links

28.4%

With #Tags

85.9%

With @Mentions

59.1%

With Emojis

136

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.23

Reply/Original Ratio

0.08

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

74.9%

Weekday Posts

25.1%

Weekend Posts

Top Hashtags

#grammys (41) #smallstageseries (35) #hiphopawards (32) #betawards (30) #pandoralive (29) #comedygoldminds (28) #bet (26) #pandoramusic (22) #womenshistorymonth (18) #pandoracityvibes (14)

Most Mentioned

@pandoramusic (217) @siriusxm (70) @kevinhart4real (30) @lolnetwork (28) @edsheeran (25) @drake (23) @rauwalejandro (23) @latto (21) @kanebrown (19) @lilbaby4pf (19)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,373 (73%)
Replies 545 (17%)
Retweets 308 (9%)
Quote Tweets 24 (1%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 308 retweets (9% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The audience is likely music lovers and fans of various artists, including K-pop groups like Twice and NCT. They are interested in new music releases and artist updates.

Below Average

Audience Quality

39.2%

Suspicion Index

58.4%

Low-Quality %

2

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

63.4%

Empty Bio

64.5%

<10 Tweets

6.5%

Mass Following (>2K)

0.0%

New (<90 days)

72.3%

Low Ratio (<0.1)

0.0%

New (<180 days)

91.4%

No URL

53.4%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

40,427,292

Total Potential Reach

2

Median Follower Reach

28

75th Percentile Reach

2.6%

>1K followers

0.4%

>10K followers

0.1%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

20.3%

Creators

10,162 accounts

15.2%

Consumers

7,590 accounts

64.5%

Dormant

32,248 accounts

404

Verified Followers

0.81% of total

3.4%

Professional Bios

founder, dev, analyst, etc.

0.03

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (308) Lagos, Nigeria (228) Nigeria (165) Los Angeles, CA (127) California, USA (86) Florida, USA (86) Atlanta, GA (82) New York, USA (72) Chicago, IL (71) Houston, TX (60)

813

Verified Followers

0.8% of total

8,083

Protected Accounts

8.0% of total

3 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,105,038 Wrestler Wrestling, Motivation, Self-promotion
@DONJAZZY 7,597,903 Music Producer Music, Mavin, Activated
@KELLYROWLAND 6,958,383 Singer Music, Fashion, Collaboration
@sarkodie 5,837,227 Musician Music, Booking, Africa
@djkhaled 5,660,808 Music Producer Music, Entrepreneurship, Motivation
@Fonseca 4,130,556 Traveler Travel, Tour, Adventure
@KeithUrban 4,128,272 Musician Music, Country, Australia
@JAlvarezFlow 3,485,250 Singer Music, Reggaeton, Latin
@THR 3,459,769 Entertainment News Entertainment, News, Reviews
@bigtimerush 3,272,205 Music Band Music, Band, New Release

Top Keywords in Follower Bios

love (4,039) music (3,419) life (2,105) god (1,313) artist (1,198) fun (811) lover (764) world (761) live (746) follow (722)

Top Hashtags in Follower Bios

#music (88) #1 (65) #bts (49) #nft (46) #bitcoin (44) #blacklivesmatter (39) #blm (37) #dimashnumber1 (31) #crypto (30) #superfamily (26)

50,334

Followers With Bio

50,663

Followers Without Bio

49.84%

% With Bio

50.16%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

406,401

Combined Engagement

133,375

Total Likes

273,026

Total Retweets

81,280

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

100%

With Hashtags

80%

With @Mentions

100%

With Links

Topical Analysis:

Music Promotion K-Pop Artist Engagement Spotify Integration Brand Awareness

Key Insights & Takeaways

The account frequently highlights K-pop artists and their new releases, indicating a focus on this genre. It uses a mix of promotional content and artist engagement to maintain audience interest. The inclusion of links to Spotify and other platforms suggests a strategy to drive traffic and user interaction.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 584,577
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @pandoramusic reveals an well-established Twitter presence with 584,577 followers. The account demonstrates a content-creator strategy, averaging 512.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025