Panjabi Hit Squad

Panjabi Hit Squad

@PanjabiHitSquad

Award winning DJ's, Producers & BBC Radio Broadcasters. These are our own views & not those of the BBC. Bookings@PanjabiHitSquad.com We DO NOT respond to DM's

London https://www.panjabihitsquad.com/ Joined 2009-01-07 Date of Analysis: Dec 16, 2025

99,467

Followers

2,104

Following

33,478

Tweets

490.8

Avg Engagement

130

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @PanjabiHitSquad's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2009-01-07
  • Verification:No
  • Location:London

Data Summary

  • Tweets Analyzed:3,234
  • Avg Likes per Tweet:18.1
  • Avg Retweets per Tweet:472.7
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,234 tweets

The account consistently receives high engagement, indicating a loyal and active audience. Their tweets often go viral, especially when they mention popular artists or cultural topics.

18.1

Avg Likes/Tweet

472.7

Avg Retweets/Tweet

58,545

Total Likes

1,528,727

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

2

Median Likes

0

Median Retweets

9

75th Percentile

599,391

Top Tweet

4.93

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

33.4%

Original

34.1%

Replies

16.0%

Retweets

16.6%

Quotes

0.0%

Threads

0.1%

With Media

34.0%

With Links

12.5%

With #Tags

66.1%

With @Mentions

51.8%

With Emojis

80

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

1.02

Reply/Original Ratio

1.04

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

67.8%

Weekday Posts

32.2%

Weekend Posts

Top Hashtags

#summersoundclash (15) #bhangra (12) #lfc (9) #loveisland (8) #soundclash (8) #homegrownbhangra (8) #southall (7) #indianmatchmaking (7) #aajamerekol (7) #liverpool (6)

Most Mentioned

@bbcasiannetwork (412) @panjabihitsquad (272) @iamdjreminisce (96) @smujsingh (94) @harpreetuk (46) @harvkudos (44) @apnajskillz (40) @prash1 (36) @_rajpander (32) @playmakergroup (31)

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Content Strategy Analysis

Based on 3,234 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,079 (33%)
Replies 1,103 (34%)
Retweets 516 (16%)
Quote Tweets 536 (17%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 516 retweets (16% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,234 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The audience is likely fans of Punjabi music, BBC radio listeners, and individuals interested in cultural and entertainment news. They are engaged with content that includes music, artists, and social commentary.

Average

Audience Quality

35.0%

Suspicion Index

39.2%

Low-Quality %

3

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

35.6%

Empty Bio

58.6%

<10 Tweets

7.0%

Mass Following (>2K)

0.0%

New (<90 days)

75.4%

Low Ratio (<0.1)

0.0%

New (<180 days)

91.9%

No URL

42.8%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

25,780,978

Total Potential Reach

3

Median Follower Reach

23

75th Percentile Reach

3.8%

>1K followers

0.8%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

22.9%

Creators

2,288 accounts

18.6%

Consumers

1,855 accounts

58.6%

Dormant

5,857 accounts

34

Verified Followers

0.34% of total

5.5%

Professional Bios

founder, dev, analyst, etc.

0.03

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

London, England (148) New Delhi, India (114) London (87) India (87) United Kingdom (67) Punjab, India (53) England, United Kingdom (46) Chandigarh, India (36) Birmingham, England (35) Mumbai, India (33)

34

Verified Followers

0.34% of total

657

Protected Accounts

6.57% of total

4 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,092,951 Wrestler Wrestling, Motivation, Self-promotion
@radioleary 2,645,884 - -
@gregjames 1,578,783 Radio Host Radio, author, cricket
@Y1079FM 717,061 Radio Host Music, Entertainment, Youth
@unkonfined 662,546 Influencer -
@anniemacmanus 659,999 - -
@1Xtra 578,124 Radio Broadcaster Music, Radio, Entertainment
@zammit_marc 386,473 Filmmaker Film, Acting, Producing
@FanslyAva 259,996 Adult entertainer homewrecking, femdom, findom
@TandMHD 247,837 Music Producer Music, Production, TV

Top Keywords in Follower Bios

love (398) student (313) life (269) music (229) lover (145) indian (112) views (100) work (99) india (97) live (88)

Top Hashtags in Follower Bios

#freejagginow (11) #lfc (10) #mufc (9) #ynwa (8) #farmersprotest (7) #istandwithfarmers (6) #द (6) #blm (5) #love (5) #proud (5)

6,436

Followers With Bio

3,564

Followers Without Bio

64.36%

% With Bio

35.64%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,234 analyzed

1,199,457

Combined Engagement

0

Total Likes

1,199,457

Total Retweets

239,891

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

40%

With Hashtags

100%

With @Mentions

80%

With Links

Topical Analysis:

Punjabi Music Bbc Radio Cultural Commentary Artist Promotion Social Media Engagement

Key Insights & Takeaways

Their content often includes references to Punjabi music and artists, which drives engagement. They emphasize their independence from the BBC, which may attract a specific audience interested in unfiltered content. Their tweets frequently include hashtags and links, suggesting a focus on promoting music and events.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 99,467
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @PanjabiHitSquad reveals an well-established Twitter presence with 99,467 followers. The account demonstrates a conversation-first approach, averaging 490.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025