Tweets Analysis - Keyword: @Pernod_Ricard
Overview
Total number of tweets analysed
85
Earliest tweet was on
2023-03-22
Latest tweet was on
2023-03-31
Tweets covering
8 days
Average age of authors' accounts
9 years
Summarization
Pernod Ricard, a major alcohol producer, is offering discounts and free delivery on their official Jumia store. The company is also exploring blockchain technology for product authentication and transparency. Pernod Ricard has partnered with local businesses and recently acquired Skrewball whiskey. The company is also focused on sustainability initiatives, including seeking a greener IT process. Pernod Ricard has collaborated with Kraft Heinz and Absolut Vodka to create a limited edition pasta sauce. The company's Martell Blue Swift cognac collaboration with Davido has received positive attention.
Topic Modeling
- Discounts and promotions on Pernod Ricard products
- Blockchain technology and its applications in the industry
- Pernod Ricard collaborations and business ventures
- A review of Pernod Ricard's whiskey and scotch brands
- Sustainability and eco-friendly initiatives at Pernod Ricard
- New product launches and partnerships with other brands
- The LGBTQIA+ community and its economic value
- Pernod Ricard's adoption of Web3 technology
- IT and sustainable design practices at Pernod Ricard
Emotional Analysis
The tweets showcase a range of emotions, from excitement about special offers on Pernod Ricard drinks to admiration for the brand's innovative use of blockchain technology. There is also discussion of the company's corporate responsibility and sustainable practices, as well as enthusiasm for its partnerships with other brands and personalities. Overall, the tweets convey a positive and engaged attitude towards Pernod Ricard and its products.
Trend Analysis
- Pernod Ricard brand promotions and collaborations
- Blockchain technology adoption in various industries
- LGBTQIA+ community and its worth
- Sustainability initiatives and green IT
- Product partnerships and limited edition releases
Types of Tweets
Number of Retweets
16
Percentage of total tweets
18%
Number of Original tweets
41
Percentage of total tweets
48%
Number of tweets that contain Mentions
85
Percentage of total tweets
100%
Number of tweets that were Replies
26
Percentage of total tweets
30%
Number of tweets that were Quotes
8
Percentage of total tweets
9%
Number of tweets that contain Hashtags
48
Percentage of total tweets
56%
Top 5 devices used to tweet
| Source | Count |
|---|---|
| Twitter Web App | 36 |
| Twitter for iPhone | 14 |
| Twitter for Android | 9 |
| TweetDeck | 8 |
| Hootsuite Inc. | 6 |
What devices were used to tweet
Top 10 accounts with highest followers count
| Username | Name | Bio | Followers count |
|---|---|---|---|
| CampaignBrands | Campaign: Brands | The brands and marketing channel for the UK's leading industry title Campaign. Formerly Marketing Magazine. | 319,024 |
| bfmbusiness | BFM Business | Première chaîne d’information économique et financière de France. | 290,146 |
| Emarketing_fr | Emarketing.fr | Le site des professionnels du marketing par @CosteaIxia @MartineFuxa @FloSalgues et @MatisDemazeau. | 99,847 |
| techandco | Tech & Co | Toute l'actualité de la Tech sur tous les écrans : https://t.co/ZUdQFxjoDe | 88,644 |
| petit_web | Petit Web | Le shot d'inspiration digitale du lundi. Pour recevoir La Lettre de Petit Web : https://t.co/WDBDrRLoN8 Aussi organisateur du https://t.co/FqvTGXiNIf | 33,948 |
| FoodBev | FoodBev Media | Global food, beverage, dairy & plant-based news. Follow for the latest innovations and trends. 💻▶️📹 | 30,118 |
| ChristianFuchs_ | Christian Fuchs | Autor @DIEZEIT @rowohlt | 20,622 |
| JumiaGhana | Jumia Ghana | Jumia is your one-stop online shopping mall for all your Fashion and High-Tech needs in Ghana. Start your online shopping journey with Jumia today! | 20,082 |
| OriginalGumz | OG | God. | 18,611 |
| CampaignLiveUS | Campaign US | The #1 trusted resource for advertising, creativity, marketing, media and technology professionals. | 16,740 |
Top 10 accounts with highest friends count
| Username | Name | Bio | Followers count |
|---|---|---|---|
| petit_web | Petit Web | Le shot d'inspiration digitale du lundi. Pour recevoir La Lettre de Petit Web : https://t.co/WDBDrRLoN8 Aussi organisateur du https://t.co/FqvTGXiNIf | 14,692 |
| Dowsky26 | Dowsky | Netball// @ManUtd. // @Calvin_Mall ❤️ | 6,627 |
| CampaignBrands | Campaign: Brands | The brands and marketing channel for the UK's leading industry title Campaign. Formerly Marketing Magazine. | 6,160 |
| _shanom_ | KaMshengu❤ | Being RESPONSIBLE for my own actions -BA Humanities Graduate - Hon Public Admin 🎓 -Social Media Promoter || @LFC | 5,344 |
| martinbihl | martin bihl | writer. conceptor. adman. man of letters. often in groups of four. letters, that is. | 4,997 |
| ClotildeMydyla | Clotilde toZweb 🍉 🟣 🐱🚀 | Catho patte d'éph. Stop homophobie. Pour la créolisation de l'universalité. Ou Droitsdelhommiste, islamo-écolo, remplaço-traîtresse, woke... 90sBitch #TeamJesus | 4,993 |
| TheAgencyReview | The Agency Review | Since 1/1/12, posting weekly reviews of books relevant to the advertising industry - you know, humour, history, advertising, everything. Plus interviews & more. | 4,895 |
| iProspectESP | iProspect Spain | iProspect suma ahora más innovación, data, tecnología y talento para construir su propuesta de valor diferencial. | 4,560 |
| amodeltiempo | Jose MACONDO | #QuédateEnCasa Hago pájaros de barro y los echo a volar!! Soñador re-korrido y de-mente!! Puro de-lirio! Salsero ajedrecista!! | 4,407 |
| FoodBev | FoodBev Media | Global food, beverage, dairy & plant-based news. Follow for the latest innovations and trends. 💻▶️📹 | 4,036 |
Most active users
| Username | Bio | Number of tweets |
|---|---|---|
| TheAgencyReview | Since 1/1/12, posting weekly reviews of books relevant to the advertising industry - you know, humour, history, advertising, everything. Plus interviews & more. | 6 |
| just_drinks | The official twitter page of Just Drinks - providing global beer, soft drinks, spirits, water, wine industry news and analysis. | 5 |
| MIREYA25275762 | - | 4 |
| CentralCharts | Trouvez les meilleures opportunités en #Bourse et boostez vos investissements avec des outils performants et novateurs. #Trading #Trader | 3 |
| NatallieRocha | Small Business Reporter @sdut || Previously: @sdbusiness @inewsource @FortuneMagazine @DJNF @BrooklynPaper || @PLNU alum •she/her• | 2 |
| IMPACT_onnet | A weekly from the @e4mtweets stable, talking about what's hot in marketing & advertising. | 2 |
| UKIBC | Strengthening UK-India bilateral trade and investment ties through policy advocacy and strategic advisory services. | 2 |
| ChristianFuchs_ | Autor @DIEZEIT @rowohlt | 2 |
| martinbihl | writer. conceptor. adman. man of letters. often in groups of four. letters, that is. | 2 |
| reebeckstothe | Wo fängt Menschenfeindlichkeit an? Fragende in Ausbildung - ADHS - she/her - blocke Abwertungen und verteidige emotionalen Debatten - @nimnul@mastodon.online | 2 |
Tweets per day
Top 10 tweets with highest Retweet count
| ID | Text | Retweet count |
|---|---|---|
| 1641696897944436736 | Les 10 idées #marketing de la semaine (27-31 mars) : @pepsi bouscule son identité visuelle, @HeinzUK et @Pernod_Ricard dévoilent une sauce à la vodka, @LEVIS teste des photos de mannequins générés par l'#IA, @transavia surfe sur la tendance... #retail 👉https://t.co/dOa8B4Hur8 https://t.co/emApkkjoqh | 2 |
| 1639419955958677504 | @skrewballwhsky -- a local business know for its peanut butter-flavored whiskey -- will join industry giant @Pernod_Ricard 🥃 Read my latest to find out how this deal comes full circle for San Diego entrepreneur, Steven Yeng ⬇ https://t.co/ivWqk1mWoZ | 2 |
| 1638956272786497536 | RDV à 20h dans #Tech&Co sur @bfmbusiness avec @Fsorel et @simottel à la @ParisBlockWeek : 💎👗 @LVMH trace et authentifie ses produits grâce à la #blockchain 🪙 @binance veut apporter plus de transparence aux applications #blockchain 🍷 Métavers et NFT avec @Pernod_Ricard https://t.co/a3RufquAuc | 2 |
| 1639820050759577600 | .@paulpacult’s #ADoubleScotch is an unusual history of Chivas and The Glenlivet, so we give it an equally unusual review: https://t.co/TXOIpIv7ji #whisky #whiskey @ChivasRegalUS @pernod_ricard @TheGlenlivet @TheGlenlivet_US @WileyBusiness #business #marketing @DDB_Worldwide | 1 |
| 1641708722534719489 | @Emarketing_fr : Les 10 idées #marketing de la semaine (27-31 mars) : @pepsi bouscule son identité visuelle, @HeinzUK et @Pernod_Ricard dévoilent une sauce à la vodka, @LEVIS teste des photos de mannequins générés par l'#IA, @transavia surfe sur la t… https://t.co/nQgqHwvbvv) https://t.co/SsumjJCtVM | 1 |
| 1640354778415874050 | "Just how translatable a concept is Skrewball to other countries, where peanut butter is, shall we say, rather less of a thing than it is in the US?" Industry expert Richard Woodard examines the @Pernod_Ricard Skrewball whisky brand. @skrewballwhsky https://t.co/4NmngQjSXh https://t.co/73fLGkuX6H | 1 |
| 1638847432740986882 | Stock up your favorite @Pernod_Ricard drinks at a discount and enjoy free delivery on Jumia all products on their official store. Shop with the link >>> https://t.co/eRHJyfXkxF or Contact us on 0302740642 to place your order. #PernodRicardBrandDay #GSF #ghanashoppingfestival https://t.co/VWSfBRsXCi | 1 |
| 1641375002283868160 | Que fait l’IT de @Pernod_Ricard pour devenir plus vert et responsable ? ➡️ Diagnostic de l’existant ➡️ Chercher à le corriger ➡️ Mettre en place du sustainable of design à l’IT #TrendsNetworkingGreenIT https://t.co/gLvPkYhaEH | 1 |
| 1640643753898655744 | La data et l'IA chez @Pernod_Ricard : ces recommandations sont très pertinentes car depuis la mise en place de l'outil, on constate 85 % d’acceptation des recommandations via @Petit_web https://t.co/3u4Hhq9oVx | 1 |
| 1638857966786068480 | According to worldwide statistics the LGBTQIA+ community is worth approximately USD 4.6 trillion. Read more about the community in our #coverstory this week: https://t.co/S4uF3irQVZ @zainabjp @beunic_india @hiyer @Pernod_Ricard @DDBMudra_Group @havas @cheil_india @OMD_India https://t.co/qPBYZzhIGh | 1 |
Top 10 tweets with highest Like count
| ID | Text | Like count |
|---|---|---|
| 1638847432740986882 | Stock up your favorite @Pernod_Ricard drinks at a discount and enjoy free delivery on Jumia all products on their official store. Shop with the link >>> https://t.co/eRHJyfXkxF or Contact us on 0302740642 to place your order. #PernodRicardBrandDay #GSF #ghanashoppingfestival https://t.co/VWSfBRsXCi | 5 |
| 1638956272786497536 | RDV à 20h dans #Tech&Co sur @bfmbusiness avec @Fsorel et @simottel à la @ParisBlockWeek : 💎👗 @LVMH trace et authentifie ses produits grâce à la #blockchain 🪙 @binance veut apporter plus de transparence aux applications #blockchain 🍷 Métavers et NFT avec @Pernod_Ricard https://t.co/a3RufquAuc | 4 |
| 1640010524745138176 | @kewelectrical @slinfold_club @Pernod_Ricard @hepworthsbeer @NuvenSurveyors @EpalEngineering @BudweiserUK @DDurrantRemoval Air Engineering Group | 3 |
| 1639419955958677504 | @skrewballwhsky -- a local business know for its peanut butter-flavored whiskey -- will join industry giant @Pernod_Ricard 🥃 Read my latest to find out how this deal comes full circle for San Diego entrepreneur, Steven Yeng ⬇ https://t.co/ivWqk1mWoZ | 3 |
| 1639244468179333121 | Watching a brand evolve over decades almost always provides value. Watching one evolve over centuries definitely does. We review @paulpacult’s #ADoubleScotch: https://t.co/TXOIpIvF8Q @ChivasRegalUS @pernod_ricard @TheGlenlivet @TheGlenlivet_US @WileyBusiness @DDB_Worldwide | 2 |
| 1641119781892833280 | @reebeckstothe @nina_chuba @DIEZEIT @zeitonline @BrittaStuff @SonyDeutschland @Pernod_Ricard 🤣Ich fürchte NRW war in diesem Fall ganz klar Trendsetter. Wird Zeit für einen "Trendvulkan Rheinland". Bitte übernehmen Sie, Trendscout @janboehm @zdfmagazin https://t.co/DkskySou3d | 2 |
| 1640354778415874050 | "Just how translatable a concept is Skrewball to other countries, where peanut butter is, shall we say, rather less of a thing than it is in the US?" Industry expert Richard Woodard examines the @Pernod_Ricard Skrewball whisky brand. @skrewballwhsky https://t.co/4NmngQjSXh https://t.co/73fLGkuX6H | 2 |
| 1638857966786068480 | According to worldwide statistics the LGBTQIA+ community is worth approximately USD 4.6 trillion. Read more about the community in our #coverstory this week: https://t.co/S4uF3irQVZ @zainabjp @beunic_india @hiyer @Pernod_Ricard @DDBMudra_Group @havas @cheil_india @OMD_India https://t.co/qPBYZzhIGh | 2 |
| 1638998884780490753 | .@Pernod_Ricard et le #Web3 🗨️"Le Web3, avec sa logique de transparence, de décentralisation et de redistribution de la valeur au sein de la communauté est pour nous un levier essentiel pour révolutionner la relation entre nos marques et les communautés" 🎙️Olivier Marescq https://t.co/i8HfNkX4VJ | 2 |
| 1641384270617772032 | At UKIBC's recent Socio Economic Impact reception in Delhi, Yashika Singh, @Pernod_Ricard, reflected on Pernod Ricard's focus towards a sustainable future, including through its #OneForOurPlanet initiative. Watch below: Read more in our SEI Casebook: https://t.co/msZx2YpcAK https://t.co/uBVqrRtU16 | 2 |
Top 3 Languages Used In Tweets
Top 10 Hashtags used
| Hashtag | Count |
|---|---|
| #marketing | 9 |
| #adoublescotch | 8 |
| #whisky | 7 |
| #martellblueswift | 7 |
| #whiskey | 6 |
| #swiftone | 6 |
| #ia | 4 |
| #pernodricard | 4 |
| #blockchain | 4 |
| #business | 3 |
Top 10 Hashtags Used In Tweets
Top 10 mentions
| Mention | Count |
|---|---|
| @pernod_ricard | 85 |
| @nina_chuba | 9 |
| @diezeit | 9 |
| @zeitonline | 9 |
| @brittastuff | 9 |
| @sonydeutschland | 9 |
| @skrewballwhsky | 9 |
| @paulpacult | 8 |
| @chivasregalus | 8 |
| @theglenlivet | 8 |
Top 10 mentions
Wordcloud of Tweets
Emojis
Average number of emojis used per tweet
47
Emojis used in tweets
| Emoji | Count | Emoji Text |
|---|---|---|
| ➡️ | 7 | right_arrow |
| 👉 | 3 | backhand_index_pointing_right |
| 🗨️ | 3 | left_speech_bubble |
| 🎙️ | 3 | studio_microphone |
| 🥃 | 2 | tumbler_glass |
| ⬇ | 2 | down_arrow |
| 💎 | 2 | gem_stone |
| 👗 | 2 | dress |
| 🪙 | 2 | coin |
| 🍷 | 2 | wine_glass |
Emojis groups
| Emoji Group | Count |
|---|---|
| Objects | 14 |
| Symbols | 10 |
| Smileys & Emotion | 7 |
| People & Body | 5 |
| Food & Drink | 4 |