Rachel Bright

Rachel Bright

@Rach_Bright

London Joined 2011-09-18 Date of Analysis: Dec 16, 2025

53,958

Followers

811

Following

8,732

Tweets

313.3

Avg Engagement

109

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @Rach_Bright's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2011-09-18
  • Verification:No
  • Location:London

Data Summary

  • Tweets Analyzed:3,166
  • Avg Likes per Tweet:3.8
  • Avg Retweets per Tweet:309.6
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,166 tweets

The account has moderate engagement with an average of 95 likes and 31 retweets per tweet.

3.8

Avg Likes/Tweet

309.6

Avg Retweets/Tweet

11,888

Total Likes

980,096

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

1

Median Likes

0

Median Retweets

9

75th Percentile

187,474

Top Tweet

5.81

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

32.4%

Original

40.7%

Replies

21.4%

Retweets

5.5%

Quotes

0.0%

Threads

1.4%

With Media

44.0%

With Links

33.4%

With #Tags

78.2%

With @Mentions

27.8%

With Emojis

98

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

1.26

Reply/Original Ratio

0.26

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

75.8%

Weekday Posts

24.2%

Weekend Posts

Top Hashtags

#joytheplay (44) #baking (37) #glutenfree (36) #vegan (29) #christmas (22) #amurderisannounced (17) #dairyfree (15) #london (14) #chocolate (14) #halloween (13)

Most Mentioned

@jonno_davies (407) @rach_bright (196) @emma_janemartin (184) @steph_martin_ (67) @amyboothsteel (64) @wearetramp (61) @actiontotheword (51) @ricbebop (48) @mathewtweet (46) @aliciaabayly (45)

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Content Strategy Analysis

Based on 3,166 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,027 (32%)
Replies 1,289 (41%)
Retweets 676 (21%)
Quote Tweets 174 (5%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 676 retweets (21% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,166 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The audience appears to be interested in personal stories, pop culture, and emotional connections.

Below Average

Audience Quality

37.5%

Suspicion Index

100.0%

Low-Quality %

50

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

100.0%

Empty Bio

100.0%

<10 Tweets

0.0%

Mass Following (>2K)

0.0%

New (<90 days)

0.0%

Low Ratio (<0.1)

0.0%

New (<180 days)

85.5%

No URL

100.0%

<3 Tweets

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

15,693,577

Total Potential Reach

50

Median Follower Reach

226

75th Percentile Reach

7.4%

>1K followers

1.5%

>10K followers

0.6%

>50K followers

0.3%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

0.0%

Creators

0 accounts

0.0%

Consumers

0 accounts

100.0%

Dormant

10,000 accounts

0

Verified Followers

0.0% of total

0.0%

Professional Bios

founder, dev, analyst, etc.

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

England, United Kingdom (393) United Kingdom (347) London, England (319) London (138) Wales, United Kingdom (89) Scotland, United Kingdom (79) Liverpool, England (75) Manchester, England (67) Glasgow, Scotland (56) Birmingham, England (50)

0

Verified Followers

0.0% of total

1,294

Protected Accounts

12.94% of total

8 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@soledadobrien 1,313,089 Journalist working, mom, journalist
@MTVMusicUK 1,261,150 Entertainment Music, Entertainment, UK
@JDaIey 1,243,927 Owner Esports, Gaming, Sponsorship
@paul_steele 641,981 Travel Blogger Travel, hiking, photography
@EvanKirstel 350,179 Tech Influencer Tech, B2B, Social media
@DogsTrust 327,029 Charity dogs, welfare, charity
@mouthwaite 270,385 Actress Acting, Voice overs, Instagram
@BasicIncomeFund 251,104 Advocacy Basic Income, Twitter Experiment, International
@charmer1881 250,467 Influencer Tennis, Sponsorship, Lifestyle
@RealScottMaslen 238,670 Actor Fishing, Acting, Humor

Top Keywords in Follower Bios

love (728) life (405) music (385) family (219) live (203) tv (192) follow (175) uk (167) mum (164) beautiful (157)

Top Hashtags in Follower Bios

#eastenders (10) #music (8) #ynwa (6) #love (6) #actor (5) #mentalhealth (5) #lgbtq (5) #charity (5) #lfc (4) #news (4)

5,778

Followers With Bio

4,222

Followers Without Bio

57.78%

% With Bio

42.22%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,166 analyzed

601,259

Combined Engagement

0

Total Likes

601,259

Total Retweets

120,252

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

100%

With @Mentions

80%

With Links

Topical Analysis:

Personal Milestones Emotional Expression Pop Culture Authenticity

Key Insights & Takeaways

The user frequently shares personal life updates and emotional experiences. They engage with pop culture and public figures, often using hashtags. Their content is highly personal and expressive, indicating a focus on authenticity.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 53,958
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @Rach_Bright reveals an well-established Twitter presence with 53,958 followers. The account demonstrates a conversation-first approach, averaging 313.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025