Rogue Fitness

Rogue Fitness

@RogueFitness

Leading manufacturer of strength & conditioning equipment. Official supplier to #crossfitgames, #USAW, #worldsstrongestman, #arnoldclassic. #ryourogue

Columbus, Ohio https://www.roguefitness.com/ Joined 2009-01-24 Date of Analysis: Dec 16, 2025

370,548

Followers

158

Following

18,906

Tweets

53.6

Avg Engagement

1,515

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @RogueFitness's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-01-24
  • Verification:No
  • Location:Columbus, Ohio

Data Summary

  • Tweets Analyzed:3,248
  • Avg Likes per Tweet:48.2
  • Avg Retweets per Tweet:5.4
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,248 tweets

The account consistently receives high engagement with likes and retweets, indicating strong community interaction. It effectively leverages trending topics and athlete achievements to boost visibility.

48.2

Avg Likes/Tweet

5.4

Avg Retweets/Tweet

156,542

Total Likes

17,391

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

30

Median Likes

3

Median Retweets

62

75th Percentile

1,663

Top Tweet

0.14

Engagement per 1K Followers

Normalized influence metric

Long Tail

Engagement Pattern

Mix of hits and regular posts

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

73.8%

Original

24.6%

Replies

1.5%

Retweets

0.1%

Quotes

0.0%

Threads

14.7%

With Media

79.5%

With Links

38.9%

With #Tags

37.1%

With @Mentions

2.2%

With Emojis

168

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.33

Reply/Original Ratio

0.06

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

75.7%

Weekday Posts

24.3%

Weekend Posts

Top Hashtags

#ryourogue (1098) #rogueinvitational (143) #crossfitgames (107) #repost (94) #tbt (88) #dontweaken (38) #matteblacknovember (10) #hwpo (7) #crossfitsemifinals (7) #wsm2020 (7)

Most Mentioned

@roguefitness (167) @crossfitgames (150) @tiatoomey (35) @worldsstrongest (33) @usweightlifting (32) @mattie_rogers (30) @mathewfras (29) @shawstrength (17) @cj__cummings (17) @mconniff (14)

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Content Strategy Analysis

Based on 3,248 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,398 (74%)
Replies 799 (25%)
Retweets 48 (1%)
Quote Tweets 3 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 48 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,248 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience includes fitness enthusiasts, athletes, and coaches interested in strength training and competitive sports. The content appeals to those following elite athletes and major fitness events.

Below Average

Audience Quality

40.6%

Suspicion Index

63.5%

Low-Quality %

2

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

70.0%

Empty Bio

68.5%

<10 Tweets

2.7%

Mass Following (>2K)

0.0%

New (<90 days)

74.9%

Low Ratio (<0.1)

0.0%

New (<180 days)

93.6%

No URL

57.1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

7,344,624

Total Potential Reach

2

Median Follower Reach

12

75th Percentile Reach

1.0%

>1K followers

0.2%

>10K followers

0.0%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

15.7%

Creators

7,825 accounts

15.8%

Consumers

7,917 accounts

68.5%

Dormant

34,258 accounts

259

Verified Followers

0.52% of total

2.5%

Professional Bios

founder, dev, analyst, etc.

0.04

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (267) Texas, USA (86) USA (77) California, USA (73) Florida, USA (70) Los Angeles, CA (66) London, England (59) Houston, TX (57) Chicago, IL (53) United Kingdom (50)

489

Verified Followers

0.49% of total

8,778

Protected Accounts

8.78% of total

3 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@Bodybuildingcom 722,264 Fitness Influencer Fitness, Nutrition, Motivation
@Moreno 430,296 Influencer Business, Manager, Serious
@zammit_marc 387,806 Filmmaker Film, Acting, Producing
@davidpollack47 379,965 Sports Analyst Faith, Family, Sports
@ShaanVP 360,861 Entrepreneur founder, investor, podcasting
@garyhgoodridge 356,229 Fighter UFC, Arm Wrestling, Mental Health
@c_bumstead 292,803 - -
@MrPEC_Tacular 270,130 Wrestler Wrestling, TV, Music
@bfitforreal 247,116 Fitness Coach Self-improvement, Branding, Secrets
@darcydonavan 240,437 Actress Acting, Music, Producing

Top Keywords in Follower Bios

fitness (2,841) life (1,864) love (1,672) coach (1,233) health (1,057) husband (1,040) father (968) crossfit (952) sports (864) personal (746)

Top Hashtags in Follower Bios

#fitness (137) #bitcoin (84) #crossfit (56) #1 (49) #health (41) #crypto (29) #nft (27) #btc (24) #gym (24) #nutrition (21)

40,997

Followers With Bio

59,003

Followers Without Bio

41.0%

% With Bio

59.0%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,248 analyzed

5,921

Combined Engagement

5,317

Total Likes

604

Total Retweets

1,184

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

80%

With Hashtags

40%

With @Mentions

100%

With Links

Topical Analysis:

Strength Training Fitness Events Athlete Promotion Brand Visibility Performance Community Engagement

Key Insights & Takeaways

The account focuses heavily on promoting its brand through association with top-tier fitness events and athletes. It uses celebratory and motivational language to engage its audience and highlight success. High engagement suggests that the audience values content that showcases performance and achievement in strength sports.

Strengths

  • + Established follower base of 370,548
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @RogueFitness reveals an growing Twitter presence with 370,548 followers. The account demonstrates a content-creator strategy, averaging 53.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025