Rotary International
Rotary unites more than a million great minds around a shared purpose. And together, there's no limit to the good we can do. #PeopleOfAction
338,290
Followers
9,090
Following
28,655
Tweets
104.3
Avg Engagement
2,737
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @Rotary's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2007-04-13
- Verification:No
- Location:Evanston, IL USA
Data Summary
- Tweets Analyzed:3,237
- Avg Likes per Tweet:54.8
- Avg Retweets per Tweet:49.5
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,237 tweetsRotary's tweets typically receive an average of 2,989 likes and 972 retweets, indicating a strong level of audience interaction. The use of trending topics and celebrity endorsements likely contributes to this engagement.
54.8
Avg Likes/Tweet
49.5
Avg Retweets/Tweet
177,267
Total Likes
160,246
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
35
Median Likes
19
Median Retweets
105
75th Percentile
24,073
Top Tweet
0.31
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
52.1%
Original
24.6%
Replies
20.8%
Retweets
2.5%
Quotes
0.0%
Threads
1.7%
With Media
62.0%
With Links
63.1%
With #Tags
58.9%
With @Mentions
18.0%
With Emojis
175
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.47
Reply/Original Ratio
0.12
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
81.3%
Weekday Posts
18.7%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,237 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 673 retweets (21% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,237 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience includes individuals interested in global health, humanitarian causes, and social impact. It also targets younger demographics through collaborations with K-pop stars like Jimin.
Good
Audience Quality
18.5%
Suspicion Index
17.5%
Low-Quality %
74
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
24.3%
Empty Bio
18.6%
<10 Tweets
17.4%
Mass Following (>2K)
0.0%
New (<90 days)
34.6%
Low Ratio (<0.1)
0.0%
New (<180 days)
75.1%
No URL
10.7%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
79,702,051
Total Potential Reach
74
Median Follower Reach
314
75th Percentile Reach
10.2%
>1K followers
1.2%
>10K followers
0.3%
>50K followers
0.2%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
58.4%
Creators
29,221 accounts
22.9%
Consumers
11,466 accounts
18.6%
Dormant
9,313 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
1,326
Verified Followers
1.31% of total
9,599
Protected Accounts
9.5% of total
8 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,103,415 | Wrestler | Wrestling, Motivation, Self-promotion |
| @thekiranbedi | 12,155,840 | Police Officer | Dare, Author, Tennis |
| @RealBlackCoffee | 5,107,342 | DJ | Music, DJing, Booking |
| @hrw | 5,085,989 | Human Rights | Human Rights, Abuses, Advocacy |
| @DrOz | 3,868,947 | Cardiologist | Health, Wellness, Nutrition |
| @NikkiAndBrie | 3,552,992 | Authors | Wrestling, Podcasting, Memoir |
| @BakhtawarBZ | 3,318,459 | Politician | Politics, Education, Music |
| @daily_trust | 2,701,956 | News outlet | News, Nigeria, Trustworthy |
| @ava | 2,627,848 | - | - |
| @BeatsByAssassin | 2,264,241 | Multitalented | Actor, Director, Rapper |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
73,294
Followers With Bio
27,705
Followers Without Bio
72.57%
% With Bio
27.43%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,237 analyzed72,019
Combined Engagement
14,957
Total Likes
57,062
Total Retweets
14,404
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
80%
With Hashtags
100%
With @Mentions
40%
With Links
Topical Analysis:
RT @GlblCtzn: ⭕️We’re LIVE! Tune in to One World: #TogetherAtHome for performances from some of the world’s biggest artists, stories from f…
RT @GlblCtzn: LIGHTS 💡 CAMERA 🎥 ACTION 🎬 #GlobalCitizenLive is officially LIVE for the next 24 hours! Tune in now for this once-in-a-gene…
RT @DrTedros: Thanks to a generous contribution of KRW100 million made to @Rotary by @BTS_twt Jimin, more children will be able to access p…
Jimin, member of the popular K-pop group @bts_bighit his confidence in vaccines in joining with Rotary in the fight to #endpolio. BTS also spoke the @UN General Assembly to promote COVID-19 vaccine acceptance. Learn more about Rotary & polio eradication at https://t.co/sQT6bJ
Did you know that polio will be only the second human disease ever eradicated? Join @BillNye for #WorldPolioDay on October 24 to take part in our global update. -> https://t.co/IjFY9GdWNE https://t.co/bSjzdyPv2g
Key Insights & Takeaways
Collaborations with high-profile celebrities like BTS significantly boost engagement and awareness. Content focused on global health and disease eradication resonates strongly with the audience. Emphasizing collective action and the impact of community efforts drives the message home.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 338,290
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @Rotary reveals an well-established Twitter presence with 338,290 followers. The account demonstrates a content-creator strategy, averaging 104.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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