Salon
The original online source for news, politics and entertainment | Find us on Instagram & TikTok: salonofficial | Subscribe to our newsletters linked in bio.
919,394
Followers
5,816
Following
253,708
Tweets
21.7
Avg Engagement
13,785
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @Salon's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2008-10-24
- Verification:No
- Location:Not specified
Data Summary
- Tweets Analyzed:3,244
- Avg Likes per Tweet:12.2
- Avg Retweets per Tweet:9.5
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,244 tweetsSalon's tweets typically receive a moderate to high number of likes and retweets, indicating a responsive and engaged audience. The average engagement per tweet suggests a balance between informative and provocative content.
12.2
Avg Likes/Tweet
9.5
Avg Retweets/Tweet
39,471
Total Likes
30,871
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
5
Median Likes
4
Median Retweets
19
75th Percentile
5,481
Top Tweet
0.02
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
86.4%
Original
1.1%
Replies
12.5%
Retweets
0.0%
Quotes
0.0%
Threads
0.5%
With Media
90.7%
With Links
3.6%
With #Tags
17.8%
With @Mentions
0.2%
With Emojis
117
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.01
Reply/Original Ratio
0.0
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
80.7%
Weekday Posts
19.3%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,244 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 404 retweets (12% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,244 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience includes politically engaged individuals, entertainment enthusiasts, and those interested in cultural trends. It also attracts readers who follow news and commentary on social issues.
Average
Audience Quality
26.4%
Suspicion Index
23.1%
Low-Quality %
74
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
33.9%
Empty Bio
18.8%
<10 Tweets
28.4%
Mass Following (>2K)
0.0%
New (<90 days)
55.4%
Low Ratio (<0.1)
0.0%
New (<180 days)
82.8%
No URL
12.4%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
96,686,590
Total Potential Reach
74
Median Follower Reach
330
75th Percentile Reach
11.4%
>1K followers
1.6%
>10K followers
0.4%
>50K followers
0.2%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
64.3%
Creators
32,156 accounts
16.9%
Consumers
8,455 accounts
18.8%
Dormant
9,389 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
2,268
Verified Followers
2.25% of total
13,360
Protected Accounts
13.23% of total
8 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,105,300 | Wrestler | Wrestling, Motivation, Self-promotion |
| @BenStiller | 5,607,915 | Actor | UNHCR, Goodwill Ambassador, Refugees |
| @CNBC | 5,110,853 | News Outlet | Business, worldwide, news |
| @wossy | 4,893,001 | TV Presenter | self-indulgent, Instagram, life |
| @hinaparvezbutt | 2,491,406 | Politician | Politics, Leadership, Writing |
| @nbc | 2,093,200 | Entertainment | TV shows, streaming, support |
| @chucktodd | 2,052,940 | Journalist | Politics, Journalism, Sports |
| @AndrewYang | 1,701,123 | Entrepreneur | Entrepreneur, UBI, Human-Centered Economy |
| @davidaxelrod | 1,449,346 | Political Strategist | Politics, Commentator, Author |
| @NMenonRao | 1,339,354 | Author | History, Music, Diplomacy |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
67,940
Followers With Bio
33,057
Followers Without Bio
67.27%
% With Bio
32.73%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,244 analyzed11,788
Combined Engagement
7,511
Total Likes
4,277
Total Retweets
2,358
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
40%
With @Mentions
80%
With Links
Topical Analysis:
"People underestimate Trump's predatory nature," @JustinFrankMD tells @chaunceydevega. "He is more dangerous now that he is under threat. Trump needs to be locked up because he has real problems with controlling his violent fantasies and impulses." https://t.co/l1Te2NIRpq
From Lizzo to Megan Thee Stallion, 2022 was the year of survival for Black women in the public eye https://t.co/u2AT5Z3fg7
RT @gtconway3d: My good friend, the Harvard-trained psychiatrist @JustinFrankMd, wrote an amazing book several years ago about Donald Trump…
Prince Harry's special relationship with the American media proves it's good to be the "Spare" https://t.co/xJYdnKQsf0
How Harry Styles became an even bigger star – and the one we needed the most – in 2022 https://t.co/qVT9cSoaCW
Key Insights & Takeaways
Salon often highlights political and social commentary, focusing on figures like Trump and Black women in public life. The account uses multimedia links to drive traffic and expand its content beyond Twitter. It leverages cultural and celebrity news to maintain relevance and attract a wide audience.
Strengths
- + Established follower base of 919,394
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @Salon reveals an growing Twitter presence with 919,394 followers. The account demonstrates a content-creator strategy, averaging 21.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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