The Sundance Institute
Nonprofit organization that discovers and supports independent film, media, and theatre artists from the U.S. and around the world. Presenter of @sundancefest.
200,880
Followers
11,653
Following
6,573
Tweets
38.0
Avg Engagement
1,805
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @sundanceorg's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2007-07-16
- Verification:No
- Location:Global
Data Summary
- Tweets Analyzed:3,239
- Avg Likes per Tweet:16.4
- Avg Retweets per Tweet:21.6
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,239 tweetsTheir tweets typically receive moderate to high engagement, with an average of 552 likes and 189 retweets per post. The content often sparks conversations around representation and storytelling.
16.4
Avg Likes/Tweet
21.6
Avg Retweets/Tweet
53,123
Total Likes
70,083
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
7
Median Likes
6
Median Retweets
30
75th Percentile
10,525
Top Tweet
0.19
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
61.0%
Original
8.8%
Replies
28.7%
Retweets
1.5%
Quotes
0.0%
Threads
0.8%
With Media
49.5%
With Links
62.7%
With #Tags
70.3%
With @Mentions
15.9%
With Emojis
195
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.14
Reply/Original Ratio
0.05
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
93.5%
Weekday Posts
6.5%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,239 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 929 retweets (29% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,239 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersTheir audience includes film enthusiasts, independent artists, and industry professionals seeking inspiration and opportunities. They also engage with activists and communities advocating for social change.
Average
Audience Quality
23.2%
Suspicion Index
23.2%
Low-Quality %
71
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
28.2%
Empty Bio
25.6%
<10 Tweets
19.6%
Mass Following (>2K)
0.0%
New (<90 days)
44.9%
Low Ratio (<0.1)
0.0%
New (<180 days)
66.7%
No URL
18.1%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
129,827,429
Total Potential Reach
71
Median Follower Reach
344
75th Percentile Reach
11.8%
>1K followers
1.8%
>10K followers
0.5%
>50K followers
0.3%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
57.3%
Creators
28,649 accounts
17.1%
Consumers
8,550 accounts
25.6%
Dormant
12,801 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
612
Verified Followers
0.61% of total
8,941
Protected Accounts
8.85% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @jimmyfallon | 50,770,155 | Comedian | Comedy, TV, Music |
| @JohnCena | 14,099,691 | Wrestler | Wrestling, Motivation, Self-promotion |
| @chancetherapper | 7,937,640 | Musician | music, video, directing |
| @paulwesley | 4,155,138 | Actor | acting, directing, sustainability |
| @bridgitmendler | 4,126,997 | Actress | Law, Media, Acting |
| @hitRECordJoe | 3,920,257 | Actor | Creative, Projects, Prompts |
| @Dropbox | 3,848,198 | Tech | technology, collaboration, support |
| @THR | 3,458,065 | Entertainment News | Entertainment, News, Reviews |
| @GameelaIsmail | 3,185,138 | Politician | Politics, TV hosting, Egypt |
| @kalnaga | 2,771,347 | Actor | Satellites, NFT, Blockchain |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
60,284
Followers With Bio
40,713
Followers Without Bio
59.69%
% With Bio
40.31%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,239 analyzed24,623
Combined Engagement
827
Total Likes
23,796
Total Retweets
4,925
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
80%
With Hashtags
100%
With @Mentions
60%
With Links
Topical Analysis:
RT @TheAcademy: The Oscar for Best Picture goes to... #Oscars https://t.co/bfonM5qClM
RT @NetflixFilm: When asked what advice Amy Poehler had for young female directors she said: “Do it even if you don’t think you’re ready...…
RT @TheAcademy: The Oscar for Best Adapted Screenplay goes to... #Oscars https://t.co/WzjHDtDuPR
RT @TheAcademy: The Oscar for Best Documentary Feature goes to... #Oscars https://t.co/1BkuPDGHye
"We hope it’s a list that captures the wide range and diversity of the work women create behind the camera, and a reminder that female directors have put their mark on every decade, genre, and kind of film, and will continue to do just that." - @indiewire 👏 #womenshistorymonth
Key Insights & Takeaways
They emphasize diversity and inclusion in the arts, particularly highlighting female directors and Black communities. Their content often aligns with social justice movements and current events. They use storytelling as a powerful tool to drive empathy and awareness.
Strengths
- + Established follower base of 200,880
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @sundanceorg reveals an growing Twitter presence with 200,880 followers. The account demonstrates a content-creator strategy, averaging 38.0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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