Texas Tech University
Official Twitter account of Texas Tech University, celebrating our 100th year in Lubbock! 🔴#FromHereItsPossible | #TTU100⚫️
190,539
Followers
50,050
Following
33,000
Tweets
135.1
Avg Engagement
916
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @TexasTech's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2008-03-11
- Verification:Yes
- Location:Lubbock, TX
Data Summary
- Tweets Analyzed:3,249
- Avg Likes per Tweet:95.1
- Avg Retweets per Tweet:40.0
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,249 tweetsThe account maintains a steady level of engagement with average likes and retweets, indicating consistent interaction. The use of trending hashtags and multimedia links helps drive engagement.
95.1
Avg Likes/Tweet
40.0
Avg Retweets/Tweet
308,940
Total Likes
129,991
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
18
Median Likes
4
Median Retweets
101
75th Percentile
10,287
Top Tweet
0.71
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
63.1%
Original
11.9%
Replies
20.1%
Retweets
4.9%
Quotes
0.0%
Threads
2.5%
With Media
74.5%
With Links
41.1%
With #Tags
46.2%
With @Mentions
46.7%
With Emojis
165
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.19
Reply/Original Ratio
0.24
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
86.5%
Weekday Posts
13.5%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,249 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 654 retweets (20% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,249 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience primarily consists of students, alumni, and local community members interested in Texas Tech University. They are likely engaged with campus life, sports, and university achievements.
Average
Audience Quality
25.3%
Suspicion Index
35.2%
Low-Quality %
19
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
41.9%
Empty Bio
39.5%
<10 Tweets
6.5%
Mass Following (>2K)
0.0%
New (<90 days)
45.4%
Low Ratio (<0.1)
0.0%
New (<180 days)
86.1%
No URL
28.5%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
36,759,043
Total Potential Reach
19
Median Follower Reach
113
75th Percentile Reach
3.1%
>1K followers
0.4%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
36.8%
Creators
18,389 accounts
23.7%
Consumers
11,861 accounts
39.5%
Dormant
19,750 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
434
Verified Followers
0.43% of total
11,303
Protected Accounts
11.3% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,100,241 | Wrestler | Wrestling, Motivation, Self-promotion |
| @6BillionPeople | 2,033,598 | - | - |
| @SInow | 1,858,645 | Sports Media | Sports, TikTok, Instagram |
| @memgrizz | 1,584,017 | Sports Team | Basketball, Grind City, Next Generation |
| @SinghLions | 1,333,985 | Restaurateur | Food, Travel, Influencer |
| @soledadobrien | 1,317,724 | Journalist | working, mom, journalist |
| @Whataburger | 1,263,645 | Restaurant | Burgers, Pride, Serving |
| @mmpadellan | 1,222,373 | Political Commentator | #BlueWave2022, #Feminist, #TheResistance |
| @CSuiteConfess | 1,002,007 | Executive Coach | #MeToo, Executives, Navigating |
| @kenradio | 879,773 | Radio Host | Networking, Entrepreneurship, Radio Broadcasting |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
52,488
Followers With Bio
47,512
Followers Without Bio
52.49%
% With Bio
47.51%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,249 analyzed33,981
Combined Engagement
14,298
Total Likes
19,683
Total Retweets
6,796
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
60%
With Hashtags
60%
With @Mentions
100%
With Links
Topical Analysis:
RT @Chiefs: #MVPat once again. Congratulations, @PatrickMahomes 👑 https://t.co/gm32V0cbqm
Mama called. 🔴#WreckEm⚫️ https://t.co/C5iOieU2UR
RT @Chiefs: KELCE FOR THE WIN!!!!!!!!! https://t.co/7ZDYjEMuxY
The man who exemplifies the phrase, "From here, it's possible." #TexasTech | @PatrickMahomes | #TTUGrad 🎓 https://t.co/4ZoAHEUwHX
From here, it’s possible. https://t.co/iQ73P9mbPD
Key Insights & Takeaways
The account leverages branded hashtags and visuals to reinforce its identity and community connection. It highlights notable alumni and university milestones to inspire pride and engagement. The use of multimedia links and trending topics helps maintain relevance and interaction.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 190,539
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @TexasTech reveals an well-established Twitter presence with 190,539 followers. The account demonstrates a content-creator strategy, averaging 135.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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