The Manc
The people’s voice of Greater Manchester. 🐝
197,490
Followers
1,040
Following
17,485
Tweets
18.7
Avg Engagement
167
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @TheMancUK's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2014-04-03
- Verification:No
- Location:Manchester, England
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:6.3
- Avg Retweets per Tweet:12.4
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsThe account has a moderate engagement rate with an average of 648 likes and 63 retweets per tweet. The content is well-received, with a mix of humor and local relevance driving interaction.
6.3
Avg Likes/Tweet
12.4
Avg Retweets/Tweet
20,403
Total Likes
40,278
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
2
Median Likes
0
Median Retweets
5
75th Percentile
14,585
Top Tweet
0.09
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
87.4%
Original
8.7%
Replies
1.2%
Retweets
2.7%
Quotes
0.0%
Threads
0.2%
With Media
93.9%
With Links
6.3%
With #Tags
16.3%
With @Mentions
57.4%
With Emojis
86
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.1
Reply/Original Ratio
2.34
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
88.7%
Weekday Posts
11.3%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 38 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience is residents of Greater Manchester and nearby areas, interested in local happenings and community engagement. The account also attracts followers interested in sports and celebrity news.
Average
Audience Quality
26.0%
Suspicion Index
36.6%
Low-Quality %
30
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
46.9%
Empty Bio
34.5%
<10 Tweets
10.6%
Mass Following (>2K)
0.0%
New (<90 days)
47.5%
Low Ratio (<0.1)
0.0%
New (<180 days)
85.4%
No URL
26.3%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
65,334,958
Total Potential Reach
30
Median Follower Reach
204
75th Percentile Reach
8.1%
>1K followers
0.9%
>10K followers
0.2%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
48.3%
Creators
24,137 accounts
17.2%
Consumers
8,616 accounts
34.5%
Dormant
17,247 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
185
Verified Followers
0.18% of total
8,756
Protected Accounts
8.76% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @ParisHilton | 16,814,785 | Entrepreneur | business, updates, media |
| @Zappos | 2,315,423 | Retailer | shoes, clothing, customer service |
| @UnitedStandMUFC | 1,927,633 | Fan Channel | Manchester United, Global Fanbase, Latest News |
| @TheSteinLine | 1,454,491 | Sports Journalist | NBA, correspondent, dad |
| @AnnCurry | 1,395,862 | Journalist | Journalism, TedTalk, Future |
| @RexChapman | 1,254,119 | Commentator | Basketball, Horse racing, Commentary |
| @JDaIey | 1,230,364 | - | - |
| @MaxGeorge | 977,323 | Manager | Music, Management, Entertainment |
| @AngelaRayner | 661,002 | Politician | Politics, Labour Party, Future of Work |
| @gmpolice | 611,136 | Law Enforcement | Crime prevention, Emergency response, Community safety |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
37,349
Followers With Bio
62,651
Followers Without Bio
37.35%
% With Bio
62.65%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed40,987
Combined Engagement
4,315
Total Likes
36,672
Total Retweets
8,197
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
80%
With @Mentions
60%
With Links
Topical Analysis:
RT @AldiUK: What a great day to be a lettuce
RT @NoContextBrits: England vs. USA on Friday. The loser has to keep James Corden.
RT @ManUtd: Their legacy lives on. Today, and every day, we remember the #FlowersOfManchester 🌹 https://t.co/9ZKnLe0ZyV
Christmas Dinner in a Cup from @StockportCounty's new County Courtyard at Edgeley Park. 🤌 💷 Just £4.50 What we sayin', @FootyScran? https://t.co/WJojO9uOqA
The Duke and Duchess of Sussex are making a UK return for reasons "close to their heart".https://t.co/gKqAa28R4v
Key Insights & Takeaways
The account frequently shares local events and community news, which likely drives its strong local following. It uses humor and relatable content to engage its audience, making it more approachable. The inclusion of local sports and public figures helps maintain a consistent and relevant content stream.
Strengths
- + Established follower base of 197,490
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @TheMancUK reveals an growing Twitter presence with 197,490 followers. The account demonstrates a content-creator strategy, averaging 18.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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