Time Out London

Time Out London

@TimeOutLondon

Time Out | Everything you love about London: food, drink, culture and the great outdoors. Dig in, friends.

London https://www.timeout.com/london Joined 2009-03-05 Date of Analysis: Dec 16, 2025

1,614,506

Followers

5,032

Following

67,087

Tweets

127.5

Avg Engagement

6,679

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @TimeOutLondon's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mega Influencer (1M+)
  • Account Age:2009-03-05
  • Verification:No
  • Location:London

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:11.1
  • Avg Retweets per Tweet:116.4
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account consistently receives a high number of likes and retweets, indicating strong audience interaction. Its content is well-received and shared widely.

11.1

Avg Likes/Tweet

116.4

Avg Retweets/Tweet

35,926

Total Likes

378,395

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

5

Median Likes

2

Median Retweets

14

75th Percentile

154,336

Top Tweet

0.08

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

68.1%

Original

18.2%

Replies

13.6%

Retweets

0.2%

Quotes

0.0%

Threads

1.0%

With Media

83.0%

With Links

5.4%

With #Tags

20.4%

With @Mentions

49.3%

With Emojis

116

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.27

Reply/Original Ratio

0.01

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

87.2%

Weekday Posts

12.8%

Weekend Posts

Top Hashtags

#timeoutshare (156) #ad (4) #queenelizabeth (3) #london (2) #makeadatewithlondon (2) #eurovision (1) #britishkebabawards (1) #akub (1) #restaurants (1) #tim (1)

Most Mentioned

@timeouttheatre (199) @timeoutfilm (49) @timeoutlondon (43) @timeouttravel (31) @chiarawilkinson (18) @jj_phillips1 (17) @mrlukowski (13) @bygeorgiaevans (10) @mayoroflondon (9) @walkwithamal (8)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,212 (68%)
Replies 590 (18%)
Retweets 443 (14%)
Quote Tweets 5 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 443 retweets (14% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The audience is likely interested in London's culture, food, and entertainment. They are active on social media and enjoy engaging with content that reflects their city's lifestyle.

Below Average

Audience Quality

38.8%

Suspicion Index

58.1%

Low-Quality %

1

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

61.1%

Empty Bio

65.9%

<10 Tweets

4.8%

Mass Following (>2K)

0.0%

New (<90 days)

71.9%

Low Ratio (<0.1)

0.0%

New (<180 days)

91.6%

No URL

55.2%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

14,095,901

Total Potential Reach

1

Median Follower Reach

19

75th Percentile Reach

2.4%

>1K followers

0.3%

>10K followers

0.1%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

18.2%

Creators

9,117 accounts

15.8%

Consumers

7,913 accounts

65.9%

Dormant

32,970 accounts

287

Verified Followers

0.57% of total

4.6%

Professional Bios

founder, dev, analyst, etc.

0.03

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

London, England (2,608) London (1,051) United Kingdom (411) England, United Kingdom (275) London, UK (175) UK (120) Kampala, Uganda (111) City of London, London (92) United States (88) London, United Kingdom (68)

671

Verified Followers

0.66% of total

10,427

Protected Accounts

10.32% of total

4 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,105,505 Wrestler Wrestling, Motivation, Self-promotion
@Amradib 4,908,786 Journalist Politics, News, Optimism
@NOH8Campaign 801,956 Activism equality, bullying, discrimination
@iownjd 779,089 Lawyer learn, inspire, engage
@windiescricket 716,604 Cricket Cricket, West Indies, News
@BBCLondonNews 563,870 News Outlet London, News, Updates
@DaveVescio 539,376 Actor Movies, Art, Transformation
@wearedore 481,087 Fashion Blogger style, beauty, inspiration
@aMonicaBellucci 446,057 Actress Actress, Model, Beauty
@gianlucabtc 431,769 Crypto Influencer Crypto, Social Media, NFTs

Top Keywords in Follower Bios

love (2,312) london (2,105) life (1,778) music (1,186) world (970) lover (923) travel (919) views (897) uk (836) art (758)

Top Hashtags in Follower Bios

#nft (59) #london (58) #bitcoin (55) #travel (53) #crypto (43) #blm (41) #ynwa (30) #art (29) #btc (29) #eth (28)

46,856

Followers With Bio

54,140

Followers Without Bio

46.39%

% With Bio

53.61%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

264,899

Combined Engagement

0

Total Likes

264,899

Total Retweets

52,980

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

100%

With @Mentions

40%

With Links

Topical Analysis:

London Culture Food And Drink Entertainment Events Culture And Arts Trending Topics

Key Insights & Takeaways

The account frequently shares trending and culturally significant content, which drives engagement. It uses a mix of informative and entertaining tweets to maintain audience interest. Collaborations with notable figures or events help boost visibility and credibility.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 1,614,506
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @TimeOutLondon reveals an well-established Twitter presence with 1,614,506 followers. The account demonstrates a content-creator strategy, averaging 127.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025