UBAonline

UBAonline

@UBAonline

Cuenta oficial de comunicación institucional de la Universidad de Buenos Aires.

Buenos Aires, Argentina https://www.uba.ar/ Joined 2010-05-31 Date of Analysis: Dec 16, 2025

126,571

Followers

157

Following

22,564

Tweets

40.4

Avg Engagement

545

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @UBAonline's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2010-05-31
  • Verification:No
  • Location:Buenos Aires, Argentina

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:29.0
  • Avg Retweets per Tweet:11.4
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account maintains a steady level of engagement with average likes and retweets, indicating consistent interaction. However, the engagement rate is relatively low compared to its follower count, suggesting room for improvement in content strategy.

29.0

Avg Likes/Tweet

11.4

Avg Retweets/Tweet

94,107

Total Likes

37,094

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

8

Median Likes

3

Median Retweets

33

75th Percentile

4,075

Top Tweet

0.32

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

41.3%

Original

34.3%

Replies

16.2%

Retweets

8.2%

Quotes

0.0%

Threads

0.0%

With Media

73.6%

With Links

31.6%

With #Tags

40.4%

With @Mentions

59.4%

With Emojis

200

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.83

Reply/Original Ratio

0.51

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

87.4%

Weekday Posts

12.6%

Weekend Posts

Top Hashtags

#uba200 (462) #orgullouba (420) #uba200enconcierto (78) #ubaposgrados (46) #uba (27) #mifotoenlauba (26) #doe (16) #cbc (14) #serestudianteuba (11) #malvinas40años (8)

Most Mentioned

@ubarectorado (301) @exactas_uba (107) @ubaonline (68) @ciclobasicouba (42) @ffyb_uba (41) @fauba_oficial (41) @odontouba (40) @doeuba (38) @filo_uba (36) @ingenieriauba (36)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,341 (41%)
Replies 1,116 (34%)
Retweets 525 (16%)
Quote Tweets 268 (8%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 525 retweets (16% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience includes students, faculty, alumni, and the general public interested in university activities. It also reaches broader audiences through public statements and events.

Average

Audience Quality

20.0%

Suspicion Index

26.6%

Low-Quality %

46

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

37.4%

Empty Bio

23.0%

<10 Tweets

7.8%

Mass Following (>2K)

0.0%

New (<90 days)

40.7%

Low Ratio (<0.1)

0.0%

New (<180 days)

84.9%

No URL

15.7%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

41,053,220

Total Potential Reach

46

Median Follower Reach

212

75th Percentile Reach

6.2%

>1K followers

0.6%

>10K followers

0.1%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

59.4%

Creators

29,699 accounts

17.6%

Consumers

8,813 accounts

23.0%

Dormant

11,488 accounts

77

Verified Followers

0.15% of total

4.6%

Professional Bios

founder, dev, analyst, etc.

0.15

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Buenos Aires, Argentina (3,904) Ciudad Autónoma de Buenos Aire (2,371) Argentina (2,123) Buenos Aires (844) Ciudad Autónoma de Buenos Aires, Argentina (173) argentina (154) Córdoba, Argentina (142) La Plata, Argentina (136) CABA (135) Quilmes, Argentina (118)

136

Verified Followers

0.13% of total

15,763

Protected Accounts

15.61% of total

8 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@LulaOficial 7,758,542 Politician politics, worker's rights, social justice
@carlosvives 5,310,143 Musician Music, Cumbia, Colombia
@UNAM_MX 3,432,653 University education, research, cultural diffusion
@C5N 3,006,961 News Outlet Travel, Photography, News
@alferdez 2,315,787 Presidente Argentinos Juniors, Abogado, Derecho Penal
@britishmuseum 2,067,682 Museum History, Art, Culture
@miguelhotero 1,930,002 Journalist Politics, Journalism, Leadership
@GugaLusto 1,173,931 Politician politics, family, coalition
@TV_Publica 1,031,007 Television Information, Quality, Entertainment
@LeBronJames 1,005,309 - -

Top Keywords in Follower Bios

uba (4,745) estudiante (2,338) vida (2,248) docente (1,850) argentina (1,765) lic (1,764) derecho (1,643) abogada (1,549) social (1,483) buenos (1,326)

Top Hashtags in Follower Bios

#uba (135) #educacio (60) #argentina (49) #fsoc (47) #comunicacio (38) #bitcoin (33) #ddhh (31) #tecnologi (29) #compol (28) #poli (26)

63,906

Followers With Bio

37,090

Followers Without Bio

63.28%

% With Bio

36.72%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

14,827

Combined Engagement

12,257

Total Likes

2,570

Total Retweets

2,965

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

60%

With Hashtags

0%

With @Mentions

80%

With Links

Topical Analysis:

University Events Institutional Communication Public Engagement Social Responsibility Academic Achievements
UBAonline
@UBAonline

✨LLEGA UBA200 EN CONCIERTO ✨ Los 200 años de la UBA son mucho más que el Bicentenario de nuestra universidad, son la celebración de un patrimonio colectivo: la educación pública, gratuita, masiva y de calidad💕 Van a participar más de 30 artistas nacionales ¡Mirá! https://t.co/I

2021-11-04
Retweets: 398 Likes: 3,677 Engagement: 4,075
UBAonline
@UBAonline

Desde la UBA repudiamos enérgicamente el ataque a la vicepresidenta de la Nación, Cristina Fernández de Kirchner, y hacemos un llamado a la paz y a la defensa de los valores democráticos.

2022-09-02
Retweets: 510 Likes: 2,907 Engagement: 3,417
UBAonline
@UBAonline

📢UN HITO PARA EL SISTEMA CIENTÍFICO   ♾ La UBA inaugura hoy Cero + Infinito, un edificio de última generación que va a fortalecer la ciencia y la investigación argentina.   #200AñosFormandoFuturo❤️💪 https://t.co/h5aSmVPwIm

2021-10-13
Retweets: 501 Likes: 2,186 Engagement: 2,687
UBAonline
@UBAonline

Así recibimos los 200 años de la UBA👏 Cumplimos 200 años enseñando y aprendiendo. 200 años de orgullo y de comunidad. 200 años formando futuro😍 ¡Feliz cumpleaños, UBA! ❤️ 📲 A partir de las 19 hs. seguí en vivo el acto #UBA200: https://t.co/9jKPqwEVBE #OrgulloUBA https://t.co/

2021-08-12
Retweets: 572 Likes: 1,772 Engagement: 2,344
UBAonline
@UBAonline

Investigadores e investigadoras de la UBA desarrollaron un tratamiento que reduce un 81% el riesgo de muerte por COVID-19 y baja drásticamente los días de internación. #OrgulloUBA https://t.co/A4Wt08AzuW https://t.co/cLanqLtfuW

2021-06-18
Retweets: 589 Likes: 1,715 Engagement: 2,304

Key Insights & Takeaways

The account frequently highlights university milestones and events, which helps in maintaining institutional visibility. Public statements and social responsibility topics are often shared, reinforcing the university's role in societal issues. The use of visually engaging content and emojis suggests an effort to make institutional communication more relatable and appealing.

Strengths

  • + Established follower base of 126,571
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @UBAonline reveals an growing Twitter presence with 126,571 followers. The account demonstrates a content-creator strategy, averaging 40.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025