Vanguard
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373,514
Followers
13
Following
36,581
Tweets
2.3
Avg Engagement
3,834
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @Vanguard_Group's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-07-31
- Verification:Yes
- Location:Valley Forge, PA
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:1.9
- Avg Retweets per Tweet:0.4
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsThe account maintains moderate engagement with an average of 51 likes and 13 retweets per tweet. It uses hashtags and links to encourage interaction and drive traffic to its resources.
1.9
Avg Likes/Tweet
0.4
Avg Retweets/Tweet
6,281
Total Likes
1,263
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
0
Median Retweets
0
75th Percentile
215
Top Tweet
0.01
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Conversationalist
Highly engaged in discussions
14.1%
Original
85.7%
Replies
0.3%
Retweets
0.0%
Quotes
0.0%
Threads
0.0%
With Media
26.9%
With Links
11.0%
With #Tags
85.7%
With @Mentions
1.4%
With Emojis
175
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
6.09
Reply/Original Ratio
0.0
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
99.9%
Weekday Posts
0.1%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 9 retweets (0% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience includes individual and institutional investors, with a focus on young investors and those seeking financial guidance. The content is tailored to be informative and relatable for a broad range of investors.
Average
Audience Quality
31.1%
Suspicion Index
41.2%
Low-Quality %
13
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
50.6%
Empty Bio
42.9%
<10 Tweets
7.8%
Mass Following (>2K)
0.0%
New (<90 days)
64.5%
Low Ratio (<0.1)
0.0%
New (<180 days)
88.7%
No URL
31.8%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
37,282,024
Total Potential Reach
13
Median Follower Reach
67
75th Percentile Reach
3.1%
>1K followers
0.4%
>10K followers
0.1%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
35.1%
Creators
17,563 accounts
22.0%
Consumers
10,979 accounts
42.9%
Dormant
21,458 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
1,315
Verified Followers
1.31% of total
12,850
Protected Accounts
12.85% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,103,700 | Wrestler | Wrestling, Motivation, Self-promotion |
| @jordanbpeterson | 4,127,141 | Psychologist | Education, Psychology, Podcasts |
| @pulte | 3,247,512 | Philanthropist | Giving Money, Food, Rent |
| @BJMendelson | 450,589 | - | - |
| @ZimEye | 418,823 | Journalist | Zimbabwe, Africa, Journalism |
| @geoff_deweaver | 366,966 | Marketing Expert | Digital Marketing, Strategy, Leadership |
| @davidmweissman | 347,462 | - | - |
| @ceoworld | 335,172 | CEO | business, leadership, journalism |
| @jakeshieldsajj | 330,324 | MMA Fighter | UFC, MMA, World Champion |
| @ryanfoland | 324,445 | Speaker | sailing, speaking, startups |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
52,407
Followers With Bio
47,593
Followers Without Bio
52.41%
% With Bio
47.59%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed424
Combined Engagement
347
Total Likes
77
Total Retweets
85
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
60%
With Hashtags
0%
With @Mentions
100%
With Links
Topical Analysis:
Successful investing requires making a plan that you'll stick to—no matter what the market is doing. https://t.co/Wsc5H3678r https://t.co/t6FYrqo6JC
🎉🎉🎉 Wishing you and your family a very happy and healthy new year! #2022 https://t.co/SMJUL337ef
John James, managing director of Vanguard Institutional Investor Group, shares advice with young investors. #GettingSocial https://t.co/nrs9mBFRad
“Ultimately, for 2023, we see inflation coming clearly down,” shares Joe Davis, Vanguard global chief economist. Learn more about our experts’ expectations for the coming year in the newly released Vanguard economic and market outlook for 2023: https://t.co/rLKtgdUccS https://t.c
Vanguard CEO Tim Buckley discusses the rise in inflation and how a diversified portfolio can help investors weather volatile markets like the one we’re in now #VanguardInsights https://t.co/w6PsDLzUnP
Key Insights & Takeaways
The account emphasizes long-term investing and the importance of a solid plan. It uses celebratory messages to build a sense of community and connection. It highlights expert advice from internal leaders to establish credibility and trust.
Strengths
- + Established follower base of 373,514
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @Vanguard_Group reveals an growing Twitter presence with 373,514 followers. The account demonstrates a conversation-first approach, averaging 2.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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