Vevo

Vevo

@Vevo

The official Twitter for Vevo. Add us on Instagram: https://www.facebook.com/unsupportedbrowser

New York, NY https://www.youtube.com/vevo Joined 2009-04-01 Date of Analysis: Dec 16, 2025

3,910,739

Followers

4,668

Following

53,553

Tweets

198.2

Avg Engagement

6,456

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @Vevo's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mega Influencer (1M+)
  • Account Age:2009-04-01
  • Verification:No
  • Location:New York, NY

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:136.1
  • Avg Retweets per Tweet:62.1
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

Vevo's tweets receive a high number of likes and retweets, indicating strong audience interaction. The account effectively leverages trending topics and artist announcements to boost engagement.

136.1

Avg Likes/Tweet

62.1

Avg Retweets/Tweet

442,291

Total Likes

201,802

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

23

Median Likes

6

Median Retweets

67

75th Percentile

63,713

Top Tweet

0.05

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

91.0%

Original

3.1%

Replies

5.6%

Retweets

0.2%

Quotes

0.0%

Threads

0.1%

With Media

97.4%

With Links

22.0%

With #Tags

95.7%

With @Mentions

40.1%

With Emojis

225

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.03

Reply/Original Ratio

0.04

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

83.8%

Weekday Posts

16.2%

Weekend Posts

Top Hashtags

#ctrl (95) #dscvratw2023 (94) #blackhistorymonth (88) #dscvr (76) #womenshistorymonth (69) #nmf (53) #footnotes (42) #lift (17) #hispanicheritagemonth (14) #1 (13)

Most Mentioned

@vevo (123) @plutotv (91) @therokuchannel (74) @localnow (60) @1future (59) @lilbaby4pf (43) @machinegunkelly (39) @karolg (37) @latto (35) @sza (33)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,957 (91%)
Replies 102 (3%)
Retweets 183 (6%)
Quote Tweets 8 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 183 retweets (6% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The audience primarily consists of music fans and pop culture enthusiasts. They are likely aged 15-35 and interested in trending music and celebrity news.

Below Average

Audience Quality

36.7%

Suspicion Index

48.1%

Low-Quality %

4

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

52.3%

Empty Bio

56.6%

<10 Tweets

6.1%

Mass Following (>2K)

0.0%

New (<90 days)

77.4%

Low Ratio (<0.1)

0.0%

New (<180 days)

91.4%

No URL

43.9%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

29,894,370

Total Potential Reach

4

Median Follower Reach

28

75th Percentile Reach

1.9%

>1K followers

0.3%

>10K followers

0.1%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

22.4%

Creators

11,223 accounts

20.9%

Consumers

10,473 accounts

56.6%

Dormant

28,304 accounts

272

Verified Followers

0.54% of total

3.1%

Professional Bios

founder, dev, analyst, etc.

0.03

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (237) Lagos, Nigeria (207) Nigeria (168) Los Angeles, CA (125) Kampala, Uganda (100) Accra, Ghana (93) New York, USA (83) London, England (69) India (67) Nairobi, Kenya (62)

440

Verified Followers

0.44% of total

11,106

Protected Accounts

11.0% of total

2 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@aliciakeys 29,886,003 Singer Music, Activism, Empowerment
@keniaos 5,803,221 Influencer creativity, spirituality, positivity
@stonebwoy 3,183,174 - -
@alhajitekno 2,605,293 Musician Music, Entertainment, Afrobeat
@phynofino 2,482,945 Musician Music, Production, Songwriting
@macklemore 2,173,507 Rapper music, fashion, activism
@yemialadee 2,103,618 Singer Music, Fashion, Empowerment
@LifeOfDesiigner 1,432,126 Rapper music, fashion, lifestyle
@icespicee_ 1,249,668 Influencer Fashion, Beauty, Lifestyle
@hulu 1,132,086 Streaming Service diversity, Hispanic, Latinx

Top Keywords in Follower Bios

love (3,028) music (2,541) life (1,859) god (1,021) artist (972) account (717) world (710) follow (700) bts (644) live (638)

Top Hashtags in Follower Bios

#music (70) #1 (50) #bts (47) #nft (39) #bitcoin (35) #blm (21) #btc (19) #army (18) #crypto (18) #nfts (17)

55,475

Followers With Bio

45,519

Followers Without Bio

54.93%

% With Bio

45.07%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

113,257

Combined Engagement

26,583

Total Likes

86,674

Total Retweets

22,651

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

100%

With @Mentions

80%

With Links

Topical Analysis:

Music Videos Celebrity Collaborations Entertainment News

Key Insights & Takeaways

The account highlights major milestones like billion-view music videos, which attract significant attention. It frequently collaborates with popular artists and celebrities, increasing its reach and relevance. Engagement is driven by timely content and event announcements, such as concert debuts and special projects.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 3,910,739
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @Vevo reveals an well-established Twitter presence with 3,910,739 followers. The account demonstrates a content-creator strategy, averaging 198.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025