Wine Spectator
Learn more, drink better: Wine reviews, values, expert tips, recipes, restaurants, news, videos & more. https://www.facebook.com/unsupportedbrowser
258,673
Followers
35
Following
33,295
Tweets
6.8
Avg Engagement
4,262
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @WineSpectator's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-04-27
- Verification:No
- Location:New York, NY; Napa, CA
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:5.5
- Avg Retweets per Tweet:1.3
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsThe account has average engagement with around 128 likes and 25 retweets per tweet. The content is mostly informative and educational, which may contribute to the moderate engagement levels.
5.5
Avg Likes/Tweet
1.3
Avg Retweets/Tweet
17,937
Total Likes
4,257
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
4
Median Likes
1
Median Retweets
8
75th Percentile
289
Top Tweet
0.03
Engagement per 1K Followers
Normalized influence metric
Long Tail
Engagement Pattern
Mix of hits and regular posts
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
99.6%
Original
0.1%
Replies
0.2%
Retweets
0.0%
Quotes
0.0%
Threads
0.7%
With Media
99.3%
With Links
97.8%
With #Tags
79.3%
With @Mentions
0.0%
With Emojis
218
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.0
Reply/Original Ratio
0.0
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
79.0%
Weekday Posts
21.0%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 8 retweets (0% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience includes wine lovers, foodies, and those interested in restaurant news and charity initiatives. It also attracts people looking for expert tips and value-driven wine recommendations.
Average
Audience Quality
23.0%
Suspicion Index
29.8%
Low-Quality %
32
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
40.9%
Empty Bio
27.7%
<10 Tweets
11.2%
Mass Following (>2K)
0.0%
New (<90 days)
43.6%
Low Ratio (<0.1)
0.0%
New (<180 days)
77.8%
No URL
18.6%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
56,212,206
Total Potential Reach
32
Median Follower Reach
156
75th Percentile Reach
6.5%
>1K followers
0.8%
>10K followers
0.2%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
49.8%
Creators
24,881 accounts
22.5%
Consumers
11,250 accounts
27.7%
Dormant
13,869 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
559
Verified Followers
0.56% of total
10,631
Protected Accounts
10.63% of total
8 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,101,110 | Wrestler | Wrestling, Motivation, Self-promotion |
| @carmeloanthony | 9,187,998 | Basketball Player | Basketball, Fashion, Philanthropy |
| @DiarioTalCual | 1,579,927 | News Outlet | Noticias, reportajes, análisis |
| @soledadobrien | 1,318,056 | Journalist | working, mom, journalist |
| @Espngreeny | 1,206,275 | Sports Commentator | Sports, Commentary, Analysis |
| @joshgroban | 812,467 | Singer | music, singing, charity |
| @LukeDonald | 766,414 | Professional Golfer | Golf, Improvement, Global |
| @luxurytravel | 720,359 | Travel Blogger | luxury travel, editor, blog |
| @PaulStanleyLive | 703,203 | Musician | Music, Rock, Entertainment |
| @E40 | 691,129 | Entrepreneur | wine & spirits, food, angel investor |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
60,337
Followers With Bio
39,663
Followers Without Bio
60.34%
% With Bio
39.66%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed986
Combined Engagement
712
Total Likes
274
Total Retweets
197
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
100%
With Hashtags
100%
With @Mentions
80%
With Links
Topical Analysis:
Wine Spectator website members: While Hall of Fame rocker @jonbonjovi is still making hits, #wine and charity also take center stage in his life, with @JBJSoulFound helping to feed and house thousands and @hamptonwater becoming a #rosé sensation. https://t.co/RCfeJ4xSh6
RESTAURANT NEWS: Here's another way to help #Ukraine: bake and break #bread with @dominquecrenn in the #chefsforunity challenge to raise funds for @chefjoseandres' hunger-relief group, @WCKitchen! Plus, a new #NewJersey restaurant from @EddieVs. https://t.co/JizlgWICw7
After Jesse Bongiovi (@JesseBND) shared the 90-point 2020 @hamptonwater #rosé at our pandemic-delayed 40th Wine Experience, his dad and #rock legend @jonbonjovi treated us to “Do What You Can”! #NYWE2021 https://t.co/yJBgju20cS
Exclusive: @WineSpectator reports that the @NBA's @CP3 is a new partner in La Fête du #Rosé #wine brand. https://t.co/ZYtXPIBQw0
RT @hamptonwater: Behind the scenes at the 40th Annual Wine Experience with @WineSpectator @jonbonjovi @JesseBND #HamptonWater #NYWE2021 h…
Key Insights & Takeaways
The account blends wine reviews with lifestyle content, such as recipes and restaurant news. It highlights collaborations and charity efforts, showing a socially responsible approach. The use of hashtags and mentions helps in driving engagement and visibility.
Strengths
- + Established follower base of 258,673
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @WineSpectator reveals an growing Twitter presence with 258,673 followers. The account demonstrates a content-creator strategy, averaging 6.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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