Winmau
Feel the Adrenalin and connection with the world’s most energetic brand. Official Equipment Supplier of the Professional Darts Corporation. #chooseblade
53,787
Followers
1,213
Following
33,795
Tweets
33.6
Avg Engagement
219
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @Winmau's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2009-07-30
- Verification:No
- Location:UK
Data Summary
- Tweets Analyzed:3,247
- Avg Likes per Tweet:12.3
- Avg Retweets per Tweet:21.4
- Followers Analyzed:9,996
Engagement Analysis
Based on 3,247 tweetsWinmau's tweets typically receive a high number of likes and retweets, indicating strong audience interaction. The brand uses competitions and giveaways to boost engagement and visibility.
12.3
Avg Likes/Tweet
21.4
Avg Retweets/Tweet
39,872
Total Likes
69,324
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
5
Median Likes
2
Median Retweets
16
75th Percentile
18,307
Top Tweet
0.63
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
47.6%
Original
3.2%
Replies
35.4%
Retweets
13.9%
Quotes
0.0%
Threads
0.1%
With Media
95.6%
With Links
37.3%
With #Tags
66.1%
With @Mentions
81.3%
With Emojis
214
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.07
Reply/Original Ratio
0.39
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
74.1%
Weekday Posts
25.9%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,247 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,148 retweets (35% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,247 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 9,996 followersWinmau's audience is primarily darts enthusiasts and fans of competitive darts events. The brand also targets individuals interested in winning prizes and participating in interactive content.
Below Average
Audience Quality
37.5%
Suspicion Index
100.0%
Low-Quality %
43
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
100.0%
Empty Bio
100.0%
<10 Tweets
0.0%
Mass Following (>2K)
0.0%
New (<90 days)
0.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
93.1%
No URL
100.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
3,301,538
Total Potential Reach
43
Median Follower Reach
168
75th Percentile Reach
4.0%
>1K followers
0.3%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
0.0%
Creators
0 accounts
0.0%
Consumers
0 accounts
100.0%
Dormant
9,996 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
0
Verified Followers
0.0% of total
872
Protected Accounts
8.72% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @HellsBellsy | 286,079 | Darts Player | Darts, Football, Metal Detecting |
| @TungstenTales | 187,452 | Darts enthusiast | Darts, Tungsten, Love |
| @Michael180Smith | 119,273 | Professional Darts Player | Darts, Family, Cooking |
| @Jordan_Coombe | 119,184 | Average Boy | Email, Average boy, Large tick |
| @afowler06 | 112,731 | Professional Boxer | Boxing, Olympics, Professional Fighting |
| @ZiiMeR | 74,467 | Gamer | Gaming, eSports, Content Creation |
| @MissEmmaPaton | 67,864 | - | - |
| @Wallpaperpic11 | 48,721 | - | - |
| @denemichael | 43,004 | Presenter | Music, Radio, Entertainment |
| @angelanashtn | 34,522 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
5,268
Followers With Bio
4,732
Followers Without Bio
52.68%
% With Bio
47.32%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,247 analyzed28,772
Combined Engagement
0
Total Likes
28,772
Total Retweets
5,754
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
60%
With Hashtags
100%
With @Mentions
100%
With Links
Topical Analysis:
RT @OfficialPDC: 🚨 𝗕𝗢𝗥𝗟𝗔𝗡𝗗 𝗛𝗜𝗧𝗦 𝗔 𝗡𝗜𝗡𝗘-𝗗𝗔𝗥𝗧𝗘𝗥! 🚨 UNBELIEVABLE SCENES AS WILLIE BORLAND STRIKES PERFECTION TO WIN THE DECIDING LEG AND ALLY PALLY HAS ABSOLUTELY ERUPTED! SIMPLY SENSATIONAL 🤯 https://t.co/blD182wSXm
RT @OfficialPDC: DAY 4⃣ Today's giveaway gives you the chance to win not one, but one of three signed @Winmau Blade 6 boards! Simply retweet this post this post and comment below to enter! #PDC12DaysofChristmas🎄🎯 https://t.co/0vy3V0MA5L
RT @MvG180: I would like to give away my new design shirt from tonight’s record average Grand Slam match. I will sign it to the winner, please RT/ FOLLOW myself & @ModusDarts180 to have chance of winning. 👍- “ winner chosen Wednesday 6pm” - success https://t.co/agmXhYD5BW
RT @OfficialPDC: Day 2⃣ of the PDC 12 Days of Christmas gives you the chance to win a set of @Winmau Firestorm Darts! 🎄🎯 Simply retweet this post and comment below for the chance to enter! #12DaysOfChristmas🎄 https://t.co/NjGJUxVbcl
RT @OfficialPDC: DAY 1️⃣1️⃣ An incredible prize up for grabs today... get yourself fully kitted out for the World Champs with a full @Winmau Pro-Zone Set-Up! Simply retweet this post, and comment below tagging a friend! #12DaysofChristmas🎄 https://t.co/UtnwPfxGx0
Key Insights & Takeaways
Winmau leverages competitions and giveaways to drive engagement and increase brand visibility. The brand emphasizes its partnership with the Professional Darts Corporation to establish credibility and authority. Interactive content, such as asking followers to identify iconic darts shots, encourages participation and community building.
Strengths
- + Established follower base of 53,787
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @Winmau reveals an growing Twitter presence with 53,787 followers. The account demonstrates a content-creator strategy, averaging 33.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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