Thailand is buzzing! If you've been scrolling through Thai Twitter lately, you’ve likely noticed the explosive popularity of the hashtag #ราคีGALA. It's not just a fleeting trend; it's a full-blown online celebration, fueled by the highly anticipated premiere of the horror film ‘ราคี THE STAIN’ (Rakii The Stain). The Gala Premiere, held at the prestigious Siam Paragon in Bangkok on February 23, 2026, has become a cultural moment, captivating fans and dominating social media conversations across the country.
For those unfamiliar, ‘ราคี THE STAIN’ is a Thai horror film generating significant excitement within the local film scene. The movie’s marketing campaign has been carefully crafted, leaning into a chilling narrative and a visually striking aesthetic. It’s been drawing comparisons to other popular Thai horror franchises, even sparking discussions alongside older classics like #ผีมาลี (Phee Mali), suggesting a potential for similar cultural impact. The film's story, shrouded in mystery, has only amplified the anticipation, creating a fervent fanbase eager for every update and glimpse of the final product.
The #ราคีGALA hashtag’s surge in popularity is directly linked to the star-studded premiere event. A constellation of Thai celebrities graced the red carpet, including fan favorites Engfa Waraha, Freen Sarocha, Apo Nattawin, and Jes Jespipat, instantly transforming the event into a major spectacle. Official fan accounts, entertainment news outlets, and individual users alike flooded Twitter with photos and videos, capturing every moment of the glamorous occasion. The sheer volume of content - over 23,000 tweets and counting, based on analysis of 45 referenced posts - demonstrates the incredible level of engagement and enthusiasm surrounding the film and its stars.
Why should you care? Beyond the immediate excitement of a trending hashtag, #ราคีGALA offers a fascinating window into Thai pop culture and the passion surrounding local cinema. It highlights the power of celebrity presence and fan engagement in driving online trends. It also speaks to the growing international interest in Thai horror and the unique storytelling traditions that define it. Whether you’re a seasoned follower of Thai entertainment or simply curious about what’s capturing the nation’s attention, the #ราคีGALA phenomenon is worth a closer look - and a peek at the spooky world of ‘ราคี THE STAIN’ itself.
The premiere wasn't just about the movie; it was a celebration of Thai talent and a demonstration of the fervent fanbase that supports it. The buzz generated by #ราคีGALA is expected to translate into significant box office success for ‘ราคี THE STAIN,’ solidifying its place as a major player in Thailand's horror landscape and ensuring that the hashtag remains a popular topic for days to come.
Key Developments
The trending hashtag #ราคีGALA (roughly translated as "Raakhee Gala" or "Raakhee Premiere") in Thailand signifies a significant moment surrounding the highly anticipated Thai horror film, 'ราคี THE STAIN' (#ราคีTHESTAIN). The core development revolves around the premiere event held at the prestigious Siam Paragon shopping mall in Bangkok on February 23, 2026. This wasn’t just a standard premiere; it served as a crucial promotional push leading up to the film’s wider release, capitalizing on the existing buzz generated by pre-release marketing and the popular “#ผีมาลี” (roughly “Mali’s Ghost”) related content (likely hinting at the film's plot or characters - further context would be needed to definitively confirm this connection). The choice of Siam Paragon, a high-end destination, indicates a targeted approach to reach a demographic interested in premium entertainment experiences. The timing, with posts peaking on February 23rd and 24th, clearly marks the event as the epicenter of the trending topic.
A major driver of the positive sentiment and widespread sharing associated with #ราคีGALA was the star-studded guest list and the resulting red carpet coverage. Numerous prominent celebrities attended the premiere, including Engfa Waraha, Freen Sarocha, Apo Nattawin, and Jes Jespipat. These individuals boast substantial followings on social media, and their presence significantly amplified the event’s reach. The images and videos shared by these celebrities, as well as media outlets covering the event, flooded Thai social media platforms, creating a visually appealing and exciting spectacle. The attendance of these popular figures suggests a deliberate strategy to connect the film with established fan bases and generate broader appeal beyond the core horror genre audience. This also likely boosted ticket sales anticipation and pre-release enthusiasm. The red carpet moments were likely the most shared content, showcasing the glamour and excitement surrounding the film's launch.
Beyond the visual spectacle, the event incorporated fan engagement activities designed to further build hype and generate positive word-of-mouth. Reports indicate that free tickets were distributed, offering fans a chance to experience the film early. This tactic is a common but effective way to generate excitement and encourage social media sharing - fans are more likely to post about a free experience. The giveaway itself contributed to the #ราคีGALA hashtag's visibility. While the specific details of the fan engagement activities are limited based on the cited posts, their inclusion demonstrates an understanding of the importance of direct interaction with the audience in the digital age. The implication is that the film’s marketing team is actively trying to cultivate a strong and engaged community around 'ราคี THE STAIN,' aiming for a sustained level of interest beyond the initial premiere buzz.
What X Users Are Saying
The Thai social media community, particularly on X (formerly Twitter), is buzzing with overwhelmingly positive reactions to the #ราคีGALA trend, spurred by the premiere of the horror film ‘ราคี THE STAIN’ at Siam Paragon on February 23, 2026. The excitement is palpable, with posts peaking on the event day and extending into February 24th, fueled by photos and videos from the red carpet and discussions surrounding the film’s promotion.
A significant portion of the conversation revolves around the celebrity attendees - Engfa Waraha, Freen Sarocha, Apo Nattawin, and Jes Jespipat - with many users sharing fan accounts and praising their appearances. We're seeing a recurring theme of appreciation for the actors' style choices and overall presence at the event. Several posts have gone viral showcasing candid moments of the celebrities interacting, prompting comments like "OMG! Engfa and Apo are so cute together!" and "Freen looked absolutely stunning!". These posts are frequently accompanied by heart emojis and enthusiastic expressions of support for the actors individually and for the film as a whole.
Beyond the celebrity aspect, there's a strong sense of anticipation for the movie itself. Discussions frequently reference the related hashtags #ราคีTHESTAIN and #ผีมาลี (referring to the ghost character), with users sharing theories about the plot and speculating on the film's scares. The announcement of free ticket giveaways has also generated significant excitement, with users eagerly sharing instructions on how to enter and expressing gratitude for the opportunity to see the film. There's a playful, almost competitive, energy around these giveaways, with users playfully tagging friends and wishing them luck.
Different groups are responding in distinct ways. Core fans of the attending celebrities are intensely focused on their individual appearances and interactions, creating dedicated threads analyzing their outfits and sharing fan art. A broader audience, intrigued by the horror genre and the promotional buzz, are expressing general excitement for the film’s release. Finally, a smaller contingent is humorously referencing the “ghost” element (#ผีมาลี) with memes and playful comments, adding a lighthearted touch to the overall enthusiastic atmosphere. Overall, the tone is celebratory, anticipatory, and deeply positive, reflecting a genuine excitement for the film and the associated fan engagement activities.
Looking Ahead
The surge in #ราคีGALA trending on Thai social media demonstrates the significant buzz surrounding the upcoming horror film, 'ราคี THE STAIN.' The highly publicized premiere event at Siam Paragon, featuring a star-studded red carpet with popular figures like Engfa, Freen, Apo, and Jes, clearly resonated with fans, generating considerable online excitement. The peak in activity on February 23rd and 24th, 2026, highlights the effectiveness of promotional efforts, particularly the engagement driven by free ticket giveaways and celebrity appearances. The connection to related hashtags like #ผีมาลี further indicates a wider interest in Thai horror and its cultural significance.
Why does this matter? The enthusiastic response to #ราคีGALA showcases the power of strategic marketing and celebrity endorsements in the Thai entertainment landscape. It also signals a potentially strong box office performance for 'ราคี THE STAIN,' which could boost the careers of the cast and crew and further invigorate the Thai horror film industry. The positive sentiment also suggests a receptive audience eager for a new, engaging horror experience.
What can we expect next? Keep an eye on ticket sales leading up to the official release date. Further promotional activities, potentially including behind-the-scenes content or interviews with the cast, are likely. We’ll also be watching to see if the momentum maintains as the release date approaches and if the film’s reception aligns with the current high level of excitement. Finally, observing the overall performance of 'ราคี THE STAIN' at the box office will be crucial in understanding the long-term impact of this initial wave of enthusiasm.
To stay informed, continue monitoring Thai social media platforms, particularly Twitter and Instagram, using the hashtags #ราคีGALA, #ราคีTHESTAIN, and #ผีมาลี. Follow the official social media accounts of the film and the participating celebrities for updates and exclusive content. News outlets covering Thai entertainment will also be valuable sources for ongoing coverage.
