Sky News Weather

The account has moderate engagement with an average of 58 likes and 34 retweets per tweet. The content often sparks interest due to its focus on rare and severe weather phenomena.

The primary audience includes Australians interested in weather forecasts, particularly those in regions prone to extreme weather events. It also attracts followers looking for meteorological analysis and updates.

The account highlights rare and extreme weather events, such as significant snowfall in May, which can attract high engagement. It provides real-time updates and expert analysis from meteorologists, enhancing its credibility and relevance. The focus on severe weather and seasonal changes aligns with the interests of its audience, particularly in regions with volatile climates.