IET

The account maintains moderate engagement with an average of 416 likes and 40 retweets per tweet. Verified accounts make up 1.2% of the followers, indicating a professional and credible audience.

The primary audience includes engineers, students, and professionals in technology fields. The content is also appealing to educators and those interested in STEM advocacy and innovation.

The IET focuses on promoting diversity and inclusion in engineering, especially in male-dominated areas like automotive engineering. The account highlights significant achievements and recognition, such as Honorary Fellowships and royal patronage. It leverages high-profile collaborations and public figures to enhance its visibility and credibility in the engineering community.