Gemeente Amsterdam

Gemeente Amsterdam

@AmsterdamNL

Het officiële Twitterkanaal van de gemeente Amsterdam. Blijf op de hoogte van het nieuws uit de stad via https://www.amsterdam.nl/nieuws/.

Amsterdam https://www.amsterdam.nl/nieuws Joined 2009-04-14 Date of Analysis: Dec 16, 2025

431,790

Followers

200

Following

21,393

Tweets

27.7

Avg Engagement

884

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @AmsterdamNL's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-04-14
  • Verification:No
  • Location:Amsterdam

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:20.1
  • Avg Retweets per Tweet:7.6
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account has a consistent engagement rate with a balanced mix of likes and retweets. Its messages are often shared widely, indicating strong public interest in the content.

20.1

Avg Likes/Tweet

7.6

Avg Retweets/Tweet

65,359

Total Likes

24,798

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

6

Median Likes

3

Median Retweets

24

75th Percentile

3,743

Top Tweet

0.06

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

60.9%

Original

30.8%

Replies

8.1%

Retweets

0.2%

Quotes

0.0%

Threads

0.2%

With Media

67.3%

With Links

9.7%

With #Tags

39.8%

With @Mentions

45.1%

With Emojis

210

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.51

Reply/Original Ratio

0.03

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

91.6%

Weekday Posts

8.4%

Weekend Posts

Top Hashtags

#erfgoed (76) #amsterdam (66) #vermijddrukte (33) #woensdagweetje (22) #houdafstand (22) #houvanjeheld (12) #blijfthuis (11) #euro2020 (6) #plandeprik (6) #provincialestatenverkiezingen (5)

Most Mentioned

@erfgoed020 (103) @ggdghornl (38) @verkeer020 (26) @webcare020 (26) @minvws (19) @pol_amsterdam (18) @marceldellebeke (16) @amsterdampride (15) @parool (14) @mediawereld (12)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,979 (61%)
Replies 1,001 (31%)
Retweets 262 (8%)
Quote Tweets 8 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 262 retweets (8% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience consists of residents and visitors of Amsterdam interested in local news and updates. The account also reaches a broader audience interested in civic engagement and city initiatives.

Average

Audience Quality

33.1%

Suspicion Index

46.7%

Low-Quality %

4

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

51.2%

Empty Bio

54.0%

<10 Tweets

5.1%

Mass Following (>2K)

0.0%

New (<90 days)

63.5%

Low Ratio (<0.1)

0.0%

New (<180 days)

88.2%

No URL

42.1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

33,338,570

Total Potential Reach

4

Median Follower Reach

47

75th Percentile Reach

3.6%

>1K followers

0.4%

>10K followers

0.1%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

27.9%

Creators

13,957 accounts

18.0%

Consumers

9,023 accounts

54.0%

Dormant

27,020 accounts

244

Verified Followers

0.49% of total

5.0%

Professional Bios

founder, dev, analyst, etc.

0.05

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Amsterdam, The Netherlands (2,463) Amsterdam (1,870) Amsterdam, Nederland (1,256) The Netherlands (557) Nederland (409) Netherlands (193) amsterdam (114) Amsterdam, Netherlands (106) Kampala, Uganda (105) The Hague, The Netherlands (103)

330

Verified Followers

0.33% of total

7,081

Protected Accounts

7.01% of total

6 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,104,286 Wrestler Wrestling, Motivation, Self-promotion
@Refugees 2,819,237 Humanitarian refugees, asylum-seekers, protection
@zlj517 1,993,639 Spokesman Geopolitics, Diplomacy, Communication
@Smart_CityLATAM 1,032,571 Smart City Expert Smart Cities, Technology, Sustainability
@RTLnieuws 737,678 News Outlet Politiek, sport, economie
@_yavuzatalay 695,538 Journalist Politics, Journalism, White House
@paul_steele 647,396 Travel Blogger Travel, hiking, photography
@localscale 612,047 Platform Developer impact, acceleration, initiatives
@IamMzilikazi 546,533 Musician Pan-African music, Album, Rise
@THE_THEO_FORD 469,637 - -

Top Keywords in Follower Bios

amsterdam (1,837) love (956) life (825) music (518) student (484) world (480) twitter (404) tweets (358) business (349) manager (337)

Top Hashtags in Follower Bios

#amsterdam (73) #bitcoin (59) #crypto (26) #art (24) #nft (23) #btc (20) #marketing (20) #travel (18) #music (18) #ai (18)

38,168

Followers With Bio

62,808

Followers Without Bio

37.8%

% With Bio

62.2%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

9,068

Combined Engagement

7,683

Total Likes

1,385

Total Retweets

1,814

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

40%

With Hashtags

20%

With @Mentions

80%

With Links

Topical Analysis:

Public Announcements Civic Engagement Infrastructure Development Public Safety Community Unity
Gemeente Amsterdam
@AmsterdamNL

De grootste fietsenstalling 🚲🚲🚲 van onze stad opent eind januari de deuren. Om de stalling te bouwen moest het water worden weggepompt uit het Open Havenfront. Bekijk 4️⃣ jaar werk in 6️⃣0️⃣ seconden. https://t.co/J1GJM6PYmZ

2023-01-13
Retweets: 616 Likes: 3,127 Engagement: 3,743
Gemeente Amsterdam
@AmsterdamNL

“Verdeeldheid helpt ons niet. Het virus trekt zich weinig aan van conflict.” 📽️ Een boodschap van burgemeester Halsema aan alle Amsterdammers. ↴ https://t.co/KySodvHIar

2021-11-14
Retweets: 251 Likes: 1,410 Engagement: 1,661
Gemeente Amsterdam
@AmsterdamNL

Hoor je vanavond veel sirenes? Niets aan de hand, maar ga wel aan de kant! Met meer dan 300 hulpverleningsvoertuigen 🚑 🚒 🚓 worden chronisch zieke kinderen naar Artis gebracht om daar een fantastische avond te beleven. #KinderBeestFeest https://t.co/08Cx9iH6OQ

2022-06-10
Retweets: 144 Likes: 1,130 Engagement: 1,274
Gemeente Amsterdam
@AmsterdamNL

Een kijkje in de nieuwe (en grootste) fietsenstalling van onze stad! 🚲 Deze is vandaag geopend en ligt aan de centrumkant van het Centraal Station. ↔️In totaal is hier ruimte voor 7.000 fietsen. 📅Op 28 januari vieren we de vernieuwing van het Stationseiland. Ben jij er bij?🎉 ht

2023-01-25
Retweets: 221 Likes: 976 Engagement: 1,197
Gemeente Amsterdam
@AmsterdamNL

Voor @AFCAjax 🥇 Voor de fans ❤️ Voor Amsterdam ❌❌❌ #XXXV #XXXVoorjullie #Landskampioen https://t.co/Hxm6oHqLkc

2021-05-03
Retweets: 153 Likes: 1,040 Engagement: 1,193

Key Insights & Takeaways

The account frequently shares information about infrastructure projects, such as the largest bike parking facility in the city. It emphasizes unity and cooperation, especially during the pandemic, with messages from the mayor. It also provides practical information, like alerts about emergency sirenes and public safety.

Strengths

  • + Established follower base of 431,790
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @AmsterdamNL reveals an growing Twitter presence with 431,790 followers. The account demonstrates a content-creator strategy, averaging 27.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025