Aspiration

Aspiration

@Aspiration

Make your dollars make a difference. Aspiration helps build the fight against climate change into what you do every day. https://t.co/KOdsPgE7kI

🌎 https://t.co/EHxz6XVaeF Joined 2013-07-02 Date of Analysis: Dec 16, 2025

90,999

Followers

2,876

Following

16,749

Tweets

91.0

Avg Engagement

450

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @Aspiration's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2013-07-02
  • Verification:No
  • Location:🌎

Data Summary

  • Tweets Analyzed:3,203
  • Avg Likes per Tweet:36.3
  • Avg Retweets per Tweet:54.6
  • Followers Analyzed:9,996

Engagement Analysis

Based on 3,203 tweets

Aspiration's tweets typically receive a high number of likes and moderate retweets, indicating a strong interest in its message. The engagement is likely driven by its focus on climate change and financial responsibility.

36.3

Avg Likes/Tweet

54.6

Avg Retweets/Tweet

116,357

Total Likes

175,011

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

0

Median Likes

0

Median Retweets

1

75th Percentile

83,099

Top Tweet

1.0

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Conversationalist

Highly engaged in discussions

17.1%

Original

79.3%

Replies

2.8%

Retweets

0.7%

Quotes

0.0%

Threads

0.4%

With Media

18.8%

With Links

5.1%

With #Tags

92.2%

With @Mentions

38.3%

With Emojis

139

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

4.64

Reply/Original Ratio

0.27

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

83.4%

Weekday Posts

16.6%

Weekend Posts

Top Hashtags

#plantyourchange (43) #spendsustainably (22) #aimscore (6) #dowelldogood (5) #climateweeknyc (4) #earthday (4) #globalcitizenlive (4) #cifb (3) #greenbiz23 (3) #cleanairdayca (3)

Most Mentioned

@andreicherny (243) @josephnsanberg (207) @aspiration (75) @wellsfargo (64) @simple (54) @cenkuygur (41) @bankofamerica (40) @mmflint (40) @drake (31) @laclippers (28)

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Content Strategy Analysis

Based on 3,203 tweets

Content Type Distribution

Content Breakdown

Original Tweets 548 (17%)
Replies 2,541 (79%)
Retweets 90 (3%)
Quote Tweets 24 (1%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 90 retweets (3% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,203 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 9,996 followers

The primary audience includes environmentally conscious individuals and those interested in sustainable finance. It also targets people who are looking for ways to make a positive impact through their financial decisions.

Average

Audience Quality

20.2%

Suspicion Index

15.0%

Low-Quality %

158

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

23.9%

Empty Bio

10.1%

<10 Tweets

30.4%

Mass Following (>2K)

0.0%

New (<90 days)

37.5%

Low Ratio (<0.1)

0.0%

New (<180 days)

73.2%

No URL

6.1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

27,356,026

Total Potential Reach

158

Median Follower Reach

549

75th Percentile Reach

16.0%

>1K followers

2.5%

>10K followers

0.7%

>50K followers

0.4%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

76.3%

Creators

7,630 accounts

13.6%

Consumers

1,356 accounts

10.1%

Dormant

1,010 accounts

204

Verified Followers

2.04% of total

13.4%

Professional Bios

founder, dev, analyst, etc.

0.16

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (194) Los Angeles, CA (179) California, USA (100) New York, NY (97) San Francisco, CA (82) USA (67) New York, USA (65) Chicago, IL (62) Washington, DC (61) Brooklyn, NY (50)

205

Verified Followers

2.05% of total

1,251

Protected Accounts

12.51% of total

8 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@LAClippers 2,014,991 Sports Team Basketball, Los Angeles, Clippers
@NYSE 1,690,753 Finance Finance, Investing, Opportunities
@RexChapman 1,253,657 Commentator Basketball, Horse racing, Commentary
@funder 1,114,148 Journalist Politics, Journalism, Music
@yashar 708,463 Journalist Politics, News, Culture
@SteveCase 695,060 Entrepreneur technology, entrepreneurship, philanthropy
@SarahShevon 648,230 Patient medical, fundraising, sharing
@donnabrazile 629,700 Political Strategist Politics, Education, Leadership
@localscale 608,625 Platform Developer impact, acceleration, initiatives
@ninaturner 604,720 Politician Podcast, Politics, Education

Top Keywords in Follower Bios

love (388) life (288) sheher (227) climate (200) world (197) lover (195) music (193) mom (184) hehim (152) writer (145)

Top Hashtags in Follower Bios

#blm (82) #resist (44) #blacklivesmatter (43) #fintech (21) #clippernation (21) #bitcoin (18) #m4a (16) #crypto (15) #sustainability (14) #climatecrisis (14)

7,607

Followers With Bio

2,393

Followers Without Bio

76.07%

% With Bio

23.93%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,203 analyzed

197,837

Combined Engagement

52,011

Total Likes

145,826

Total Retweets

39,567

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

60%

With @Mentions

40%

With Links

Topical Analysis:

Climate Change Sustainability Financial Responsibility Environmental Activism Celebrity Influence

Key Insights & Takeaways

The account uses emojis and playful language to make its message more relatable and engaging. It often references celebrities like Robert Downey Jr. to increase visibility and credibility. It emphasizes the importance of aligning financial choices with environmental values.

Strengths

  • + Established follower base of 90,999
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @Aspiration reveals an growing Twitter presence with 90,999 followers. The account demonstrates a conversation-first approach, averaging 91.0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025