Autoridad de Turismo

Autoridad de Turismo

@ATP_panama

Autoridad de Turismo de Panamá. Entidad gubernamental velando por la promoción de Panamá a nivel mundial. Visita: Facebook / atppanama Instagram/ atp_panama

Panamá https://www.atp.gob.pa/ Joined 2012-01-31 Date of Analysis: Dec 16, 2025

68,651

Followers

1,027

Following

34,566

Tweets

5.0

Avg Engagement

291

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @ATP_panama's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2012-01-31
  • Verification:No
  • Location:Panamá

Data Summary

  • Tweets Analyzed:3,246
  • Avg Likes per Tweet:3.0
  • Avg Retweets per Tweet:2.0
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,246 tweets

On average, tweets receive 74 likes and 28 retweets, indicating moderate engagement. The content is likely shared by followers interested in travel and cultural events.

3.0

Avg Likes/Tweet

2.0

Avg Retweets/Tweet

9,877

Total Likes

6,471

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

1

Median Likes

0

Median Retweets

6

75th Percentile

432

Top Tweet

0.07

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Commentator

Adds perspective to others content

34.6%

Original

27.4%

Replies

8.5%

Retweets

29.4%

Quotes

0.0%

Threads

0.0%

With Media

92.5%

With Links

42.9%

With #Tags

29.1%

With @Mentions

33.4%

With Emojis

198

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.79

Reply/Original Ratio

3.46

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

81.4%

Weekday Posts

18.6%

Weekend Posts

Top Hashtags

#panamáesungranpaís (359) #trabajandoporpanamá (326) #panamásaleadelante (89) #unidoslohacemos (72) #panamásiguecreciendo (40) #gobiernoenacción (29) #panamapornaturaleza (28) #informealanación2023 (28) #milkilometrosdesenderos (24) #unpanamámejor (23)

Most Mentioned

@ivaneskildsen (307) @atp_panama (258) @nitocortizo (51) @presidenciapma (38) @panamacamtur (38) @miculturapma (36) @promtur_panama (30) @miambientepma (26) @biomuseo (21) @unwto (19)

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Content Strategy Analysis

Based on 3,246 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,124 (35%)
Replies 891 (27%)
Retweets 276 (9%)
Quote Tweets 955 (29%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 276 retweets (9% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,246 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The primary audience includes international tourists and travel industry professionals interested in Panama's tourism offerings. The content also appeals to Panamanian residents seeking information on tourism events and cultural activities.

Average

Audience Quality

32.8%

Suspicion Index

42.4%

Low-Quality %

6

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

45.4%

Empty Bio

52.4%

<10 Tweets

4.0%

Mass Following (>2K)

0.0%

New (<90 days)

69.3%

Low Ratio (<0.1)

0.0%

New (<180 days)

91.8%

No URL

39.5%

<3 Tweets

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

3,887,312

Total Potential Reach

6

Median Follower Reach

37

75th Percentile Reach

2.5%

>1K followers

0.4%

>10K followers

0.1%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

28.0%

Creators

2,803 accounts

19.6%

Consumers

1,955 accounts

52.4%

Dormant

5,242 accounts

20

Verified Followers

0.2% of total

3.1%

Professional Bios

founder, dev, analyst, etc.

0.04

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Panama (724) Panamá (592) Ciudad de Panamá, Panamá (118) Ciudad de Panamá (98) panama (30) Ciudad de Panamá. (29) Panama City (14) Bogotá, D.C., Colombia (13) PANAMA (13) Panama City, Panama (13)

20

Verified Followers

0.2% of total

754

Protected Accounts

7.54% of total

4 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@SinghLions 1,328,094 Restaurateur Food, Travel, Influencer
@WWFespana 195,633 Conservation Conservación, Naturaleza, Planeta
@juancanavarro 178,605 Ambientalista Ambientalismo, Empresario, Energía solar
@MITURElSalvador 147,729 Government Official Tourism, El Salvador, Travel
@WTTC 99,047 Travel Advocate Travel, Tourism, Economy
@WillyMcKey 93,127 Writer Leo, escribo, agitador cultural
@AgendaCAF 91,224 Development Finance Latin American integration, sustainable development, CAF
@TurismoRD 59,776 Government Travel, Promotion, Dominican Republic
@CUBAH0RA 50,020 Journalist Cuba, opinion articles, digital magazine
@PtyJovenes 42,209 News Outlet Libertad, unión, felicidad

Top Keywords in Follower Bios

dios (434) panama (372) vida (259) familia (125) amo (116) amante (115) gusta (112) siempre (109) turismo (99) madre (90)

Top Hashtags in Follower Bios

#panama (12) #turismo (7) #visitpanama (6) #dios (3) #transparencia (3) #love (3) #chile (3) #hotel (2) #trabajandoporpanama (2) #soydau (2)

5,458

Followers With Bio

4,542

Followers Without Bio

54.58%

% With Bio

45.42%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,246 analyzed

1,256

Combined Engagement

347

Total Likes

909

Total Retweets

251

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

40%

With Hashtags

80%

With @Mentions

100%

With Links

Topical Analysis:

Tourism Promotion Cultural Events International Visitors Cruise Industry Chinese Community Event Announcements
Autoridad de Turismo
@ATP_panama

Esta tarde en la Terminal de Cruceros de Panamá, ubicada en Amador se realizó el primer atraque de prueba con el Viking Star de la Línea de Cruceros Viking Cruises en coordinación con el operador Colón 2000 y la empresa constructora Chec. Reactivación turística y económica. https

2021-11-15
Retweets: 85 Likes: 347 Engagement: 432
Autoridad de Turismo
@ATP_panama

RT @ProtegeryServir: #Recompensa | A quien brinde información sobre la ubicación de la niña Aderlyn Mailenis Llerena Saldaña, desaparecida en el distrito de San Miguelito. https://t.co/MR5prgs8aJ

2022-09-17
Retweets: 383 Likes: 0 Engagement: 383
Autoridad de Turismo
@ATP_panama

RT @gerar221: Que agrado da escuchar esto. Gracias @hostalvillagrandepty insta https://t.co/U2hFWWMwye

2023-01-21
Retweets: 174 Likes: 0 Engagement: 174
Autoridad de Turismo
@ATP_panama

RT @MINSAPma: Ante la circulación de información a través de cadenas de WhatsApp y redes sociales sobre supuestas nuevas medidas sanitarias, aclaramos que las mismas son medidas antiguas que se habían adoptado a principios del 2021. https://t.co/Q6PzjmzfUa

2021-12-22
Retweets: 141 Likes: 0 Engagement: 141
Autoridad de Turismo
@ATP_panama

RT @UNESCO_es: 🔴 ÚLTIMA HORA Las danzas y expresiones asociadas a la festividad del “Corpus Christi” acaban de ser inscritas en la lista del #PatrimonioInmaterial. ¡Enhorabuena #Panamá 🇵🇦! 👏👏 ℹ️ https://t.co/fe80trNueQ #PatrimonioVivo https://t.co/ggDeAOKKL3

2021-12-14
Retweets: 126 Likes: 0 Engagement: 126

Key Insights & Takeaways

The account frequently highlights major tourism events and cruise arrivals, which may indicate a focus on attracting international visitors. Content includes cultural celebrations, such as the Chinese community's contribution to tourism, suggesting an effort to showcase Panama's diverse cultural landscape. The use of verified accounts (Facebook and Instagram) suggests a multi-platform strategy to increase visibility and engagement.

Strengths

  • + Established follower base of 68,651
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @ATP_panama reveals an growing Twitter presence with 68,651 followers. The account demonstrates a content-creator strategy, averaging 5.0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025