🟣 ✍BadRedhead Media, #BookMarketingChat Wed 11 am
Book marketing consultant, author of 8 books; 3 just for writers | aka @RachelintheOC | Founder #MondayBlogs #BookMarketingChat | https://geni.us/30DayMarketing
89,556
Followers
15,259
Following
134,539
Tweets
28.5
Avg Engagement
1,997
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @BadRedheadMedia's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2012-02-18
- Verification:No
- Location:Helping you help your damn self since 2011
Data Summary
- Tweets Analyzed:3,237
- Avg Likes per Tweet:1.6
- Avg Retweets per Tweet:26.9
- Followers Analyzed:10,998
Engagement Analysis
Based on 3,237 tweetsThe account maintains a steady level of engagement with an average of 79 likes and 22 retweets per tweet. They actively participate in Twitter Spaces and community events to boost interaction.
1.6
Avg Likes/Tweet
26.9
Avg Retweets/Tweet
5,043
Total Likes
87,195
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
9
Median Retweets
13
75th Percentile
21,574
Top Tweet
0.32
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
22.5%
Original
3.7%
Replies
72.6%
Retweets
1.3%
Quotes
0.0%
Threads
0.6%
With Media
91.4%
With Links
82.3%
With #Tags
95.4%
With @Mentions
14.4%
With Emojis
243
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.17
Reply/Original Ratio
0.02
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
78.2%
Weekday Posts
21.8%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,237 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 2,349 retweets (73% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,237 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,998 followersThe primary audience includes writers, authors, and book marketers looking for advice and tools. They also engage with book promotion strategies and community discussions.
Below Average
Audience Quality
36.6%
Suspicion Index
27.8%
Low-Quality %
23
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
34.0%
Empty Bio
33.1%
<10 Tweets
39.1%
Mass Following (>2K)
0.0%
New (<90 days)
76.4%
Low Ratio (<0.1)
0.0%
New (<180 days)
81.6%
No URL
21.6%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
23,077,531
Total Potential Reach
23
Median Follower Reach
107
75th Percentile Reach
7.9%
>1K followers
1.5%
>10K followers
0.3%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
37.1%
Creators
4,080 accounts
29.8%
Consumers
3,274 accounts
33.1%
Dormant
3,644 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
150
Verified Followers
1.36% of total
821
Protected Accounts
7.46% of total
3 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,097,051 | Wrestler | Wrestling, Motivation, Self-promotion |
| @JYorkFootball | 317,820 | Musician | Music, Pittsburgh, Entertainment |
| @Asamsakti | 283,995 | Art Lover | Art, Technology, Tea |
| @GoogleExpertUK | 261,328 | SEO Expert | SEO, Cruise, Art |
| @1drcole | 188,343 | Doctor | Health, Animals, Climate |
| @Quinnqueens | 175,882 | Writer | Writing, Reading, Horror |
| @TheBubbleBubble | 167,437 | Economic analyst | Economic analysis, Free markets, Sound money |
| @DomUrch | 154,778 | Domestic Worker | BDSM, Poet, Poly |
| @PENamerica | 152,757 | Advocacy | literature, human rights, open expression |
| @scottsantens | 136,600 | Advocate | Basic Income, Crowdfunding, Humanity |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
7,255
Followers With Bio
3,743
Followers Without Bio
65.97%
% With Bio
34.03%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,237 analyzed42,930
Combined Engagement
0
Total Likes
42,930
Total Retweets
8,586
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
100%
With @Mentions
80%
With Links
Topical Analysis:
RT @aakashg0: Twitter revealed its algorithm to the world. But what does it mean for you? I spent the evening analyzing it. Here’s what you need to know:
RT @Joseph_Fasano_: The best thing my students ever gave me. I thought they were just really diligent note-takers the whole semester, but it turns out they were compiling a book of all the craziest things I'd said, all *very much* out of context. It's 152 pages long. https://t.
RT @buitengebieden: What a boss.. 😂 🎥 IG: mattea_digi https://t.co/kaD2P2mmhO
RT @aakashg0: 1. Likes, then retweets, then replies Here’s the ranking parameters: • Each like gets a 30x boost • Each retweet a 20x • Each reply only 1x It’s much more impactful to earn likes and retweets than replies. https://t.co/hwpriLgEXj
RT @womensday: Happy #InternationalWomensDay There's much to celebrate ✨ about women's achievements, yet we all know there's more to do. Worldwide🌎 let's #EmbraceEquity & build a better world for women everywhere. Collectively we can all forge positive change #IWD2023👉🏽https:
Key Insights & Takeaways
The account focuses on providing free resources for writers, which helps attract and retain followers. They frequently host Twitter Spaces events to foster community and expert discussions. Engagement is driven by collaboration with other authors and marketing experts.
Strengths
- + Established follower base of 89,556
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @BadRedheadMedia reveals an growing Twitter presence with 89,556 followers. The account demonstrates a content-creator strategy, averaging 28.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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