BBC Sport Wales
Breaking sport news from @BBCWales. Follow: @BBCScrumV • @BBCRadioWales • @BBCSport, @BBCChwaraeonRC, @bbcgetinspired • https://www.facebook.com/unsupportedbrowser
124,050
Followers
1,407
Following
174,772
Tweets
30.7
Avg Engagement
515
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @BBCSportWales's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2010-02-02
- Verification:Yes
- Location:Wales
Data Summary
- Tweets Analyzed:3,247
- Avg Likes per Tweet:27.1
- Avg Retweets per Tweet:3.6
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,247 tweetsThe account averages 1,576 likes and 103 retweets per tweet, indicating strong audience interaction. Its content often sparks conversations and reactions, especially around football topics.
27.1
Avg Likes/Tweet
3.6
Avg Retweets/Tweet
88,098
Total Likes
11,746
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
4
Median Likes
1
Median Retweets
18
75th Percentile
2,897
Top Tweet
0.25
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
75.5%
Original
2.0%
Replies
19.9%
Retweets
2.6%
Quotes
0.0%
Threads
0.0%
With Media
33.2%
With Links
93.3%
With #Tags
43.5%
With @Mentions
81.4%
With Emojis
167
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.03
Reply/Original Ratio
0.13
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
62.9%
Weekday Posts
37.1%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,247 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 646 retweets (20% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,247 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe audience is primarily sports enthusiasts in Wales and beyond, interested in real-time updates and discussions. They engage with content that includes notable athletes and teams.
Average
Audience Quality
30.9%
Suspicion Index
43.8%
Low-Quality %
18
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
53.6%
Empty Bio
44.1%
<10 Tweets
11.2%
Mass Following (>2K)
0.0%
New (<90 days)
55.1%
Low Ratio (<0.1)
0.0%
New (<180 days)
89.8%
No URL
34.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
20,524,615
Total Potential Reach
18
Median Follower Reach
118
75th Percentile Reach
4.5%
>1K followers
0.6%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
35.1%
Creators
3,506 accounts
20.8%
Consumers
2,080 accounts
44.1%
Dormant
4,414 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
61
Verified Followers
0.61% of total
857
Protected Accounts
8.57% of total
3 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,093,797 | Wrestler | Wrestling, Motivation, Self-promotion |
| @SinghLions | 1,331,270 | Restaurateur | Food, Travel, Influencer |
| @LeBronJames | 1,004,301 | - | - |
| @lionsofficial | 504,434 | Sports Team | Rugby, Lions, South Africa |
| @BillionMagazine | 246,751 | Luxury Sales | Jets, Yachts, Supercars |
| @huwstephens | 132,032 | Presenter | Music, Radio, Wales |
| @OLReign | 97,197 | Soccer Team | soccer, NWSL, Olympique Lyonnais |
| @Barbarian_FC | 91,119 | Rugby | Rugby, Tradition, History |
| @wills_memorial | 82,028 | Tour Guide | Tours, Wallace & Gromit, Children's Hospital |
| @george_shepherd | 63,716 | Marketing Consultant | Advertising, Marketing, Brand |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
4,642
Followers With Bio
5,358
Followers Without Bio
46.42%
% With Bio
53.58%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,247 analyzed10,533
Combined Engagement
9,971
Total Likes
562
Total Retweets
2,107
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
100%
With Hashtags
80%
With @Mentions
100%
With Links
Topical Analysis:
He couldn't, could he?! @robsonkanu has offered to play for @wrexham_afc next season 👀 Your move @vancityreynolds... ⚽ #BBCFootball https://t.co/XoJfBHGFFD
Wrexham in the Premier League? 👀 @VancityReynolds admits that is the goal for himself and @RMcElhenney 🙏 #BBCFootball | #WxmAFC https://t.co/dbTJ9WcigK
Alun Wyn Jones has announced his retirement from international rugby 🏉 #BBCRugby https://t.co/mbw7dyB5XR
Do you accept @garethbale11? 😲 #BBCFootball https://t.co/Bb5WX7OVzP
Some heroes don't wear capes... ...they wear gloves 🧤 Incredible @BenFoster 🤩 #BBCFootball | #WxmAFC https://t.co/5NvXq8tTGK
Key Insights & Takeaways
The account frequently collaborates with other BBC sports handles and local teams, enhancing its reach and credibility. It uses trending hashtags and references to notable athletes to drive engagement. The content often includes calls to action or questions, encouraging audience interaction.
Strengths
- + Established follower base of 124,050
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @BBCSportWales reveals an growing Twitter presence with 124,050 followers. The account demonstrates a content-creator strategy, averaging 30.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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