Benjamin Perks
Head of Global Advocacy @unicef #NYC. Senior Fellow @JubileeCentre1 @unibirmingham Dad #THFC #Careleaver Englishman in New York. Work in Progress. Opinions Mine
14,427
Followers
6,206
Following
9,553
Tweets
335.6
Avg Engagement
102
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @BenjaminPerks's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2013-03-15
- Verification:No
- Location:New York City
Data Summary
- Tweets Analyzed:3,235
- Avg Likes per Tweet:8.2
- Avg Retweets per Tweet:327.5
- Followers Analyzed:14,810
Engagement Analysis
Based on 3,235 tweetsHis tweets generally receive moderate engagement, with an average of 388 likes and 97 retweets. The content often includes visuals and hashtags, which may contribute to the engagement levels.
8.2
Avg Likes/Tweet
327.5
Avg Retweets/Tweet
26,381
Total Likes
1,059,306
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
1
Median Likes
5
Median Retweets
47
75th Percentile
73,486
Top Tweet
23.26
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
38.9%
Original
8.5%
Replies
45.3%
Retweets
7.2%
Quotes
0.0%
Threads
0.9%
With Media
78.6%
With Links
58.7%
With #Tags
66.4%
With @Mentions
10.9%
With Emojis
203
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.22
Reply/Original Ratio
0.16
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
83.0%
Weekday Posts
17.0%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,235 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,467 retweets (45% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,235 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 14,810 followersHis followers likely include professionals in education, advocacy, and mental health, as well as individuals interested in child welfare and social justice. The audience may also include educators and parents looking for insights on child development and well-being.
Good
Audience Quality
14.6%
Suspicion Index
11.0%
Low-Quality %
509
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
15.5%
Empty Bio
11.5%
<10 Tweets
32.4%
Mass Following (>2K)
0.0%
New (<90 days)
9.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
59.4%
No URL
6.5%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
162,044,007
Total Potential Reach
509
Median Follower Reach
1,901
75th Percentile Reach
37.1%
>1K followers
9.1%
>10K followers
3.1%
>50K followers
1.7%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
72.5%
Creators
10,741 accounts
16.0%
Consumers
2,373 accounts
11.5%
Dormant
1,696 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
481
Verified Followers
3.25% of total
659
Protected Accounts
4.45% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,106,636 | Wrestler | Wrestling, Motivation, Self-promotion |
| @UNICEF | 9,333,263 | Charity | Mental health, conversation, stigma |
| @verified | 4,201,422 | - | - |
| @Alyssa_Milano | 3,509,423 | - | - |
| @benlandis | 2,854,529 | - | - |
| @amyklobuchar | 2,045,026 | Politician | Politics, Minnesota, Legislation |
| @6BillionPeople | 2,038,810 | - | - |
| @SiriouslySusan | 1,779,813 | Voice Actor | Voice acting, singing, speaking |
| @TheRickWilson | 1,598,026 | Political Consultant | Politics, Advertising, Writing |
| @TheAmandaGorman | 1,558,886 | Poet | Poetry, Activism, Literature |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
12,518
Followers With Bio
2,292
Followers Without Bio
84.52%
% With Bio
15.48%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,235 analyzed273,889
Combined Engagement
0
Total Likes
273,889
Total Retweets
54,778
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
100%
With @Mentions
60%
With Links
Topical Analysis:
RT @mischiefanimals: https://t.co/rhegP2auEA
RT @ninaturner: Yes, the person making food at McDonalds should be able to afford rent and groceries with their paycheck.
RT @Alan_McGuinness: My son has lived through four chancellors, three home secretaries, two prime ministers and two monarchs. He's four months old.
RT @UNICEF: 💜💜💜💜💜💜💜💙 As @bts_twt return to #UNGA, take a look back at how our joint #BTSLoveMyself campaign has helped spread kindness and hope to young people around the world. https://t.co/9kAQx6m6oa
RT @MarcusRashford: 🗣 to all MPs https://t.co/Dc4weMvTHN
Key Insights & Takeaways
He frequently shares content related to mental health and child welfare, indicating a strong focus on these areas. His use of visuals, such as photos of therapy dogs, helps to humanize his advocacy and connect with followers. He often incorporates personal and professional experiences, which adds authenticity to his tweets.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 14,427
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @BenjaminPerks reveals an well-established Twitter presence with 14,427 followers. The account demonstrates a content-creator strategy, averaging 335.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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