Bernalillo County
Official Twitter account for Bernalillo County, New Mexico. Also: @BCSONM @BernCo_EOC @BerncoFire @BernCoBernie @BernCoAssessor @BernCoClerk & @BernCoTreasurer
12,820
Followers
4,560
Following
14,376
Tweets
2.6
Avg Engagement
156
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @BernCounty's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2013-02-26
- Verification:Yes
- Location:Albuquerque, NM
Data Summary
- Tweets Analyzed:500
- Avg Likes per Tweet:1.3
- Avg Retweets per Tweet:1.3
- Followers Analyzed:12,702
Engagement Analysis
Based on 500 tweetsThe account maintains moderate engagement with an average of 14 likes and 4 retweets per tweet. Verified accounts make up a small percentage of the followers.
1.3
Avg Likes/Tweet
1.3
Avg Retweets/Tweet
662
Total Likes
636
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
1
Median Likes
0
Median Retweets
3
75th Percentile
34
Top Tweet
0.2
Engagement per 1K Followers
Normalized influence metric
Long Tail
Engagement Pattern
Mix of hits and regular posts
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
55.0%
Original
20.4%
Replies
22.8%
Retweets
1.8%
Quotes
0.0%
Threads
0.0%
With Media
63.2%
With Links
48.2%
With #Tags
40.2%
With @Mentions
25.6%
With Emojis
208
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.37
Reply/Original Ratio
0.08
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
90.6%
Weekday Posts
9.4%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 500 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 114 retweets (23% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 500 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 12,702 followersThe primary audience includes residents of Bernalillo County and local stakeholders. The account also reaches out to schools, law enforcement, and emergency services.
Good
Audience Quality
19.5%
Suspicion Index
25.2%
Low-Quality %
58
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
36.1%
Empty Bio
22.1%
<10 Tweets
10.9%
Mass Following (>2K)
0.0%
New (<90 days)
35.9%
Low Ratio (<0.1)
0.0%
New (<180 days)
69.1%
No URL
14.4%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
31,934,203
Total Potential Reach
58
Median Follower Reach
301
75th Percentile Reach
11.4%
>1K followers
1.8%
>10K followers
0.7%
>50K followers
0.5%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
56.6%
Creators
7,195 accounts
21.3%
Consumers
2,705 accounts
22.1%
Dormant
2,802 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
238
Verified Followers
1.87% of total
1,399
Protected Accounts
11.01% of total
8 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @Interior | 4,947,596 | Government Official | Conservation, Stewardship, Policy |
| @BreakingBad | 1,476,427 | TV Show | TV shows, crime, drama |
| @soledadobrien | 1,320,041 | Journalist | working, mom, journalist |
| @NOH8Campaign | 802,055 | Activism | equality, bullying, discrimination |
| @nonprofitorgs | 774,729 | Nonprofit Advocate | Nonprofits, Digital Marketing, Fundraising |
| @luxurytravel | 719,966 | Travel Blogger | luxury travel, editor, blog |
| @DarrenKavinoky | 617,756 | Attorney | Trial Attorney, Host, TV Legal Analyst |
| @JeffreyHayzlett | 517,424 | Speaker | Primetime TV, Podcasting, Business |
| @zaibatsu | 467,580 | Digital Marketer | Art, Social Media, Science |
| @TedNguyen | 443,176 | Content Creator | Community, Travel, Culture |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
8,120
Followers With Bio
4,582
Followers Without Bio
63.93%
% With Bio
36.07%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 500 analyzed139
Combined Engagement
64
Total Likes
75
Total Retweets
28
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
60%
With @Mentions
60%
With Links
Topical Analysis:
RT @NWSAlbuquerque: Extremely dangerous wind speeds are expected on Wednesday. Postpone travel if possible. These winds will be capable of…
Bernalillo County is partnering with the @BerncoDa, U.S. Attorney’s Office, @ABQPoliceChief, @BCSONM & @ABQschools to create a safer school environment for students and staff in APS facilities. https://t.co/X8i0uLhUiZ #GunFreeZones #SafeSchools https://t.co/PaXy84T4Kc
RT @BCSONM: ⚠️ 𝗘𝗻𝗱𝗮𝗻𝗴𝗲𝗿𝗲𝗱 𝗠𝗶𝘀𝘀𝗶𝗻𝗴 𝗣𝗲𝗿𝘀𝗼𝗻 𝗔𝗹𝗲𝗿𝘁: 𝗗𝗼𝗺𝗶𝗻𝗶𝗰 𝗖𝗿𝗲𝘀𝗽𝗶𝗻 ⚠️ 𝑃𝑙𝑒𝑎𝑠𝑒 𝑠ℎ𝑎𝑟𝑒! The Bernalillo County Sheriff’s Office requests the publ…
❄️ 𝐖𝐄𝐀𝐓𝐇𝐄𝐑 𝐔𝐏𝐃𝐀𝐓𝐄 ❄️ We're expecting a storm coming in today! Our crews are keeping an eye out and expect the snow to come later around midnight tonight. We will have crews out at 4 a.m. to check roads and address plowing and salting. https://t.co/POOTSLar1v
Bernalillo County Animal Care Services is hosting its first FREE drive-thru vaccine and microchip event on Wednesday, March 8 from 10 a.m. – 1 p.m. https://t.co/vkP10k7dEG
Key Insights & Takeaways
The account frequently collaborates with local agencies and departments to promote public safety and community initiatives. It shares timely updates on weather, events, and services to keep the audience informed. The use of multiple handles suggests a coordinated effort to cover different aspects of county operations.
Strengths
- + Established follower base of 12,820
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @BernCounty reveals an growing Twitter presence with 12,820 followers. The account demonstrates a content-creator strategy, averaging 2.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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