Blake Mycoskie

Blake Mycoskie

@BlakeMycoskie

Founder of @TOMS + Co-Founder of @GetMadefor. For speaking inquiries, please email: [email protected]

Jackson, Wyoming https://getmadefor.com/ Joined 2009-04-03 Date of Analysis: Dec 16, 2025

61,435

Followers

532

Following

1,257

Tweets

34.7

Avg Engagement

1,517

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @BlakeMycoskie's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2009-04-03
  • Verification:No
  • Location:Jackson, Wyoming

Data Summary

  • Tweets Analyzed:1,257
  • Avg Likes per Tweet:17.1
  • Avg Retweets per Tweet:17.6
  • Followers Analyzed:10,993

Engagement Analysis

Based on 1,257 tweets

His tweets receive a high number of likes and retweets, indicating strong audience interaction. He frequently collaborates with influencers and media outlets to amplify his messages.

17.1

Avg Likes/Tweet

17.6

Avg Retweets/Tweet

21,468

Total Likes

22,134

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

3

Median Likes

1

Median Retweets

19

75th Percentile

5,209

Top Tweet

0.56

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

76.4%

Original

13.0%

Replies

8.0%

Retweets

2.6%

Quotes

0.0%

Threads

2.9%

With Media

71.8%

With Links

37.1%

With #Tags

45.1%

With @Mentions

4.7%

With Emojis

117

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.17

Reply/Original Ratio

0.33

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

79.9%

Weekday Posts

20.1%

Weekend Posts

Top Hashtags

#endgunviolencetogether (36) #sharktank (29) #startsomethingthatmatters (27) #withoutshoes (24) #toms (18) #getitdone (15) #mondaymotivation (11) #tomsmarketplace (11) #getmadefor (10) #tomsshoes (8)

Most Mentioned

@toms (171) @blakemycoskie (57) @abcsharktank (36) @getmadefor (23) @tomsshoes (22) @office (18) @charitywater (12) @fastcompany (10) @jimmyfallon (6) @good (6)

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Content Strategy Analysis

Based on 1,257 tweets

Content Type Distribution

Content Breakdown

Original Tweets 960 (76%)
Replies 163 (13%)
Retweets 101 (8%)
Quote Tweets 33 (3%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 101 retweets (8% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 1,257 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,993 followers

His audience includes socially conscious consumers, investors, and advocates for causes like gun violence prevention. They are likely interested in innovation and corporate social responsibility.

Good

Audience Quality

19.0%

Suspicion Index

17.8%

Low-Quality %

140

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

28.6%

Empty Bio

11.1%

<10 Tweets

24.4%

Mass Following (>2K)

0.0%

New (<90 days)

34.6%

Low Ratio (<0.1)

0.0%

New (<180 days)

69.7%

No URL

6.9%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

104,999,129

Total Potential Reach

140

Median Follower Reach

506

75th Percentile Reach

15.5%

>1K followers

2.8%

>10K followers

1.0%

>50K followers

0.6%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

73.7%

Creators

8,101 accounts

15.2%

Consumers

1,670 accounts

11.1%

Dormant

1,222 accounts

245

Verified Followers

2.23% of total

16.6%

Professional Bios

founder, dev, analyst, etc.

0.17

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (184) Los Angeles, CA (165) New York, NY (88) Chicago, IL (81) California, USA (69) London, England (59) San Francisco, CA (58) Seattle, WA (57) New York, USA (53) Los Angeles (50)

247

Verified Followers

2.25% of total

1,329

Protected Accounts

12.08% of total

10 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@jimmyfallon 50,441,775 Comedian Comedy, TV, Music
@JohnCena 14,074,957 Wrestler Wrestling, Motivation, Self-promotion
@FallonTonight 4,479,935 - -
@BrentRivera 2,017,283 Influencer YouTube, Snapchat, Instagram
@KameronBennett 1,808,551 DJ Music, DJing, Booking
@sacca 1,624,399 Investor family, Shark Tank, sustainability
@callmeX 1,299,507 - -
@davidhogg111 1,237,115 Activist politics, activism, advocacy
@ZachBoychuk 825,653 Hockey Player Hockey, Meme/NFT Trading, Ethereum
@NOH8Campaign 799,194 Activism equality, bullying, discrimination

Top Keywords in Follower Bios

mom (472) love (399) life (365) lover (321) world (260) wife (255) founder (253) business (235) husband (213) proud (203)

Top Hashtags in Follower Bios

#resist (78) #blm (53) #blacklivesmatter (38) #bitcoin (26) #bluewave (17) #voteblue (17) #resistance (16) #theresistance (15) #1 (14) #sustainability (14)

7,851

Followers With Bio

3,148

Followers Without Bio

71.38%

% With Bio

28.62%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 1,257 analyzed

18,734

Combined Engagement

6,619

Total Likes

12,115

Total Retweets

3,747

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

60%

With Hashtags

80%

With @Mentions

80%

With Links

Topical Analysis:

Social Impact Advocacy Innovation Corporate Responsibility Media Engagement
Blake Mycoskie
@BlakeMycoskie

I’m so excited to share that we’ve already sent over 285,000 postcards to representatives, asking them to take action and help end gun violence. Thank you to everyone who has supported this important campaign – let’s keep going! #EndGunViolenceTogether https://t.co/TIVQ4njg8U

2018-11-21
Retweets: 1,046 Likes: 4,163 Engagement: 5,209
Blake Mycoskie
@BlakeMycoskie

RT @TOMS: Let’s #endgunviolencetogether - go to https://t.co/GGhOhKlrVN to send your representative a postcard demanding they take action on what more than 90% of Americans agree on: universal background checks. https://t.co/x13rA3ABhH

2018-11-20
Retweets: 4,659 Likes: 0 Engagement: 4,659
Blake Mycoskie
@BlakeMycoskie

RT @TheEllenShow: It’s almost impossible to understand the size and destruction of the fires in Australia. Here are three organizations I’ve already donated to. I hope you’ll donate, too. @NSWRFS @RedCrossAU @WIRES_NSW

2020-01-05
Retweets: 3,835 Likes: 0 Engagement: 3,835
Blake Mycoskie
@BlakeMycoskie

Thank you @jimmyfallon for taking action to #endgunviolencetogether and sending the first postcard through https://t.co/DPwpnZaTqY https://t.co/jsPIKa5NLm

2018-11-20
Retweets: 519 Likes: 2,456 Engagement: 2,975
Blake Mycoskie
@BlakeMycoskie

RT @TheEllenShow: Australia is in an emergency like nothing anyone on earth has seen before. Please help. Donate if you can. The loss of homes, and the lives of people and animals is catastrophic. https://t.co/vn6Qky3BbX https://t.co/MeOZJDIsRX

2020-01-07
Retweets: 2,056 Likes: 0 Engagement: 2,056

Key Insights & Takeaways

He uses storytelling and personal involvement to drive engagement and awareness. He leverages media and public platforms to scale his advocacy efforts. His focus on measurable impact, such as sending postcards, highlights his commitment to tangible change.

Strengths

  • + Established follower base of 61,435
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @BlakeMycoskie reveals an growing Twitter presence with 61,435 followers. The account demonstrates a content-creator strategy, averaging 34.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025