Brasil Econômico
Twitter oficial do Brasil Econômico, a editoria de Economia do Portal @iG.
165,178
Followers
434
Following
93,417
Tweets
2.5
Avg Engagement
914
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @br_economico's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-10-09
- Verification:No
- Location:São Paulo, Brasil
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:2.1
- Avg Retweets per Tweet:0.4
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsOn average, tweets receive around 56 likes and 15 retweets, indicating moderate engagement. The account's verified status may contribute to its credibility and reach.
2.1
Avg Likes/Tweet
0.4
Avg Retweets/Tweet
6,808
Total Likes
1,353
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
1
Median Likes
0
Median Retweets
3
75th Percentile
139
Top Tweet
0.02
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
100.0%
Original
0.0%
Replies
0.0%
Retweets
0.0%
Quotes
0.0%
Threads
0.0%
With Media
100.0%
With Links
0.0%
With #Tags
0.0%
With @Mentions
0.0%
With Emojis
90
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.0
Reply/Original Ratio
0
Quote/RT Ratio
Posting Rhythm
Consistent
Regular posting cadence
94.9%
Weekday Posts
5.1%
Weekend Posts
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience is likely interested in economic news, policy analysis, and data trends in Brazil. They are likely professionals, students, and investors.
Average
Audience Quality
33.1%
Suspicion Index
43.4%
Low-Quality %
7
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
50.8%
Empty Bio
53.4%
<10 Tweets
3.8%
Mass Following (>2K)
0.0%
New (<90 days)
66.6%
Low Ratio (<0.1)
0.0%
New (<180 days)
93.1%
No URL
36.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
9,573,327
Total Potential Reach
7
Median Follower Reach
34
75th Percentile Reach
1.5%
>1K followers
0.2%
>10K followers
0.0%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
21.2%
Creators
10,594 accounts
25.4%
Consumers
12,717 accounts
53.4%
Dormant
26,689 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
96
Verified Followers
0.1% of total
9,400
Protected Accounts
9.31% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @MarceloFreixo | 1,976,292 | Politician | Family, Education, Politics |
| @Bugatti | 941,849 | Luxury cars | Luxury cars, Performance, Exclusivity |
| @xanddyharmonia | 488,593 | Singer | Music, Brazil, Entertainment |
| @evleaks | 451,319 | Tech Blogger | Phones, Politics, Design |
| @sebrae | 442,528 | Business Support | Empreendedorismo, Microempresas, Pequenas Empresas |
| @IvanValente | 438,160 | Professor | Democracia, Igualdade, Ativismo |
| @paulomathias | 321,440 | Broadcaster | Family, Entrepreneurship, Media |
| @claudioedantas | 313,745 | - | - |
| @costa_rui | 242,877 | Governador | running, family, economics |
| @amandaramalhos | 178,543 | Comunicadora | Comunicação, Podcasts, Música |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
49,138
Followers With Bio
51,860
Followers Without Bio
48.65%
% With Bio
51.35%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed447
Combined Engagement
362
Total Likes
85
Total Retweets
89
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
0%
With @Mentions
100%
With Links
Topical Analysis:
PT pressiona Lula por Fernando Haddad no Ministério da Fazenda → https://t.co/zI2QH2vDSR
Ministério da Economia comemora presidência de brasileiro no BID → https://t.co/gSO00ZPSqF
Equipe de Guedes estuda acabar com dedução de saúde e educação no IRPF → https://t.co/FtSoxTK8ci
Desemprego cai para 8,9% em agosto, aponta Pnad → https://t.co/WbCbE2P6qA
Lula elogia Campos Neto e diz aceitar autonomia do Banco Central → https://t.co/l3CMLH5OSV
Key Insights & Takeaways
The account frequently covers economic policy and political appointments, such as the pressure on Lula for Haddad in the Ministry of Finance. It highlights significant economic data, like the drop in unemployment to 8.9% in August. The content often links to news articles, suggesting a focus on in-depth reporting and analysis.
Strengths
- + Established follower base of 165,178
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @br_economico reveals an growing Twitter presence with 165,178 followers. The account demonstrates a content-creator strategy, averaging 2.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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