Breaking Bad

Breaking Bad

@BreakingBad

The official handle for #BreakingBad and #ElCamino: A Breaking Bad Movie.

Albuquerque, New Mexico Joined 2009-03-19 Date of Analysis: Dec 16, 2025

1,466,859

Followers

4,241

Following

5,571

Tweets

1,616.4

Avg Engagement

3,856

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @BreakingBad's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mega Influencer (1M+)
  • Account Age:2009-03-19
  • Verification:No
  • Location:Albuquerque, New Mexico

Data Summary

  • Tweets Analyzed:3,169
  • Avg Likes per Tweet:1,214.6
  • Avg Retweets per Tweet:401.9
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,169 tweets

The account consistently receives a high number of likes and retweets, indicating strong audience interaction and interest in its content. The engagement rates reflect the show's lasting cultural impact and fan loyalty.

1,214.6

Avg Likes/Tweet

401.9

Avg Retweets/Tweet

3,848,909

Total Likes

1,273,557

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

101

Median Likes

66

Median Retweets

772

75th Percentile

391,508

Top Tweet

1.1

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

56.5%

Original

14.6%

Replies

22.9%

Retweets

5.9%

Quotes

0.0%

Threads

1.6%

With Media

68.4%

With Links

61.7%

With #Tags

58.1%

With @Mentions

6.5%

With Emojis

95

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.26

Reply/Original Ratio

0.26

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

79.5%

Weekday Posts

20.5%

Weekend Posts

Top Hashtags

#breakingbad (1136) #bettercallsaul (198) #bingecompanion (120) #brba10 (84) #goodbyebreakingbad (75) #breakingbadmarathon (59) #breakingbadbinge (59) #badisback (52) #tbt (50) #bbaddict (36)

Most Mentioned

@breakingbad_amc (308) @bettercallsaul (261) @aaronpaul_8 (127) @bryancranston (119) @amc_tv (103) @breakingbad (56) @sundancetv (56) @deanjnorris (46) @mrbobodenkirk (33) @rjmitte (32)

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Content Strategy Analysis

Based on 3,169 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,790 (56%)
Replies 464 (15%)
Retweets 727 (23%)
Quote Tweets 188 (6%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 727 retweets (23% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,169 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience consists of dedicated fans of Breaking Bad and El Camino, who are likely to be aged 18-45 and interested in crime, drama, and serialized storytelling. The audience is highly engaged and active on social media.

Average

Audience Quality

23.9%

Suspicion Index

27.9%

Low-Quality %

15

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

37.7%

Empty Bio

26.8%

<10 Tweets

4.3%

Mass Following (>2K)

0.0%

New (<90 days)

61.1%

Low Ratio (<0.1)

0.0%

New (<180 days)

87.7%

No URL

18.1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

12,753,066

Total Potential Reach

15

Median Follower Reach

65

75th Percentile Reach

2.4%

>1K followers

0.2%

>10K followers

0.0%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

51.1%

Creators

25,574 accounts

22.0%

Consumers

11,021 accounts

26.8%

Dormant

13,405 accounts

213

Verified Followers

0.43% of total

3.1%

Professional Bios

founder, dev, analyst, etc.

0.07

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (244) she/her (116) United Kingdom (102) England, United Kingdom (99) Nairobi, Kenya (95) India (94) Albuquerque, NM (85) California, USA (85) London, England (79) he/him (78)

352

Verified Followers

0.35% of total

11,969

Protected Accounts

11.85% of total

3 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@THR 3,459,970 Entertainment News Entertainment, News, Reviews
@a_reirse 1,863,897 - -
@NOH8Campaign 801,932 Activism equality, bullying, discrimination
@livewithnoregrt 495,699 Unknown introvert, rip dad, black heart
@SHITFROMFEAR 471,587 Horror Blogger Horror, Fear, Submissions
@THE_THEO_FORD 469,110 - -
@omwambaKE 427,430 - -
@zammit_marc 387,989 Filmmaker Film, Acting, Producing
@alibicim 268,090 TV Host Comedy, Late Night, Entertainment
@Huevanator 250,773 Comedian Gaming, Comedy, Memes

Top Keywords in Follower Bios

love (1,739) hehim (1,412) account (1,151) twitter (1,072) artist (979) life (956) games (842) art (830) music (823) enthusiast (803)

Top Hashtags in Follower Bios

#1 (297) #bitcoin (51) #blm (40) #breakingbad (34) #blacklivesmatter (34) #dubnation (31) #lakeshow (30) #ynwa (25) #mufc (23) #freepalestine (22)

64,311

Followers With Bio

36,688

Followers Without Bio

63.67%

% With Bio

36.33%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,169 analyzed

1,314,160

Combined Engagement

1,191,435

Total Likes

122,725

Total Retweets

262,832

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

0%

With @Mentions

60%

With Links

Topical Analysis:

Crime Drama Humor Nostalgia Serialized Storytelling Fan Engagement

Key Insights & Takeaways

The account uses humor and iconic phrases to connect with fans and maintain a relatable tone. It highlights key moments and themes from the show to keep the audience engaged and informed. The use of verified status and official branding helps build trust and credibility with followers.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 1,466,859
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @BreakingBad reveals an exceptionally influential Twitter presence with 1,466,859 followers. The account demonstrates a content-creator strategy, averaging 1,616.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025