Sarah Brewer

Sarah Brewer

@BrewerVASocial

SocialMedia Management services | #SocialMedia | #Marketing | #futureofwork | #coaching | #smm | #Influencer | LinkedIn - http://au.linkedin.com/in/breweradmin

Melbourne, Australia https://www.breweradmin.com.au/ Joined 2009-05-24 Date of Analysis: Dec 16, 2025

115,274

Followers

54,497

Following

21,336

Tweets

28.5

Avg Engagement

1,966

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @BrewerVASocial's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-05-24
  • Verification:No
  • Location:Melbourne, Australia

Data Summary

  • Tweets Analyzed:3,197
  • Avg Likes per Tweet:2.5
  • Avg Retweets per Tweet:26.0
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,197 tweets

The account has an average of 84 likes and 16 retweets per tweet, showing moderate engagement. Their content is well-received, particularly when it includes actionable tips and motivational messages.

2.5

Avg Likes/Tweet

26.0

Avg Retweets/Tweet

7,949

Total Likes

83,280

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

2

Median Likes

1

Median Retweets

5

75th Percentile

12,659

Top Tweet

0.25

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

86.3%

Original

2.4%

Replies

11.3%

Retweets

0.1%

Quotes

0.0%

Threads

1.3%

With Media

82.3%

With Links

83.2%

With #Tags

18.9%

With @Mentions

1.1%

With Emojis

122

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.03

Reply/Original Ratio

0.01

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

81.2%

Weekday Posts

18.8%

Weekend Posts

Top Hashtags

#smm (891) #socialmedia (704) #marketing (332) #business (145) #instagram (102) #virtual (92) #va (77) #tech (73) #virtualassistant (69) #manage (66)

Most Mentioned

@jeremyscrivens (103) @brewervasocial (80) @linkedin (58) @youtube (49) @markamcauliffe (48) @admeddy (21) @mysocialbrew (20) @clubbie (20) @brilliantfit (20) @wiserr_co (18)

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Content Strategy Analysis

Based on 3,197 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,758 (86%)
Replies 76 (2%)
Retweets 361 (11%)
Quote Tweets 2 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 361 retweets (11% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,197 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The audience appears to be interested in social media marketing, business coaching, and digital trends. They are likely professionals or entrepreneurs looking for guidance on social media strategies and personal development.

Good

Audience Quality

16.8%

Suspicion Index

5.4%

Low-Quality %

777

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

7.5%

Empty Bio

6.8%

<10 Tweets

48.2%

Mass Following (>2K)

0.0%

New (<90 days)

11.3%

Low Ratio (<0.1)

0.0%

New (<180 days)

45.7%

No URL

3.3%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

91,846,888

Total Potential Reach

777

Median Follower Reach

2,615

75th Percentile Reach

44.8%

>1K followers

10.3%

>10K followers

2.7%

>50K followers

1.5%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

81.7%

Creators

8,172 accounts

11.5%

Consumers

1,150 accounts

6.8%

Dormant

678 accounts

346

Verified Followers

3.46% of total

27.6%

Professional Bios

founder, dev, analyst, etc.

0.48

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (168) Australia (123) London, England (114) United Kingdom (96) Melbourne, Victoria (72) India (71) Sydney, New South Wales (71) London (67) Dhaka, Bangladesh (55) Bangladesh (52)

346

Verified Followers

3.46% of total

469

Protected Accounts

4.69% of total

8 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,093,633 Wrestler Wrestling, Motivation, Self-promotion
@emartineeez 1,550,159 Influencer Motivation, Possibilities, Inspiration
@AlaattinCAGIL 1,394,551 Social Media Specialist Social Media, Media Consulting, Author
@adage 989,585 Advertising advertising, marketing, innovation
@rosemcgowan 982,029 Director art, reading, truth
@EdKrassen 970,447 Journalist Politics, Journalism, Author
@abdibaktur 961,050 Social Media Manager Digital Media, Communication, Social Media
@tim_fargo 630,333 CEO motivational quotes, twitter tips, social media
@1yl 620,396 Social Media Manager Twitter, Support, Expert
@y_laresv 605,036 Computer Scientist WORD, POETRY, SOCCER

Top Keywords in Follower Bios

marketing (720) digital (581) business (567) social (436) love (409) author (393) media (383) life (338) views (295) tech (253)

Top Hashtags in Follower Bios

#ai (145) #digitalmarketing (110) #marketing (110) #socialmedia (98) #seo (94) #hr (69) #leadership (68) #tech (67) #iot (63) #business (62)

9,252

Followers With Bio

748

Followers Without Bio

92.52%

% With Bio

7.48%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,197 analyzed

45,872

Combined Engagement

0

Total Likes

45,872

Total Retweets

9,174

Avg per Tweet

Key Metrics for Viral Tweets

40%

With Media

40%

With Hashtags

100%

With @Mentions

60%

With Links

Topical Analysis:

Social Media Marketing Coaching Motivation Anti-Bullying Business Trends
Sarah Brewer
@BrewerVASocial

RT @SophiaFloersch: Just wanted to let everybody know that I am fine but will be going into Surgery tomorow morning. Thanks to the @fia and @hwaag_official @MercedesAMGF1 who are taking great care of me. Thanks to everybody for the Supporting messages. Update soon.

2018-11-19
Retweets: 12,659 Likes: 0 Engagement: 12,659
Sarah Brewer
@BrewerVASocial

RT @miss_amandamae: Don’t have a bookmark? Try using a taco. (Actual photo of an actual book found in the book drop at my library in Indiana a few years back) https://t.co/yU9jrKoFkF

2019-09-15
Retweets: 11,037 Likes: 0 Engagement: 11,037
Sarah Brewer
@BrewerVASocial

RT @GretaThunberg: It’s early morning in the Pacific. Soon the sun will rise on September 20th 2019. Good luck Australia, The Philippines, Japan and all the Pacific islands. You go first! Now lead the way! #fridaysforfuture #climatestrike #schoolstrike4climate (NZ + many others g

2019-09-20
Retweets: 8,703 Likes: 0 Engagement: 8,703
Sarah Brewer
@BrewerVASocial

RT @RoyalFamily: The Duke and Duchess of Sussex were photographed earlier today with their newborn son at Windsor Castle. The baby has been named Archie Harrison Mountbatten-Windsor. https://t.co/WtDH6oD3kn

2019-05-08
Retweets: 8,568 Likes: 0 Engagement: 8,568
Sarah Brewer
@BrewerVASocial

RT @thronesfacts: All hail Bran the Broken, First of His Name, King of the Andals and the First Men, Lord of the Six Kingdoms, and Protector of the Realm #GameofThrones #GOTFinale https://t.co/mjsK8b8CO0

2019-05-20
Retweets: 4,905 Likes: 0 Engagement: 4,905

Key Insights & Takeaways

The account frequently shares marketing and social media tips, which likely attract their target audience. They engage with social issues like bullying, which helps build a positive brand image. Motivational quotes and positive affirmations are used to encourage followers and create a supportive community.

Strengths

  • + Established follower base of 115,274
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @BrewerVASocial reveals an growing Twitter presence with 115,274 followers. The account demonstrates a content-creator strategy, averaging 28.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025