broadway.com

broadway.com

@broadwaycom

Broadway! Joined 2009-03-20 Date of Analysis: Dec 16, 2025

331,902

Followers

480

Following

82,497

Tweets

65.8

Avg Engagement

2,370

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @broadwaycom's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-03-20
  • Verification:No
  • Location:Broadway!

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:59.2
  • Avg Retweets per Tweet:6.6
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account has a high average number of likes and retweets, showing strong audience interaction. The engagement is consistent across tweets, indicating a loyal and active following.

59.2

Avg Likes/Tweet

6.6

Avg Retweets/Tweet

192,552

Total Likes

21,343

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

31

Median Likes

3

Median Retweets

65

75th Percentile

3,531

Top Tweet

0.2

Engagement per 1K Followers

Normalized influence metric

Long Tail

Engagement Pattern

Mix of hits and regular posts

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

97.9%

Original

0.0%

Replies

0.2%

Retweets

1.8%

Quotes

0.0%

Threads

4.9%

With Media

98.9%

With Links

5.0%

With #Tags

71.4%

With @Mentions

1.8%

With Emojis

159

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.0

Reply/Original Ratio

8.57

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

76.9%

Weekday Posts

23.1%

Weekend Posts

Top Hashtags

#tonyawards (111) #broadwayisopen (27) #broadwaysback (12) #broadwayisback (6) #annielive (2) #broadway (2) #veteransday (1) #d23expo (1) #tonyawards2022 (1) #1 (1)

Most Mentioned

@thebwayshowtv (387) @broadwaycom (102) @chicagomusical (95) @moulinrougebway (77) @wicked_musical (64) @sixbroadway (64) @funnygirlbwy (58) @musicmanbway (58) @mjthemusical (51) @companybway (49)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 3,182 (98%)
Replies 1 (0%)
Retweets 7 (0%)
Quote Tweets 60 (2%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 7 retweets (0% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The audience is likely theater enthusiasts, Broadway fans, and individuals interested in musicals and entertainment news. They are engaged and regularly interact with the content shared.

Average

Audience Quality

27.2%

Suspicion Index

31.1%

Low-Quality %

14

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

36.3%

Empty Bio

36.1%

<10 Tweets

9.5%

Mass Following (>2K)

0.0%

New (<90 days)

60.1%

Low Ratio (<0.1)

0.0%

New (<180 days)

85.4%

No URL

25.9%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

53,095,380

Total Potential Reach

14

Median Follower Reach

90

75th Percentile Reach

4.1%

>1K followers

0.5%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

43.0%

Creators

21,516 accounts

20.8%

Consumers

10,412 accounts

36.1%

Dormant

18,072 accounts

366

Verified Followers

0.73% of total

7.9%

Professional Bios

founder, dev, analyst, etc.

0.07

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

New York, NY (412) United States (362) Los Angeles, CA (251) New York, USA (247) London, England (214) she/her (207) Chicago, IL (146) California, USA (143) Manhattan, NY (127) Brooklyn, NY (124)

678

Verified Followers

0.68% of total

14,281

Protected Accounts

14.28% of total

6 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,103,432 Wrestler Wrestling, Motivation, Self-promotion
@GreatestQuotes 4,234,788 Inspirational Speaker Challenge, Motivate, Inspire
@IanMcKellen 4,027,213 Actor acting, activism, theater
@JordinSparks 3,509,925 Singer Music, Songwriting, Performing
@fahadmustafa26 2,653,399 Actor Entertainment, Acting, Hosting
@MLBNetwork 2,200,623 Sports Media Baseball, Social Media, Giveaways
@SabrinaAnnLynn 1,743,843 Singer Music, Acting, Fashion
@Maraisa 1,565,253 Singer Sertaneja, Fitness, Random
@mmpadellan 1,223,650 Political Commentator #BlueWave2022, #Feminist, #TheResistance
@juliannehough 1,089,455 Dancer/Actress Dance, Fitness, Empowerment

Top Keywords in Follower Bios

sheher (4,770) love (4,406) theatre (3,225) life (2,522) music (2,493) lover (2,457) mom (2,198) musical (1,757) writer (1,617) actor (1,553)

Top Hashtags in Follower Bios

#blacklivesmatter (289) #blm (280) #1 (119) #resist (100) #writer (48) #voteblue (47) #actor (47) #lgbtq (46) #music (44) #broadway (41)

66,948

Followers With Bio

33,052

Followers Without Bio

66.95%

% With Bio

33.05%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

10,396

Combined Engagement

9,132

Total Likes

1,264

Total Retweets

2,079

Avg per Tweet

Key Metrics for Viral Tweets

20%

With Media

0%

With Hashtags

60%

With @Mentions

100%

With Links

Topical Analysis:

Broadway Musical Theater Entertainment News Celebrity Updates Theater Events

Key Insights & Takeaways

The account is primarily focused on Broadway news and updates. It leverages trending topics and major events to maintain relevance. It often includes links to official sources or ticket information.

Strengths

  • + Established follower base of 331,902
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @broadwaycom reveals an growing Twitter presence with 331,902 followers. The account demonstrates a content-creator strategy, averaging 65.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025