Brooke Hammerling
I work with innovative founders of innovative companies. Founder of https://www.thenewnewthing.co/ and writer of https://medium.com/popculturemondays?source=linkShare-e68bbbefb407-1658520565&_branch_match_id=link-1079120339679764289 NYC & LA 🌃🌴
42,871
Followers
1,905
Following
39,149
Tweets
1,502
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @brooke's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2007-08-06
- Verification:No
- Location:ÜT: 40.724713,-73.997416
Data Summary
- Followers Analyzed:42,756
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Audience Demographics
Based on 42,756 followersHer audience likely includes entrepreneurs, startup founders, and innovation enthusiasts. The focus on NYC and LA suggests her audience is concentrated in major tech and business hubs.
Good
Audience Quality
18.8%
Suspicion Index
17.5%
Low-Quality %
219
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
26.2%
Empty Bio
14.6%
<10 Tweets
26.4%
Mass Following (>2K)
0.0%
New (<90 days)
28.3%
Low Ratio (<0.1)
0.0%
New (<180 days)
59.4%
No URL
8.7%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
614,510,571
Total Potential Reach
219
Median Follower Reach
829
75th Percentile Reach
22.3%
>1K followers
5.3%
>10K followers
1.6%
>50K followers
0.9%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
69.2%
Creators
29,592 accounts
16.2%
Consumers
6,931 accounts
14.6%
Dormant
6,233 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
1,502
Verified Followers
3.51% of total
4,045
Protected Accounts
9.46% of total
11 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @BarackObama | 131,961,231 | Politician | Family, Leadership, Citizenship |
| @EllenDeGeneres | 75,128,243 | - | - |
| @jimmyfallon | 50,242,183 | Comedian | Comedy, TV, Music |
| @JohnCena | 14,178,703 | Wrestler | Wrestling, Motivation, Self-promotion |
| @chrissyteigen | 12,673,152 | - | - |
| @enews | 11,876,483 | Entertainment News | Entertainment, Celebrities, Pop culture |
| @Starbucks | 10,925,224 | Barista | Coffee, Friday, Café |
| @mcuban | 8,825,169 | Entrepreneur | NFTs, Entrepreneurship, Investing |
| @hootsuite | 7,233,879 | Social Media Manager | Social media, news, tips |
| @danawhite | 6,306,087 | MMA Promoter | UFC, Vegas, ESPN |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
31,535
Followers With Bio
11,221
Followers Without Bio
73.76%
% With Bio
26.24%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Key Insights & Takeaways
Low engagement may suggest her content isn't resonating with her followers or the broader audience. Her verified status is relatively low, which could mean she hasn't fully leveraged Twitter's verification benefits. She may need to focus on increasing interaction through more engaging content or strategic outreach.
Strengths
- + Established follower base of 42,871
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @brooke reveals an growing Twitter presence with 42,871 followers. The account demonstrates a content-creator strategy, averaging engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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