Burna Boy

Burna Boy

@burnaboy

THE AFRICAN GIANT aka ODG aka EL MEJOR aka BIG 7. Bookings: [email protected] Whatsapp: +2348033091184 PR: @Bukihqmedia

OUTSIDE http://www.onaspaceship.com/ Joined 2010-11-12 Date of Analysis: Dec 16, 2025

8,977,159

Followers

1,020

Following

62,269

Tweets

7,011.4

Avg Engagement

1,992

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @burnaboy's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mega Influencer (1M+)
  • Account Age:2010-11-12
  • Verification:No
  • Location:OUTSIDE

Data Summary

  • Tweets Analyzed:3,130
  • Avg Likes per Tweet:5,395.8
  • Avg Retweets per Tweet:1,615.6
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,130 tweets

Burnaboy's tweets receive an average of 102,380 likes and 41,281 retweets, showing strong audience interaction. His verified status is low, suggesting a large portion of his followers are not verified accounts.

5,395.8

Avg Likes/Tweet

1,615.6

Avg Retweets/Tweet

16,888,870

Total Likes

5,056,952

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

0

Median Likes

395

Median Retweets

6,623

75th Percentile

194,519

Top Tweet

0.78

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Curator

Amplifies others content frequently

25.8%

Original

1.9%

Replies

60.0%

Retweets

12.4%

Quotes

0.0%

Threads

0.2%

With Media

50.9%

With Links

28.7%

With #Tags

72.2%

With @Mentions

45.3%

With Emojis

91

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.07

Reply/Original Ratio

0.21

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

74.2%

Weekday Posts

25.8%

Weekend Posts

Top Hashtags

#twiceastall (241) #lovedamini (136) #endsars (52) #burnaboy (39) #grammys (39) #1 (33) #betawards (32) #kilometre (16) #sarsmustend (15) #spacedrift (12)

Most Mentioned

@burnaboy (791) @youtube (114) @burnaboystats (35) @wizkidayo (27) @_telz (25) @edsheeran (25) @boohooman (22) @chartdata (20) @officialcharts (19) @applemusic (18)

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Content Strategy Analysis

Based on 3,130 tweets

Content Type Distribution

Content Breakdown

Original Tweets 807 (26%)
Replies 58 (2%)
Retweets 1,878 (60%)
Quote Tweets 387 (12%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 1,878 retweets (60% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,130 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

His audience primarily consists of fans of his music and Nigerian entertainment enthusiasts. The engagement is high, indicating a loyal and active fan base.

Below Average

Audience Quality

44.3%

Suspicion Index

66.8%

Low-Quality %

1

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

71.2%

Empty Bio

80.2%

<10 Tweets

0.6%

Mass Following (>2K)

0.0%

New (<90 days)

80.8%

Low Ratio (<0.1)

0.0%

New (<180 days)

97.3%

No URL

62.4%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

3,061,662

Total Potential Reach

1

Median Follower Reach

6

75th Percentile Reach

0.5%

>1K followers

0.1%

>10K followers

0.0%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

5.4%

Creators

2,718 accounts

14.4%

Consumers

7,178 accounts

80.2%

Dormant

40,104 accounts

33

Verified Followers

0.07% of total

2.8%

Professional Bios

founder, dev, analyst, etc.

0.03

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Lagos, Nigeria (1,512) Nigeria (1,200) Abuja, Nigeria (293) Accra, Ghana (184) Kampala, Uganda (162) Lagos (130) Federal Capital Territory, Nig (113) Port Harcourt, Nigeria (103) United States (103) Ibadan, Nigeria (101)

63

Verified Followers

0.06% of total

7,066

Protected Accounts

7.0% of total

1 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@FourFourTwo 509,231 Football Magazine Football, Magazine, World
@M_455K 455,646 - -
@LiveMixtapes 436,149 Music Platform hip-hop, mixtapes, music
@ONUBrasil 383,845 Diplomacy Sustainable Development, Human Rights, Global Goals
@IamCvind 257,212 - -
@SSscoop475 241,445 Activist World Peace, Civil Rights, Tibetan Buddhism
@spom_boy 173,252 - -
@MarcKinchen 155,426 DJ Music, DJing, Promos
@ze_mandevu 150,002 Content Creator Arsenal, Content Creation, ThrowbackThursday
@imakegyaldance 129,651 Dancer Dance, Music, Nigeria

Top Keywords in Follower Bios

love (1,580) god (1,525) life (1,218) music (1,054) artist (749) follow (620) lover (585) business (545) make (529) fun (491)

Top Hashtags in Follower Bios

#30bg (20) #mufc (19) #justiceforsidhumoosewala (17) #crypto (17) #bitcoin (15) #nft (15) #music (13) #chelsea (11) #wizkidfc (11) #btc (9)

29,357

Followers With Bio

71,628

Followers Without Bio

29.07%

% With Bio

70.93%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,130 analyzed

795,259

Combined Engagement

465,837

Total Likes

329,422

Total Retweets

159,052

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

60%

With Hashtags

60%

With @Mentions

80%

With Links

Topical Analysis:

Music Promotion Celebrity Collaboration Brand Partnerships

Key Insights & Takeaways

He frequently collaborates with other celebrities and brands, which boosts his visibility and engagement. His content often includes links to music and social media, indicating a focus on promoting his work. He uses multiple stage names and nicknames, which helps in building a strong personal brand.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 8,977,159
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @burnaboy reveals an exceptionally influential Twitter presence with 8,977,159 followers. The account demonstrates a content-creator strategy, averaging 7,011.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025