CAL FIRE CZU

CAL FIRE CZU

@CALFIRECZU

CAL FIRE San Mateo - Santa Cruz Unit

Northern California https://www.fire.ca.gov/ Joined 2012-01-23 Date of Analysis: Dec 16, 2025

57,424

Followers

349

Following

8,555

Tweets

39.3

Avg Engagement

798

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @CALFIRECZU's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2012-01-23
  • Verification:Yes
  • Location:Northern California

Data Summary

  • Tweets Analyzed:3,249
  • Avg Likes per Tweet:19.5
  • Avg Retweets per Tweet:19.8
  • Followers Analyzed:9,998

Engagement Analysis

Based on 3,249 tweets

The account maintains a consistent level of engagement with an average of 652 likes and 165 retweets per tweet, suggesting a loyal and active audience. The engagement is likely driven by the relevance and timeliness of the content.

19.5

Avg Likes/Tweet

19.8

Avg Retweets/Tweet

63,233

Total Likes

64,396

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

0

Median Likes

8

Median Retweets

41

75th Percentile

1,198

Top Tweet

0.68

Engagement per 1K Followers

Normalized influence metric

Long Tail

Engagement Pattern

Mix of hits and regular posts

Posting Behavior

Content style and format preferences

Curator

Amplifies others content frequently

24.8%

Original

10.4%

Replies

57.1%

Retweets

7.7%

Quotes

0.0%

Threads

1.4%

With Media

87.4%

With Links

44.8%

With #Tags

74.0%

With @Mentions

19.0%

With Emojis

216

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.42

Reply/Original Ratio

0.13

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

77.2%

Weekday Posts

22.8%

Weekend Posts

Top Hashtags

#cawx (524) #california (92) #dixiefire (44) #joincalfire (27) #ca (26) #wildfires (23) #bayarea (22) #calfire (21) #estradafire (21) #mutualaid (20)

Most Mentioned

@cal_fire (367) @nwsbayarea (280) @sccounty (217) @sanmateoco (185) @calfirescu (102) @calfireczu (100) @smcparks (100) @chpscrz (94) @smcsheriff (89) @cal_oes (72)

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Content Strategy Analysis

Based on 3,249 tweets

Content Type Distribution

Content Breakdown

Original Tweets 806 (25%)
Replies 338 (10%)
Retweets 1,855 (57%)
Quote Tweets 250 (8%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 1,855 retweets (57% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,249 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 9,998 followers

The primary audience includes residents and visitors in San Mateo and Santa Cruz counties, as well as emergency responders and environmental enthusiasts. The content is also relevant to those interested in wildfire safety and local news.

Below Average

Audience Quality

37.5%

Suspicion Index

100.0%

Low-Quality %

13

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

100.0%

Empty Bio

100.0%

<10 Tweets

0.0%

Mass Following (>2K)

0.0%

New (<90 days)

0.0%

Low Ratio (<0.1)

0.0%

New (<180 days)

86.7%

No URL

100.0%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

8,885,643

Total Potential Reach

13

Median Follower Reach

106

75th Percentile Reach

6.0%

>1K followers

0.8%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

0.0%

Creators

0 accounts

0.0%

Consumers

0 accounts

100.0%

Dormant

9,998 accounts

0

Verified Followers

0.0% of total

0.0%

Professional Bios

founder, dev, analyst, etc.

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

San Francisco, CA (299) California, USA (277) Santa Cruz, CA (158) California (101) San Jose, CA (88) San Francisco (82) United States (77) Redwood City, CA (55) San Francisco Bay Area (54) Los Angeles, CA (52)

0

Verified Followers

0.0% of total

1,138

Protected Accounts

11.38% of total

6 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@KapilMishra_IND 1,464,841 Politician BJP, Hindu, Unity
@JimCantore 1,277,779 Meteorologist Weather, Meteorology, Nature
@KTLA 955,720 News broadcaster News, Southern California, Video
@sfchronicle 299,576 News outlet News, Bay Area, Journalism
@RepSpeier 190,988 Politician women's equality, LGBTQ rights, troops
@teedubya 188,662 Crypto/NFT Expert NFTs, Crypto, Podcasts
@BuzzFeedStorm 138,369 Meteorologist weather, climate, natural hazards
@BernardMarr 138,329 Futurist Business, Tech, Data
@travisa850 135,551 Cannabis Advocate Cannabis, GreenLove, Travel
@RichardSocher 92,075 CEO AI, NLP, Research

Top Keywords in Follower Bios

love (207) life (175) mom (151) california (111) lover (106) news (103) sheher (101) bay (99) former (92) area (88)

Top Hashtags in Follower Bios

#resist (15) #blm (15) #maga (13) #blacklivesmatter (10) #bitcoin (8) #voteblue (7) #crypto (5) #caleg (5) #music (5) #sfgiants (5)

4,611

Followers With Bio

5,389

Followers Without Bio

46.11%

% With Bio

53.89%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,249 analyzed

5,130

Combined Engagement

3,391

Total Likes

1,739

Total Retweets

1,026

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

60%

With Hashtags

60%

With @Mentions

60%

With Links

Topical Analysis:

Wildfire Safety Emergency Response Local News Public Safety Wildlife Conservation Community Engagement
CAL FIRE CZU
@CALFIRECZU

Stay on higher ground. This is a current look at Miramar Beach in Half Moon Bay. @SMHarbor #CaWx #California @sanmateoco @sccounty https://t.co/irnxkofMGi

2022-01-15
Retweets: 257 Likes: 941 Engagement: 1,198
CAL FIRE CZU
@CALFIRECZU

Wildfire tends to flush wildlife out. This bat 🦇 near #LakeAlmanor temporarily became the “I” in CAL FIRE. Fortunately, the crew says this little animal was uninjured and it flew away. #DixieFire🔥 https://t.co/Oo53SKVHqt

2021-08-27
Retweets: 171 Likes: 929 Engagement: 1,100
CAL FIRE CZU
@CALFIRECZU

RT @LACoFDPIO: It is with heavy hearts that the LACoFD confirms that a tragic shooting occurred at approximately 10:55 a.m. today at FS 81 in Agua Dulce. The Dept. is still in the process of gathering additional information &amp; are cooperating with law enf. throughout this ongo

2021-06-01
Retweets: 968 Likes: 0 Engagement: 968
CAL FIRE CZU
@CALFIRECZU

SMOLDERING TREE: This tree in Big Basin Redwoods State Park was still smoldering from the #CZULightningComplex (10 months ago), but has been extinguished. #BigBasin and the entire fire footprint is being monitored. #CaWx https://t.co/bvjQ2c1O5Z

2021-07-01
Retweets: 225 Likes: 718 Engagement: 943
CAL FIRE CZU
@CALFIRECZU

This morning, a vehicle with 2 adults and 2 minors went over cliff at Devil's Slide in @sanmateoco. Witnesses saw the accident and called 911. The car plunged hundreds of feet down the cliff and landed on the beach. All four patients were successfully rescued. Watch the video! h

2023-01-03
Retweets: 118 Likes: 803 Engagement: 921

Key Insights & Takeaways

The account frequently shares real-time updates on wildfires and public safety alerts, which likely contribute to its engagement. It includes multimedia elements like links and hashtags to increase visibility and reach. The content often highlights local incidents and wildlife interactions, which resonate with the local community.

Strengths

  • + Established follower base of 57,424
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @CALFIRECZU reveals an growing Twitter presence with 57,424 followers. The account demonstrates a content-creator strategy, averaging 39.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025