Callum Wilson
Hold The Vision. Trust The Process 💫 @NUFC @England
175,118
Followers
282
Following
21,469
Tweets
2,836.9
Avg Engagement
284
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @CallumWilson's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2015-09-16
- Verification:No
- Location:Not specified
Data Summary
- Tweets Analyzed:392
- Avg Likes per Tweet:2,685.5
- Avg Retweets per Tweet:151.5
- Followers Analyzed:50,000
Engagement Analysis
Based on 392 tweetsHis tweets receive substantial likes and retweets, indicating a high level of audience interaction and interest in his content.
2,685.5
Avg Likes/Tweet
151.5
Avg Retweets/Tweet
1,052,705
Total Likes
59,374
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
447
Median Likes
43
Median Retweets
2,951
75th Percentile
35,892
Top Tweet
16.2
Engagement per 1K Followers
Normalized influence metric
Long Tail
Engagement Pattern
Mix of hits and regular posts
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
64.0%
Original
6.1%
Replies
15.3%
Retweets
14.5%
Quotes
0.0%
Threads
0.3%
With Media
83.9%
With Links
12.8%
With #Tags
38.8%
With @Mentions
80.6%
With Emojis
98
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.1
Reply/Original Ratio
0.95
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
59.4%
Weekday Posts
40.6%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 392 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 60 retweets (15% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 392 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersHis audience primarily consists of football fans and followers interested in his career progression and personal life.
Average
Audience Quality
29.0%
Suspicion Index
36.3%
Low-Quality %
27
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
51.4%
Empty Bio
33.4%
<10 Tweets
12.3%
Mass Following (>2K)
0.0%
New (<90 days)
59.3%
Low Ratio (<0.1)
0.0%
New (<180 days)
94.1%
No URL
21.2%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
57,446,738
Total Potential Reach
27
Median Follower Reach
119
75th Percentile Reach
3.2%
>1K followers
0.4%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
40.8%
Creators
20,384 accounts
25.8%
Consumers
12,913 accounts
33.4%
Dormant
16,703 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
269
Verified Followers
0.27% of total
9,346
Protected Accounts
9.25% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,101,092 | Wrestler | Wrestling, Motivation, Self-promotion |
| @BBCSport | 10,750,024 | Sports News | Sports, News, Updates |
| @GaryLineker | 8,927,925 | Football Pundit | BBC Sport, Walkers, @goalhangerfilms |
| @antanddec | 6,830,614 | Entertainers | TV Presenters, Comedy, Entertainment |
| @BBCMOTD | 3,360,090 | Football Coverage | football, coverage, follow |
| @EPLworld | 3,182,777 | Sports journalist | English Premier League, European football, Arab football |
| @JesseLingard | 3,039,479 | Footballer | Football, Manchester United, England |
| @EnglandFootball | 2,297,380 | Football Association | grassroots, coaching, support |
| @ScottGShore | 1,431,166 | Reality TV Star | Reality TV, Techno music, MTV |
| @willne | 1,261,938 | YouTuber | YouTube, Comedy, Gaming |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
52,343
Followers With Bio
48,651
Followers Without Bio
51.83%
% With Bio
48.17%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 392 analyzed151,797
Combined Engagement
144,572
Total Likes
7,225
Total Retweets
30,359
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
60%
With @Mentions
100%
With Links
Topical Analysis:
A huge honour to be announced in the @england squad today!! Days like this just prove that no matter what obstacles you face in life, you can always bounce back and more!! 💪🏾🦁🏴 https://t.co/kB5rChuvhy
Buzzing to make my World Cup debut today! Great start from the team 🙌🏽🔥 https://t.co/jzJQqoNVid
Takeover complete 👏🏽👏🏽 Amazing news!! So happy for all you fans who’ve waited so long for this day!! What an exciting journey ahead we have 🖤🤍 https://t.co/Vjw7LtPpbR
Very excited for this next chapter of my career at such a big club! @NUFC https://t.co/WNGyy5gL5i
3 points and a debut goal 🙌🏽💫 @NUFC https://t.co/J9gP0QLN9k
Key Insights & Takeaways
His tweets often highlight major career milestones and personal achievements, which resonate well with his audience. He frequently mentions his clubs and national team, reinforcing his brand and connection with fans. The use of emojis and hashtags adds a personal touch and enhances engagement.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 175,118
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @CallumWilson reveals an exceptionally influential Twitter presence with 175,118 followers. The account demonstrates a content-creator strategy, averaging 2,836.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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