Caltrans HQ

Caltrans HQ

@CaltransHQ

Official account of the CA Dept of Transportation. Monitored during business hours. Report emergencies to 911. Road Closures: https://quickmap.dot.ca.gov/

Sacramento, CA https://dot.ca.gov/ Joined 2012-03-15 Date of Analysis: Dec 16, 2025

52,129

Followers

1,118

Following

35,176

Tweets

22.4

Avg Engagement

806

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @CaltransHQ's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2012-03-15
  • Verification:Yes
  • Location:Sacramento, CA

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:0.4
  • Avg Retweets per Tweet:22.0
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,250 tweets

The account maintains moderate engagement with an average of 56 likes and 22 retweets per tweet. It encourages public interaction through event announcements and safety reminders.

0.4

Avg Likes/Tweet

22.0

Avg Retweets/Tweet

1,329

Total Likes

71,579

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

0

Median Likes

5

Median Retweets

14

75th Percentile

24,186

Top Tweet

0.43

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Curator

Amplifies others content frequently

2.6%

Original

0.7%

Replies

96.6%

Retweets

0.2%

Quotes

0.0%

Threads

0.7%

With Media

96.8%

With Links

53.4%

With #Tags

97.8%

With @Mentions

14.7%

With Emojis

263

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.29

Reply/Original Ratio

0.0

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

88.3%

Weekday Posts

11.7%

Weekend Posts

Top Hashtags

#cleanca (309) #cawx (200) #trafficalert (97) #beworkzonealert (76) #knowbeforeyougo (70) #caltrans8 (54) #hwy1 (50) #caltrans (48) #quickmap (45) #cleanwaterca (41)

Most Mentioned

@cal_oes (475) @cagovernor (441) @caltranshq (362) @caltransdist7 (249) @caltransdist10 (222) @caltransd5 (212) @caltransd4 (190) @ca_trans_agency (158) @sdcaltrans (146) @caltransdist3 (141)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 83 (3%)
Replies 24 (1%)
Retweets 3,138 (97%)
Quote Tweets 5 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 3,138 retweets (97% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The primary audience includes residents of California, drivers, and local authorities interested in transportation updates. It also reaches out to families of Caltrans workers and the general public during memorial events.

Below Average

Audience Quality

37.5%

Suspicion Index

100.0%

Low-Quality %

22

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

100.0%

Empty Bio

100.0%

<10 Tweets

0.0%

Mass Following (>2K)

0.0%

New (<90 days)

0.0%

Low Ratio (<0.1)

0.0%

New (<180 days)

85.6%

No URL

100.0%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

22,682,821

Total Potential Reach

22

Median Follower Reach

122

75th Percentile Reach

5.9%

>1K followers

0.7%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

0.0%

Creators

0 accounts

0.0%

Consumers

0 accounts

100.0%

Dormant

10,000 accounts

0

Verified Followers

0.0% of total

0.0%

Professional Bios

founder, dev, analyst, etc.

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

California, USA (382) Los Angeles, CA (287) San Francisco, CA (212) California (118) Sacramento, CA (115) United States (106) San Diego, CA (78) Los Angeles (74) San Jose, CA (56) San Francisco (46)

0

Verified Followers

0.0% of total

1,396

Protected Accounts

13.96% of total

7 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,097,152 Wrestler Wrestling, Motivation, Self-promotion
@SacramentoKings 1,254,343 Sports Team Basketball, Social Justice, Sacramento
@KTLA 956,245 News broadcaster News, Southern California, Video
@CAL_FIRE 492,099 Firefighter Firefighting, Emergency Response, Wildfire Prevention
@wsdot 360,912 Government Transportation, Roads, Emergencies
@reviewjournal 303,010 News outlet News, Southern Nevada, Tips
@GeotechTips 242,977 Engineering Geotechnical engineering, Civil structures, Highways
@Venice311 183,784 Satirist Satire, Commentary, Animal Rescue
@RJSOCAL7602 174,268 Motivational Speaker Mindset, Preparation, PositiveEffort
@NWSBayArea 174,156 Meteorologist Weather, San Francisco, Bay Area

Top Keywords in Follower Bios

love (294) life (222) california (142) mom (138) news (120) lover (117) world (112) family (105) music (97) san (91)

Top Hashtags in Follower Bios

#blm (17) #voteblue (13) #resist (12) #maga (9) #blacklivesmatter (9) #raidernation (8) #tech (8) #1 (7) #caleg (7) #2a (6)

4,769

Followers With Bio

5,231

Followers Without Bio

47.69%

% With Bio

52.31%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

28,999

Combined Engagement

0

Total Likes

28,999

Total Retweets

5,800

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

100%

With @Mentions

60%

With Links

Topical Analysis:

Road Maintenance Emergency Response Public Safety Community Engagement Workers' Memorial Transportation Updates
Caltrans HQ
@CaltransHQ

RT @BarackObama: We are failing our children. Guns are now the leading cause of death for children in the U.S. Michelle and I mourn with the students and families of the Covenant School today. https://t.co/8X9qKKzB9d

2023-03-28
Retweets: 24,186 Likes: 0 Engagement: 24,186
Caltrans HQ
@CaltransHQ

RT @WhiteHouse: .@SecretaryPete here to take over the White House account as we hit the road talking Bidenomics and announcing the Biden-Harris Administration’s investments in our nation’s infrastructure. https://t.co/Wqbv7xD9dY

2023-07-07
Retweets: 2,566 Likes: 0 Engagement: 2,566
Caltrans HQ
@CaltransHQ

RT @SecretaryPete: Every day, 60,000+ buses take millions of Americans to work, school, and more. We're announcing funds for new, clean, made-in-America buses and facilities in 130 communities. That means less pollution, new maintenance and manufacturing jobs, and better commute

2023-06-26
Retweets: 917 Likes: 0 Engagement: 917
Caltrans HQ
@CaltransHQ

RT @GavinNewsom: Another huge investment in California: $4 billion to create more jobs and utilize CA's incredible talent to help America build the most powerful chips on earth. The future happens in CA first. https://t.co/lZfpUc8AMD

2023-05-22
Retweets: 763 Likes: 0 Engagement: 763
Caltrans HQ
@CaltransHQ

RT @VP: This Infrastructure Week, we have much to celebrate. We’ve already started over 32,000 infrastructure projects across the U.S. to repair roads and bridges, replace lead pipes, and bring clean energy to every community. We promised to build a better future and we're deli

2023-05-16
Retweets: 567 Likes: 0 Engagement: 567

Key Insights & Takeaways

The account highlights the importance of road safety and emergency response. It uses events like the Workers Memorial to honor fallen employees and engage the community. Regular updates on road conditions and maintenance efforts keep the audience informed and connected.

Strengths

  • + Established follower base of 52,129
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @CaltransHQ reveals an growing Twitter presence with 52,129 followers. The account demonstrates a content-creator strategy, averaging 22.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025