CA Public Health
The California Department of Public Health is dedicated to optimizing the health and well-being of Californians. Retweets ≠ endorsements
105,872
Followers
515
Following
16,974
Tweets
22.7
Avg Engagement
1,463
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @CAPublicHealth's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-04-21
- Verification:Yes
- Location:Sacramento, CA
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:5.4
- Avg Retweets per Tweet:17.3
- Followers Analyzed:10,999
Engagement Analysis
Based on 3,250 tweetsThe account has moderate engagement with an average of 238 likes and 127 retweets per tweet. The engagement reflects a balance between informative content and public interest in health advisories.
5.4
Avg Likes/Tweet
17.3
Avg Retweets/Tweet
17,526
Total Likes
56,275
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
1
Median Likes
6
Median Retweets
22
75th Percentile
3,558
Top Tweet
0.21
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
43.3%
Original
15.7%
Replies
41.0%
Retweets
0.1%
Quotes
0.0%
Threads
0.0%
With Media
95.0%
With Links
48.6%
With #Tags
42.6%
With @Mentions
13.6%
With Emojis
245
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.36
Reply/Original Ratio
0.0
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
91.7%
Weekday Posts
8.3%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,331 retweets (41% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,999 followersThe primary audience includes Californians, especially those interested in public health updates and safety guidelines. It also reaches healthcare professionals and policymakers.
Below Average
Audience Quality
36.4%
Suspicion Index
52.6%
Low-Quality %
4
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
55.7%
Empty Bio
57.8%
<10 Tweets
8.3%
Mass Following (>2K)
0.0%
New (<90 days)
68.9%
Low Ratio (<0.1)
0.0%
New (<180 days)
87.8%
No URL
49.5%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
18,222,178
Total Potential Reach
4
Median Follower Reach
50
75th Percentile Reach
4.0%
>1K followers
0.5%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
27.0%
Creators
2,966 accounts
15.3%
Consumers
1,681 accounts
57.8%
Dormant
6,352 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
106
Verified Followers
0.96% of total
948
Protected Accounts
8.62% of total
3 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,093,374 | Wrestler | Wrestling, Motivation, Self-promotion |
| @EvanKirstel | 346,988 | Tech Influencer | Tech, B2B, Social media |
| @Jdiamondisme | 321,609 | Singer | Music, Miami, Libra |
| @missmarymoody | 218,486 | Cam Model | Onlyfans, Chaturbate, Penthouse |
| @rizzreed | 146,416 | Entrepreneur | Business, Entrepreneurship, Music |
| @FOX40 | 134,462 | News Reporter | news, sports, Northern California |
| @picphysicians | 109,038 | - | - |
| @bmurphypointman | 85,257 | Affiliate Marketer | affiliate marketing, cryptocurrency, travel |
| @kortizart | 82,729 | Artist | Films, Games, Fine art |
| @JeanChatzky | 81,698 | Financial journalist | finance, writing, podcasting |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
4,877
Followers With Bio
6,122
Followers Without Bio
44.34%
% With Bio
55.66%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed9,263
Combined Engagement
1,302
Total Likes
7,961
Total Retweets
1,853
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
80%
With @Mentions
40%
With Links
Topical Analysis:
RT @CAgovernor: Abortion remains legal and accessible in California.
RT @WHO: It's #WorldMentalHealthDay. Close to 1️⃣ billion people have a #MentalHealth disorder. Despite the magnitude of mental ill health, relatively few people around the 🌍 have access to quality mental health services. Let's make mental health & well-being for all a glob
Level up and upgrade your mask today! Masking is still essential in the fight against COVID-19 and its variants. Reduce your chances of exposure by selecting an effective mask with good fit and filtration, like an N95, KN95, or KF94. https://t.co/JiqrVk6mWC
RT @CAgovernor: Other states talk about freedom, then restrict rights. How is that freedom? Californians have the freedom to choose. That’s the California way. https://t.co/yRVPQ36467
RT @CAgovernor: SCOTUS has stripped away liberties & let other states replace them with mandated birth. This is not the America we know. California has banded together with WA and OR to form the West Coast offense & protect reproductive freedom in our states. ABORTION
Key Insights & Takeaways
The account frequently emphasizes mask-wearing and its importance in preventing the spread of COVID-19. It provides clear, actionable guidance for the public, such as upgrading masks and following safety protocols. The messaging adapts to changing public health guidelines, like the removal of mask mandates in schools.
Strengths
- + Established follower base of 105,872
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @CAPublicHealth reveals an growing Twitter presence with 105,872 followers. The account demonstrates a content-creator strategy, averaging 22.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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